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Transforming Agency Chaos into Clarity with Gray MacKenzie from Zenpilot
Manage episode 448787207 series 3574946
Nội dung được cung cấp bởi Raul Hernandez Ochoa. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Raul Hernandez Ochoa hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
In this episode of the podcast, we welcome Gray Mackenzie, founder and CEO of Zenpilot, ClickUp's largest and highest rated solutions partner. Gray shares his journey of building Zenpilot and helping over 2,700 agencies streamline their operations. He discusses the importance of balancing profitability with healthy and productive team culture, particularly through the challenges presented by the COVID-19 pandemic. Gray dives into the strategies and core values that have shaped Zenpilot, including their unique points-based subscription model aimed at leveraging expertise while ensuring client success. Join us for an insightful conversation about creating sustainable, resilient businesses in the agency ecosystem.
00:54 The Importance of Health and Profitability
01:21 Navigating Post-COVID Challenges
03:06 Building Intentional Company Culture
04:07 The Evolution of Zenpilot
05:15 Defining Core Values and Team Dynamics
08:34 Leveraging Expertise in Business
12:39 The Niche vs. Generalist Debate
16:34 Subscription Models and Business Focus
17:57 Optimizing Project Management
19:11 Subscription Models and Value Creation
21:07 Strategic Execution and Client Training
25:08 Navigating Subscription Commitments
28:31 Gamifying Subscription Services
33:43 Challenges and Solutions in Pricing Models
Connect with Gray:
https://www.linkedin.com/in/graymackenzie
https://www.zenpilot.com
Connect with Raul:
https://dogoodwork.io/apply
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