People Buy From People - Jonathan Bentz - Hard Corps Marketing Show - Episode # 321

The Hard Corps Marketing Show

How much information should you give your clients? We have just the episode for you! Today we have Jonathan Bentz, Marketing Manager at Direct Online Marketing. Jonathan discusses with Casey Cheshire that it is important to give as much information to your clients about what your company does rather than leaving them in the dark. He also talks about how important it is to not stretch yourself out thin. You want to be able to have enough time and energy to help your clients. Jonathan gives us his tips on how to stay humble in your company. Tune in to this educational episode.

Busted Myths:

• Stop hiding information away from people who want and need that information.

Takeaways:

• It is important to give as much information to your clients about the company as you can. Hiding information away from them, within reason, when they ask can break the trust you have built.
• If you control the conversation, you're gonna be top of mind for people and you're going to be there when your prospects are ready to raise their hand. This will create a deep trust between you and them.
• If you format your website correctly to show potential clients your own brand, then customers won’t need to ask what your business does. Make sure your website is clear about what your company is all about.
• Jonathan’s favorite book currently is “Word Before Work” by Jordan Rainer. Jonathan uses this book to help tie his faith and work together. The author's content has been influential for Jonathan over the last 18 months to help bridge that gap.
• Jonathan believes that if you leave things on the table, then you're probably potentially leaving prospects on the table as well. Jonathan thinks that marketers should be humble and teachable because if you don’t, you're going to find yourself in a bad place.
• Try not to stretch yourself thin. By doing this, you may not be able to invest all of your time and effort into making your platforms successful.

Quote of the Show:

• “When you're not treating someone the way you wanna be treated, that doesn't feel like a winning formula for success.” (05:50)

Links:

• LinkedIn: https://www.linkedin.com/in/jonathanbentz/
• Website: https://www.directom.com/
• Twitter: https://twitter.com/jonathanbentz

Ways to Tune In:

• Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
• Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
• Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
• Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
• Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
• YouTube: https://youtu.be/pB2JEEBQQNE
• Podbean: https://www.hardcorpsmarketing.com/e/people-buy-from-people-jonathan-bentz-hard-corps-marketing-show-episode-321/?token=753c4e9bb077c78f1bd53a9b958e29ff

Hard Corps Marketing is produced and sponsored by Ringmaster, on a mission to create connections through B2B podcasts. Learn more at https://ringmaster.com/

Listen Notes