APPEALING TO GEN Z: embracing digital customer journeys
Manage episode 372512638 series 3448888
Welcome to Technical Foodies, the podcast dedicated to exploring QSR technology and hot topics in the food and beverage industry – presented by ACRELEC
In this episode, host Delia Sargeant is joined by Digital Signage and Customer Journey expert, Allie Metz, as they delve into all things Gen Z.
According to Knit’s 2022 Restaurant and Dining Report, Gen Z commands an astounding buying power of $150 billion in the US alone, surpassing all previous estimates and projections from years before. It's evident that Gen Z's significance and influence expand beyond QSRs, making them a crucial segment to capture in any industry.
Join Delia and Allie as they explore key drivers, behaviors and influences of Gen Z and learn how restaurants, both big and small, can better appeal to and capture the attention of these digitally-native customers and diners.
Tune in to discover actionable strategies for embracing digital customer journeys.
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Disclosure:
The views and or opinions expressed in this podcast are not necessarily the views of Acrelec Group, S.A.S. or any of its subsidiaries or affiliates, Glory Ltd, Glory Global Solutions Limited or any of their subsidiaries or affiliates and the ACRELEC Group of companies, their directors, officers and employees make no representation about and accept no liability for its accuracy or completeness.
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