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looking at things with a marketers eye with Alex Varricchio. EP.076.
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Manage episode 290309200 series 2782726
Alex Varricchio one of the founders of UpHouse marketing agency that elevates in-house marketing teams and the brands they promote.
Over the years, they’ve worked with some of the most well known brands, and have received national awards including AToMiC Awards and Telly Awards.
Alex also wrote ‘The Proximity Paradox’ which is a marketing book about how it’s crucial to create distance from a challenge to find a way to solve it. The book encourages us to ask hard questions about how we work, how our businesses are structured and why we routinely find our creativity at odds with what’s asked of us as executors and stewards of the bottom line.
93 tập
Series đã xóa ("Feed không hoạt động" status)
When? This feed was archived on August 01, 2022 15:39 (). Last successful fetch was on December 07, 2021 03:55 ()
Why? Feed không hoạt động status. Server của chúng tôi không thể lấy được feed hoạt động của podcast trong một khoảng thời gian.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 290309200 series 2782726
Alex Varricchio one of the founders of UpHouse marketing agency that elevates in-house marketing teams and the brands they promote.
Over the years, they’ve worked with some of the most well known brands, and have received national awards including AToMiC Awards and Telly Awards.
Alex also wrote ‘The Proximity Paradox’ which is a marketing book about how it’s crucial to create distance from a challenge to find a way to solve it. The book encourages us to ask hard questions about how we work, how our businesses are structured and why we routinely find our creativity at odds with what’s asked of us as executors and stewards of the bottom line.
93 tập
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