Marketing Through AI-Based Media Buying with Jem Bourouh| Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Jem Bourouh is a 24-year-old full-time entrepreneur. He was born and raised in Germany and has spent the past four years launching and selling 7-8 figure eCommerce brands, and he has sold more than $20,000,000 with his eCommerce business as well as owns a marketing agency that invests in smaller DTC brands and acts as a VC named Adcubator and an education company called eCom Incubator.

00:00 - 00:14 “I wouldn’t say Facebook is dying out, I would say people are shifting budget to different platforms.” —Jem Bourouh

00:15 - 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:34 – 01:26 Jem’s Background

01:27 - 06:24 Marketing Essentials Moment: Email Marketing

06:25 - 12:05 Welcome to the show!

12:06 - 15:09 Building profits and monetizing through online strategy

15:10 - 20:13 Realizing your accountability

20:14 - 24:22 Front and back-ends marketing tactics

2423 - 29:09 Useful third-party tracking and email campaign software

29:10 - 30:00 Kitcaster specializes in booking podcasts with massive audiences, working with the top 1% of podcasts, respective to monthly downloads.

30:01 - 31:26 Retention marketing

31:27 - 38:47 Building and scaling an agency

38:48 - 43:52 Trends: What’s hot and what’s not?

43:53 - 51:40 Scaling eCommerce growth by segmented strategies

51:41 - 52:31 Reach out to Jem

52:32 - 53:07 Thank you so much! Enjoy your Marketing journey!

53:08 – 53:54 Join The Marketing Expedition Community today!

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