How I Rebuilt My Business During The Pandemic

Strategize Your Business Online with Dee Boswell-Buck

“The pandemic is bleak and a scary situation, but I hope I inspired you by sharing ways that you can focus and strategize your business so you can push forward, book you dream clients and be more profitable.”

- Dee Boswell-Buck

If you are sick and tired of hearing about resilience during the pandemic, then this episode may not be for you.

But if you want to learn how I went from losing nearly all of my clients and having no leads to a full client roster and speaking opportunities within6 months.... then sit tight for a dose of inspiration!

Seeing so many businesses move online due to lockdown, with no strategy and inconsistent content, helped me to both focus my offerings and create clear, targeted, and consistent content.

I utilized my time by investing in knowledge and skills to add credibility to my business, consistently showed up on social media, and created online content that helped my audience by aligning with their values and focusing on their long-term needs and short-term goals.

In less than two months, this process of rinse and repeat led to a steady stream of inquiries.

In this episode I share my journey through the pandemic step by step, and reveal how I strategized my business online in order to push the needle, increase my visibility, and connect with new clients.

It wasn't a smooth ride. It was filled with lessons. But I think it will leave you inspired.

In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

• How I utilized skills gained during the pandemic to launch a LinkedIn strategy course for business owners
• How I focused my offerings to provide exactly what my target market needed
• How I updated, recycled, and refreshed online content to consistently cater to my ideal clients

Highlights:‌ ‌

• 00:35 March 2020
• 02:31 Adjusting to loss of business and a new life
• 03:04 Putting a positive business plan in place
• 04:14 Creating clear & consistent online content
• 04:46 Slimming down offerings
• 05:32 Investing in skills – media coach
• 05:57 Repurposing content & updating online spaces
• 07:20 Investing in skills – group coaching
• 08:01 Booking new clients & speaking gigs
• 08:35 Recap

Links:‌ ‌

Work with me: http://www.deeboswellbuck.com

Stay Connected

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