Ticket sales news, ideas, and best practices. Based on TicketPlaybook.com where you can browse all content.
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Unique Ticket Packs (Discussion Session)
29:14
29:14
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29:14In this session, recorded on May 14, 2025, we discussed how teams are creating unique ticket packages that allow flexibility, drive revenue, and boost attendance.Bởi Ticket Playbook
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Dive Into the Data (Discussion Session)
31:58
31:58
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31:58In this session, recorded on March 12, 2025, we discussed best practices on how to collect and leverage data from your promotions to drive sales.Bởi Ticket Playbook
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In this session, recorded on April 8, 2025, we discussed how flash sales and timed offers can create urgency and drive sales results.Bởi Ticket Playbook
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Gamifying Your Groups (Discussion Session)
35:22
35:22
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35:22In this session, recorded on February 12, 2025, we discussed gamifying your groups. We went through ideas and tactics to inspire competition and urgency among your groups, resulting in higher sales.Bởi Ticket Playbook
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Creating a Winning Ticketing Strategy (Discussion Session)
24:17
24:17
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24:17In this session, recorded on January 14, 2025, we outlined actionable tips on how to create a winning ticketing strategy for 2025. With pricing pressures across sports ticketing, it's important to sharpen your skills to be successful. We discuss enhancing fan engagement, promotional discount strategies, and boosting corporate partnerships.…
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What's Working Now? (Discussion Session)
49:56
49:56
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49:56In this session, recorded on October 30, 2024, we had an open discussion about "What's Working Now?" in the ticket sales world. It's a difficult environment to sell tickets and there are pricing pressures, so creativity is more important than ever. We discuss flexible pricing models (dynamic pricing), season ticket membership perks, theme nights, p…
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