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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
#73 - What to know before bringing your E-Commerce business to the middle east - Nalla Karunanithy, Entrepreneur
Manage episode 333412828 series 2454573
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Nalla Karunanithy, an entrepreneur and ecommerce veteran, joined us to shed some light on the current E-Commerce market in the middle east compared to five years ago and compared to other regions.The E-Commerce ecosystem there is evolving rapidly and with new businesses entering the market every day, it’s important to know how to differentiate. Listen in to learn more about common bottlenecks you may encounter, phases of growth to anticipate, and cultural insights to be aware of.
Table of contents
Drivers of the E-Commerce market - 4:45
Mall culture and E-Commerce- 6:50
Phases of growth when starting an E-Commerce company - 8:50
Common bottlenecks to be aware of - 11:10
Noon vs. Amazon - 14:00
Building your own E-Commerce platform - 15:50
Advice to those joining the market - 17:55
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