Emerging Franchise: No advertising necessary!

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Colleen Pyle describes herself as a construction brat and learned “how to do things” and “fix things” herself. Coincidentally she married a guy who had the same skills. Before they knew it, they were overseeing six locations of Just Let Me Do It in six states. That’s when they decided it would be better to franchise their business. Today, it costs between $64,000 and $180,000 to get started with a Just Let Me Do It franchise. Startup costs vary by the size of the franchisee’s market. The franchise requires an 8% royalty fee but no advertising fee. Colleen explains that the business has developed “house accounts” which are national clients that prefer Just Let Me Do It franchisees. As a result of these relationships, franchisees do not have to invest in advertising and they get work immediately upon opening a unit. These national accounts include Walmart, T.J. Maxx, Marshalls, many fast food restaurants and also convenience stories such as 7-Eleven. An ideal franchisee is someone who’s “handy” and knows the trades. However, Colleen says some franchisees prefer to run the office and hire the helpers to do the work. She points out that Just Let Me Do It does not handle major plumbing or electrical work, but rather light plumbing, electrical, flooring, painting, etc.