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AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
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How Do I Promote Free Content and Get More Customers?
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#1233 A mistake many entrepreneurs make is to undercharge for their products. We want to help as many people as possible, if we don’t charge our worth we’ll never land on a sustainable business model. I’m chatting with Aneliya Manolova and Pierre Debraux today. They run Sci-Sport.com, where they provide clear and objective information about sports and exercise science. They have the PhDs to back them up but are afraid to start charging. I felt the same way when I first started selling and I walk them through a few thought experiments to figure out the best pricing strategy for them. We look at how the perception of value would change and the kind of clients they’d attract at different price points. I also help them see their offering in the larger context of what their target audience members are buying to get similar results. Lots of takeaways today. Enjoy! Show notes and more at SmartPassiveIncome.com/ap1233.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1286 tập
How Do I Promote Free Content and Get More Customers?
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on December 21, 2023 08:55 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 336667458 series 2285865
#1233 A mistake many entrepreneurs make is to undercharge for their products. We want to help as many people as possible, if we don’t charge our worth we’ll never land on a sustainable business model. I’m chatting with Aneliya Manolova and Pierre Debraux today. They run Sci-Sport.com, where they provide clear and objective information about sports and exercise science. They have the PhDs to back them up but are afraid to start charging. I felt the same way when I first started selling and I walk them through a few thought experiments to figure out the best pricing strategy for them. We look at how the perception of value would change and the kind of clients they’d attract at different price points. I also help them see their offering in the larger context of what their target audience members are buying to get similar results. Lots of takeaways today. Enjoy! Show notes and more at SmartPassiveIncome.com/ap1233.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1286 tập
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