ENCORE: Matt Friedman, CEO, Franchise Founders

Franchise Today

This week I feature my former Wing Zone partner, Matt Friedman. For years when we would bring prospects and guests into town for Discovery Day, they would inevitably make the leap that by virtue of our last names being the same and me being Matt’s senior by a good 20 years, that we were father and son. They would look at all that Matt and Adam had accomplished in building the Wing Zone business and suggest how proud I must be of my son. Well, while I would always agree with them about the growth of the business, I would tell them too, how proud I am of my son, but his name is Michael, not Matt and doesn’t participate in the business. It was always lots of fun that I could count on monthly. Anyway, I tell you all that to say this week I am particularly proud of my son Michael, as he gets ready to join his bride Megan, to share their vows of marriage. So, who better to present today than that other Friedman, Matt, as I celebrate this sacred event with my "real son." Next week, I am back and joined by Jeremy Morgan, CEO of WellBiz Brands, franchisors of Amazing Lash, Dry Bar, Elements Massage, Fitness Together and Radiant Waxing.