Baremetrics' founder, Josh Pigford, on numbers that matter most for a start-up

Demio Discover

Meet Josh Pigford. Maker. Dabbler. Founder of Baremetrics which provides subscription analytics & insights for an advanced understanding of your business. Purveyor of Cedar & Sail. Bearded. On this episode, David Abrams and Josh Pigford walk through the initial steps that Josh went through as he scratched his own itch to create the all in one SaaS analytic Dashboard. From the ups and downs, learn the major lessons (like financials and burn rates) that Josh sayus were crucial in their growth from 0 to almost 100k/ MRR in just a few short years.

01:10 - Josh's Story: Scratching Your Own Itch
04:20 - Validating With A Small Twitter Audience
06:30 - Getting The First Customers: Word Of Mouth
09:10 - Getting Offered Funds
13:00 - Hiring People And Founder Overoptimism
15:40 - Burning Rate And More Funding
16:25 - The Accounting Side of The Numbers
19:10 - Nasty Churn Rate, Burn Rate and Expense Metrics
21:10 - How Early In A StartUp Should You Really Focus On Expenses
23:00 - Getting Profitable: Payroll Cuts and Expenses Cuts
26:00 - Keeping Your Team Motivated During Hard Times
27:30 - Lowering Churn Rate
29:00 - Keeping Levels Of Usefulness And Value That Customers Expect
30:20 - Metrics Entrepreneurs Aren't Paying Enough Attention To: Profit
30:40 - Metrics Businesses Are Getting Stuck On: Churn and Conversion Rates On Trials
31:55 - Big Lesson From Failure: Not Paying Enough Attention To Expenses Like Hiring
35:00 - Q&A
36:40 - Entrepreneur Excitement Of Starting Things vs Moving To Stability
39:10 - Josh's Why: Making Things That Are Valuable To People
40:00 - Lightning Questions