Beth Malafa - Senior Director Experiential Marketing, Global Events & Brand Partnerships at Under Armour

The Courageous Podcast with Ryan Berman

Growing up in a large Ohio blue collar family, inspired by her love of sport as a young girl, Beth Malafa told her mother she wanted to work for the NFL or the Olympics. Today, she has checked the box on both. In fact, Beth has found herself putting on events for the NFL, MLB, NBA, NHL, MLS and the USOC. On this episode of The Courageous Podcast with host Ryan Berman, we learn that Beth doesn’t simply embrace teamwork — but the importance of hard work in everything she creates for Under Armour. Beth shares what it’s like working with megastar athletes, her thoughts on the parallels between the sports and business worlds, and how memorable it was (to her) when she brought tears of joy to her brother's eyes at a Cleveland Browns game. Learn to play the long game while enjoying this thoughtful and fun conversation.