Building Patterns for Success with Kenny Duford

Loan Officer Team Training with Irene Duford

“Having a repeatable process, a checklist to use every time is one of the most important details we talk about“

My second guest has been a delight to me for years and I’m excited to share him with you all. Kenny Duford is my son and an excellent Loan Partner & Coach in our Traning company. He’s got a natural ability to explain complex concepts simply and I know it’ll come across here in this discussion.

We open up with the origin of Kenny’s entry to the business discussing mindset, training and the LoanTeamTraining.com courses in depth.

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00:39 - Kenny Duford’s Loan Officer Origin Story

01:25 - What Kenny LOVES about being a Loan Partner

03:35 - How do you maintain the right mindset?

04:45 - How important is team training?

06:50 - What are the biggest takeaways for support staff?

08:05 - What was Kenny’s training like?

10:45 - What is IN Loan Team Training?

13:20 - How staff can get referrals W/O feeling “salesy”

17:10 - Client Conversion Training

20:45 - Loan Assistant Mortgage Training Boot Camp - Mortgage 101

22:00 - LoanTeamTraining.com

22:30 - How is working with family?

25:45 - What are some of the steps Kenny took to bring success?

28:45 - What habit or routine makes a difference for Kenny?

31:12 - What’s Kenny excited about right NOW?