Cohesion of Dutch Invertuals at DDW2014

YDN Design Guide HD

This collection at the Dutch Design Week 2014 is all about Cohesion, in the broadest terms of course. Finding that correlation between objects, surfaces, materials and dimensions. The idea of a 'product' was abandoned and instead they focussed one element, a layer. Think of it as an experiment to be used in a future product or project. The projects are spread across the room with a strong grid on the floor separating them, following the grid in a way as they divide the space. Some works play with the 3d space such as studio Mieke Meijers carefully suspended Frames & Volumes in an exploded view, a play of reflection and light absorption. The work of Daphna Laurens plays with optical depth perception, moire and light with their 'Flat Light' lamp shades while Thomas Vailly & Laura Lynn Jansen take a more subtle approach with optical layers showing tension in their object only when touching it. In any case as always there were plenty of interesting experiments to see in a beautifully crafted exhibition amidst the craziness of the Dutch Design Week, usually one of the highlights for seasoned visitors.

Dutch Invertuals is a yearly changing collection of designers curated by Wendy Plomp. They present in their collections in their home town Eindhoven or during the Milan design week amongst places. In these specific curated and carefully crafted environments the designers to express their future experiments and explorations in material and shape within a very open theme.

www.dutchinvertuals.nl