Episode 82 - Taking a Product from Idea to Launch with Karen Mendoza

The Conference Room with Simon Lader

In this week’s episode, Karen Mendoza of D-BOX Technologies joins us as she shares how working with prominent Japanese multinational video game company, Nintendo developed her ability to innovate consumer experiences.

KEY TAKEAWAYS FROM THIS EPISODE:

• What is Haptics Technologies
• Challenges of Drawing Innovative Products from a Recognizable Brand vs an Unrecognizable Brand
• How to Bring Product Innovation to a Market in a Market that Seems Reluctant to Change
• Tips for Launching a Brand Successfully

THIS WEEK'S GUEST

Karen Mendoza is the VP of Sales at D-BOX Technologies, the world leader in haptics and immersive motion technology. She is a graduate of UCLA and has an MBA from Pepperdine Graziado Business School. She serves as a Board Member at Legendary Shift LLC, a human connection company with a portfolio of brands like GameTruck Licensing and Bravous Esports to name a few. Prior to Legendary Shift, Karen spent a decade and a half at Nintendo, the global gaming giant, and helped launch several console and portable hardware systems, as well as hundreds of software games and accessories.

For more information, or to get in touch with Karen, check out:

LinkedIn: https://www.linkedin.com/in/connected2k/

Twitter: https://twitter.com/thekarenmendoza

Website: http://www.kollectivemindsagency.com/

YOUR HOST

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams.

Get to know more about Simon at:

Podcast: https://theconferenceroompodcast.com

Website: https://simonlader.com/

Blog: blog.salisi.com

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader

Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0