Episode 082 - Understanding the Opportunity in Today’s Market
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This week on Thinking OTB, Andrew Karam from Edge Home Finance is here to talk about what opportunities there are in today’s market. He shared how agents who can look past the chicken little view of the world can find success and wealth where others might fail. Frankly, there’s far too much talk out there about how rising rates are cooling down the market, making it harder to be successful. If you can look past rates and monthly payments, you’ll realize that the housing market is exactly how it always is: no matter what the rates look like, value is staying the same and that’s where the opportunity lies for creative solutions.
The secret to the market is that home buyers tend to buy houses based off of what kind of payments they’re going to see, while the seller is motivated by the actual value of the home. While the market might be doing some wide swings and rates slowly tick up, the value of owning a home has remained stable. Agents need to be having better conversations and working hard to understand all the complexities of the market and what kind of solutions are available to build wealth and legacy for themselves and their clients.
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