Episode 1: Rohan Mirchandani, Epigamia

Direct to a Billion Consumers

"As entrepreneurs, the most efficient thing we can do is throw darts but, just make sure that every dart you throw is aimed better and better".

In this episode, join Arjun as he talks to Rohan Mirchandani, Founder and CEO of Epigamia (Drums Foods). They discuss how Rohan's move home from the US to India was catalytic in creating one of India's most loved yogurt brands, Epigamia. Rohan shares his learnings of working in the Indian ecosystem, pivoting from an ice cream parlor to FMCG and the importance of customer buy-in for new product categories. See how an entrepreneur used the power of customer feedback to solve India's seemingly unsolvable cold chain problem.