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MM: Scientific Journalism and its role in Healthcare Marketing with Kristina Grifantini, Director of Scientific Communications and Marketing at Scripps Research
Manage episode 352671990 series 2893730
Writing about science is no simple feat.
In this episode of Marketing Mondays, Kristina Grifantini, Director of Scientific Communications and Marketing at Scripps Research, shares her thoughts on science communications, journalism, and marketing. Kristina speaks about the valuable elements she has to take from science journalism, marketing, and PR to find an appropriate communication language when working for a research institution like Scripps.
Tune in to learn what a good science writer can bring to your company’s communications!
Click this link to the show notes, transcript, and resources: outcomesrocket.health
1626 tập
Manage episode 352671990 series 2893730
Writing about science is no simple feat.
In this episode of Marketing Mondays, Kristina Grifantini, Director of Scientific Communications and Marketing at Scripps Research, shares her thoughts on science communications, journalism, and marketing. Kristina speaks about the valuable elements she has to take from science journalism, marketing, and PR to find an appropriate communication language when working for a research institution like Scripps.
Tune in to learn what a good science writer can bring to your company’s communications!
Click this link to the show notes, transcript, and resources: outcomesrocket.health
1626 tập
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