Managing Voter Interactions using AI with P2P Texting with Josh Justice Peerly
Manage episode 381797579 series 2949198
Josh Justice, CEO of Peerly, has been working on an AI tool for managing and responding to the volume of text messages exchanged using the Peerly peer-to-peer texting platform. Now widely available, AMP {AI} enhances the value of voter engagement and provides rich data that reveals sentiment and real-time interest.
We talk about:
- The changing nature of voter engagement
- Optimizing voter targeting based on responses to text messages
- The shift from generic campaign messages to personalized messaging
- Managing follow-ups to requests and opt-outs
- How AI changes the role of volunteers and campaign staffers
#Peerly #AI #AMPAI #P2PTexting #P2P #VoterEngagement #VoterSegmentation #VoterOutreach
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