It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
Small Business Sisterhood Podcast: Online Business, Blogging, Creative Entrepreneurs, Business Community
#30 Susan Elford - relationship-focused approach to marketing and PR
Manage episode 282676430 series 1321629
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Susan Elford believes relationship building is the key to a successful venture. In this episode she shares how that belief came about, the steps she took to build her businesses and the relationships she’s built. She offers practical steps for how people can start to build business relationships, give back to causes they’re passionate about, and build a business based on caring about other people.