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LP006: How to Start a Purpose Driven Business Creating Online Courses with Greg Langston

37:43
 
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Manage episode 305684006 series 2983721
Nội dung được cung cấp bởi Karthik Vijayakumar / Design Your Thinking Labs. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Karthik Vijayakumar / Design Your Thinking Labs hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

No matter how good your online courses or info products are, if your business is not backed by a strong set of values and purpose, the party may not last long. In the sixth episode of The Launch Plan podcast, we focus on helping you create a purpose driven business.

You started a business online. You teach online through courses and other info products. And now it's time for you to make a decision. Perhaps it's about a partnership. Maybe it's about how much you want to teach in a certain course. What topics should I include in my course? What market should I focus on?

Oftentimes the answers to these questions are more a factor of why you are in the business on the first place. Let's assume you are a Home Cooking Expert. You are good at cooking vegetarian food and non-vegetarian food. Yet, you decide to teach vegan cooking for your target market because you believe that meat consumption is not good for a sustainable future.

Today, we have an outstanding guest who is arguably the best person to talk about this topic. He's built and led businesses of over $1 billion and has worked in 65 countries. He and his wife Beth are the co-founders and creators of the College Flight Plan where they help students navigate the dreaded college applications essay process.

You can reach out to Greg at greg at collegeflightplan.com if you have any questions.

Greg and I met inside SPI Pro. It's a community of entrepreneurs and creators. If you are interested in joining a community of entrepreneurs and creators, join SPI Pro with this special link to get on the waitlist.

A big "thank you" to Greg for joining us for this episode. And "thank you" to you for taking the time to listen. Please leave the show a rating and review on Apple Podcasts.

Full Show Notes
Visit designyourthinking.com/lp006 for the complete show notes and worksheets.
The Green Room
You can attend our podcast interviews live and ask questions by joining us inside The Green Room. You also get access to the listener community. This is only for a limited time. Just visit designyourthinking.com/launch to learn more.
For a limited time, we are giving away lifetime access to our best podcasting course.
To get that, leave a rating and review for this show on Apple Podcasts. Send a screenshot of your review to support at designyourthinking.com. That's it!

Get your 90-Day Marketing Plan:
designyourthinking.com/plan
Download the Launch Plan Workbook:
designyourthinking.com/launch

  continue reading

36 tập

Artwork
iconChia sẻ
 
Manage episode 305684006 series 2983721
Nội dung được cung cấp bởi Karthik Vijayakumar / Design Your Thinking Labs. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Karthik Vijayakumar / Design Your Thinking Labs hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

No matter how good your online courses or info products are, if your business is not backed by a strong set of values and purpose, the party may not last long. In the sixth episode of The Launch Plan podcast, we focus on helping you create a purpose driven business.

You started a business online. You teach online through courses and other info products. And now it's time for you to make a decision. Perhaps it's about a partnership. Maybe it's about how much you want to teach in a certain course. What topics should I include in my course? What market should I focus on?

Oftentimes the answers to these questions are more a factor of why you are in the business on the first place. Let's assume you are a Home Cooking Expert. You are good at cooking vegetarian food and non-vegetarian food. Yet, you decide to teach vegan cooking for your target market because you believe that meat consumption is not good for a sustainable future.

Today, we have an outstanding guest who is arguably the best person to talk about this topic. He's built and led businesses of over $1 billion and has worked in 65 countries. He and his wife Beth are the co-founders and creators of the College Flight Plan where they help students navigate the dreaded college applications essay process.

You can reach out to Greg at greg at collegeflightplan.com if you have any questions.

Greg and I met inside SPI Pro. It's a community of entrepreneurs and creators. If you are interested in joining a community of entrepreneurs and creators, join SPI Pro with this special link to get on the waitlist.

A big "thank you" to Greg for joining us for this episode. And "thank you" to you for taking the time to listen. Please leave the show a rating and review on Apple Podcasts.

Full Show Notes
Visit designyourthinking.com/lp006 for the complete show notes and worksheets.
The Green Room
You can attend our podcast interviews live and ask questions by joining us inside The Green Room. You also get access to the listener community. This is only for a limited time. Just visit designyourthinking.com/launch to learn more.
For a limited time, we are giving away lifetime access to our best podcasting course.
To get that, leave a rating and review for this show on Apple Podcasts. Send a screenshot of your review to support at designyourthinking.com. That's it!

Get your 90-Day Marketing Plan:
designyourthinking.com/plan
Download the Launch Plan Workbook:
designyourthinking.com/launch

  continue reading

36 tập

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