415. From Bankruptcy to 7-Figures Through Smart Packaging with Brandi Mowles

Grow Your Video Business

Brandi Mowles shares her journey from bankruptcy to building a 7-figure business by moving away from hourly rates to strategic packaging of services. She provides practical insights on pricing psychology, creating valuable packages, and adding consulting services to increase revenue while better serving clients.

Key Takeaways

• Moving from hourly to package pricing allows you to charge based on value rather than time
• Niching down helps streamline your business and makes it easier to create effective packages
• Adding consulting services can help you leverage your expertise and create recurring revenue
• When people pay for your expertise, they're more likely to implement and value your advice

About Brandi Mowles

Brandi Mowles, founder of Conversions For Clients™ and Strategist Society™ is a wife, mom, taco snob, podcast host, and online marketing expert. She transformed her family's life by building a 7-figure business in just two years, giving them more choices and freedom than she could have ever imagined.

Now she’s obsessed with helping freelancers achieve success on their own terms while living a life they could have only dreamed about. Brandi lives in Georgia with her husband and two kids. They live for morning Peloton rides, taco Tuesdays, spontaneous vacations, and Fridays off.

In This Episode

• [00:00] Welcome to the show!
• [06:08] Meet Brandi Mowles
• [08:19] Social Media Management
• [12:35] How To Price Yourself
• [18:32] Hourly Verses Packages
• [24:52] Creating Packages
• [34:26] Consulting
• [47:17] Connect with Brandi
• [48:57] Outro

Quotes

"What you find so simple and so easy that comes naturally to you, does not come naturally to other people." - Brandi

"When you niche down, it's not just so people love to work with specialty... people want to work with people who specialize, cause it makes them feel special." - Brandi

"Our best clients, our best projects have been the ones where clients have gone through a workshop... They're invested here and they're gonna appreciate it more because we've paid for this." - Ryan

Guest Links

How to Have a $100k Year with Only 5 Clients Per Month

Find Brandi Mowles Instagram

Serve Scale Soar podcast

Links

Find out about the Studio Sherpas Mastermind

Get my framework inside the Video Blueprint Method

FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week"

Join the Grow Your Video Business Facebook Group

Follow Ryan Koral on Instagram

Follow Grow Your Video Business on Instagram

Check out the full show notes