BS with Bob - Behind the Bar

BS With Bob Schmidt

In this episode of BS with Bob, host Bob interviews Chad Mickelson, the owner of the Barrel Inn in La Crosse, Wisconsin. They discuss Chad's journey in the bar industry, the impact of technology on business, customer engagement strategies, and the importance of family support. Chad shares insights on managing bartenders, the challenges of running a bar, and his personal interests in collectibles. The conversation highlights the keys to longevity in the bar business and the significance of building relationships with customers.
https://barrelinnlax.com/
Chad Mickelson has owned the Barrel Inn for 31 years.

• The bar industry has seen changes in profit margins and customer preferences.
• Technology, especially social media, has positively impacted bar businesses.
• Customer engagement strategies are essential for attracting patrons.
• Finding reliable bartenders is a significant challenge in the industry.
• Family support plays a crucial role in Chad's success as a bar owner.
• Chad emphasizes the importance of personality in bartending.
• Collectibles were once a passion for Chad, but he has stepped back from that hobby.
• Longevity in the bar business requires the right people and management.
• Chad believes in not becoming your best customer to maintain business integrity.

• "Best hamburgers in La Crosse!"
• "Finding help is the most difficult part."
• "I held onto a lot of collectibles."
• "Don't become your best customer."
• "You have to have the right people."
• "Family support is crucial for success."