563: The hidden meaning behind failure (Suneel Gupta)

Case Interview Preparation & Management Consulting | Strategy | Critical Thinking

For this episode, let's revisit a Case Interview & Management Consulting classics where we interviewed Suneel Gupta, the author of the international bestselling book Backable (2020). This book is rooted in his inner journey from twice-failed entrepreneur to becoming a leader behind two IPOs and being named “The New Face of Innovation” by the New York Stock Exchange. The book reveals the mindset shifts and hidden habits of people who are extraordinary at pushing new ideas forward. It shows how the key to success is not charisma, connections, or even your résumé, but rather your ability to persuade others to take a chance on you.

As the founding CEO of RISE, a breakthrough wellness company, Suneel helped thousands of people establish a way to personalize their physical and mental health journey while connecting with certified nutritionists and trainers at an affordable price. The company was named “App of the Year” and partnered with then first-Lady Michelle Obama before being acquired by the NASDAQ-listed company One Medical Group. In 2022, with its acquisition of One Medical Group, RISE is now part of Amazon.

As visiting scholar at Harvard Medical School, Suneel researches and teaches the interconnection between inner well-being and outer leadership. He is also emissary for Gross National Happiness between the United States and the Kingdom of Bhutan.

Suneel is currently the host of Business Class, a docuseries created by American Express where he showcases entrepreneurs and business visionaries who embody struggle and resilience. He is joined on the show by guests like Top Chef's Tom Colicchio, former monk Jay Shetty, and Martha Stewart.

Suneel has also personally backed ventures including Impossible Foods, AirBnB, 23andMe, and SpaceX. He was one of the very first investors in CALM, which now helps millions of people achieve a greater sense of work/life balance.

Get Suneel’s book here:

Backable: The Surprising Truth Behind What Makes People Take a Chance on You. Suneel Gupta

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