Growing a business is hard – and most people underestimate the amount of hard-work and strategic thinking that’s involved to grow and scale your company.
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Today’s Ecommerce marketing landscape looks very different than it did in 2021. Customer behaviors and preferences have changed dramatically, buyer journeys are longer and far more complex, and ad/customer acquisition costs are on the rise. Every week, CEOs, CMOs, marketing directors, etc. share their wisdom and insight of what it really takes to scale a brand. Each episode is designed to help you think differently, think bigger, and take massive action toward your goals.
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When we are old and on our death bed, we won't regret the things we did, we will regret the things we didn't do. When your 90 and not mobile, you can't start the business that dreamed of launching. You can't go back and create a life filled with freedom and possibilities. The journey to build a 7 Figures Empire is the only way to live a life on your terms with absolute freedom where anything you dream is possible. In this podcast you will learn from our mistakes and missteps how to build you ...
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In the Amplify To 7 Figures Podcast, we look inside the minds of 7 figure entrepreneurs. They don't spam their lists. In fact, they build communities and serve their customers at the highest level. Their customers buy from them over and over again. They love their products and they love the results. We explore what makes these entrepreneurs tick, how they were able to scale, and what they want to be remembered for after they die (deep stuff, right?). You're about to learn how these businesse ...
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Welcome to the Flourish to 7 Figures Podcast! I’m your host, Monica Louie. This podcast is all about what it really takes to build a seven-figure business! Together, we’ll explore the many variables of a sustainable and successful business, including mindset, strategies, personal development, funnels, time management, growing your team, scaling your business, building your list, and of course, using Facebook and Instagram ads to connect with your ideal audience! Each week, we’ll sit down wit ...
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The One Podcast You Don't Want To Miss - Unscripted- Raw - Real Business Truths - No Fluff - No BS - Your Life and Your Business Will Grow From This Podcast!!! Navigating the world of business can be overwhelming for so many business owners. That's where "Untold Business Truth" steps in! Join us each week as we simplify complex business concepts, interview successful entrepreneurs, and provide actionable insights for your business building journey. Whether you're nurturing a budding idea or ...
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How To Better Capture & Use First Party Data To Guide Your D2C Strategy
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In this episode of the "7 Figures and Beyond" podcast, Greg speaks with Jean-Marx, a seasoned digital marketer and former senior director of marketing at Land's End. He is currently on the lookout for new opportunities, highlighting his extensive experience in the industry. The conversation begins with a discussion on the importance of first-party …
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Spectrum Mindset for Exceptional Success feat. Tony Frezza
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Learn how to to harness the spectrum mindset for transforming personal challenges into business success. The spectrum mindset, a powerful approach to business and personal development that embraces infinite possibilities and drives remarkable achievements. This mindset isn’t just about achieving business success; it’s about transcending traditional…
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Creative & Useful Ways To Increase Your Average Order Value
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In this episode, Greg speaks with Garrett and Sarah, founders of Duncan and Stone, a company specializing in memory books and journals. They discuss their accidental journey into entrepreneurship, sparked by a need for non-cheesy memory-keeping solutions. They started with baby books designed during a playdate and expanded their product line to cat…
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The Passion to Driving Innovation in Wellness feat. Steve Welch
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Learn how to thrive the wellness industry through innovation The health and wellness industry is known to be difficult to penetrate due to its saturated market and the critical importance of maintaining product relevance and customer loyalty. Entrepreneurs in this field must navigate the complexities of changing consumer preferences and the challen…
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Unlocking Customer Retention & Lifetime Value: The Power of Ecommerce Subscriptions
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In this episode of the Seven Figures and Beyond podcast, Greg welcomes Matthew Holman, an entrepreneur heavily involved in the e-commerce and subscription marketing sectors. Matthew is the founder of Subscription Prescription, helping direct-to-consumer (D2C) brands excel in subscription models, and Commerce Catalyst, a community for e-commerce pro…
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Make Your Business Unforgettable feat. Bill Kenney
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Learn how to make your brand unforgettable and elevate your business. Today, we're dipping into something that is the heartbeat of any successful business: the power of branding. Not just any branding, though, but the kind that makes your business unforgettable. It's about creating a brand that resonates so deeply with your audience that it sets yo…
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The Evolution of E-commerce Email Marketing: Trends, Tools, and Predictions for Maximizing Your Brands Growth
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In episode 19 of the "7 Figures and Beyond" podcast, host Greg Shuey welcomes Jimmy Kim, the founder of Sendlane, an e-commerce tool designed to enhance email marketing capabilities. Jimmy discusses the origins of Sendlane, explaining that it began not as a business venture but as a practical solution for him and his co-founders. Despite initially …
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Leveling Up Your Customer Acquisition & Retention With Direct Mail Marketing
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In episode 18 of the "7 Figures and Beyond" podcast, host Greg talks with Michael Epstein of Postpilot, a company specializing in innovative direct mail marketing. Greg introduces Michael by highlighting Postpilot's dominance in direct mail, made possible by their unique technology that enables brands to capture more revenue, reactivate old custome…
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Scaling Your Business with Strategic YouTube Marketing feat. Aleric Heck
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Learn how to maximize your business reach with YouTube marketing For businesses aiming to scale beyond 7 figures, it is crucial to understand and leverage the power of video. This emphasis on video marketing, particularly through platforms like YouTube, serves as a critical component in engaging audiences and driving conversions. Aleric Heck, found…
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How To Build & Execute A Full Funnel Paid Media Campaign For Your Ecommerce Brand
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In Episode 17 of the "7 Figures and Beyond" podcast, host Greg Shuey welcomes listeners with a cheerful acknowledgment of the arrival of spring. He then introduces the episode's guest, Harry Tripp, from Sperry, a company renowned for its boat shoes. Shuey expresses enthusiasm for the upcoming discussion centered on developing and optimizing a full …
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Selling On Nordstrom.com - Strategies & Tips To Leverage Their Marketplace For Growth
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In this episode, Greg chats with Alex Zimmerman, the founder of Nesting Olive, a brand that specializes in modern house dresses, also humorously referred to as the modern-day muumuu. Greg praises the brand's uniqueness and suitability for Mother's Day gifts. Alex shares her journey of starting Nesting Olive after struggling to find comfortable and …
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From Near Tragedy to Digital Triumph feat. John Rampton
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Learn how to overcome challenges in life and entrepreneurship Finding your way through the tough parts of building and growing a company is full of hard spots, money troubles, too much competition, and personal challenges that test how tough and creative we are. Our journey as business owners is filled with these tough spots, but they also bring ch…
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Crossroads of Commerce: Strategies for Managing Online Marketplace Sales Conflicts
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In this episode, host Greg introduces the topic of sales channel conflict, a common issue for brands selling through multiple online and offline channels, such as Amazon, TikTok, Etsy, and physical retailers like Costco. This complexity can obscure marketing performance, customer acquisition costs, and sales attribution due to the intricate and mes…
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Blueprint for Business Brilliance feat. Paul Lemberg
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Learn how to plan for business growth We’re tackling how to boost your business's growth by making everything more efficient. We're talking about building a machine where every part works perfectly—from the systems you use, to the people you learn from, to how you make every customer count more. It's about getting straight to the point with strateg…
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Ecommerce Customer Experience: Cracking The Code To Increasing Customer Satisfaction & Growing Lifetime Value
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In this episode, we introduce the topic of customer experience as a pivotal strategy for enhancing a brand's value to its customers. The dialogue begins with a recognition of the direct correlation between positive customer experiences and increased customer lifetime value. Greg emphasizes that improving customer experience is conceptually simple b…
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Building Wealth Beyond Boundaries feat. Justin Donald
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Learn how to examine ways of utilizing income growth by making effective use of assets Through real-life anecdotes and actionable advice, we will discover the importance of aligning personal aspirations with financial goals and navigating the complexities of wealth creation through strategic investments. Exploring topics such as social responsibili…
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Cracking The Amazon Code: Strategies For Growing Your Brand In 2024
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In this episode, host Greg Shuey and guest Matson Tolman, CEO of Evolve Commerce, delve into the intricacies of selling on Amazon in 2024. The discussion covers emerging challenges for sellers, including the use of artificial intelligence (AI) in enhancing sales strategies, navigating increasing competition, and managing rising costs on the platfor…
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Ecommerce SEO - Advanced SEO Strategies For Scaling Your D2C Brand
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In this episode, host Greg Shuey and guest Peter Tomassi delve into the realm of e-commerce SEO, emphasizing its significance amidst skepticism from brands focused heavily on paid platforms. Shuey counters the common misconception of SEO as ineffective by sharing his personal success in scaling a brand to seven figures through SEO and content, advo…
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Tiktok Shops - How To Generate Massive Brand Awareness & Scale Your D2C Business On Tiktok
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In this episode we discuss the topic of TikTok shops and their rising popularity in e-commerce was discussed with Josh and Jenna from Graceful by Design. Greg opened the episode by highlighting the discussion on influencer marketing from the previous episode and how it connects to the current topic. Josh and Jenna shared their journey from starting…
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Creating a Million-Dollar Impact One Sock at a Time feat. John and Mark X. Cronin
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Learn how to create social impact with your business model Entrepreneurship embodies the unyielding spirit of those who defy odds with tenacity. Despite societal barriers and misunderstandings, certain individuals face unique challenges in garnering early backing for their ventures. These obstacles may seem daunting, yet they refuse to be swayed. R…
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Influencer Marketing: Transforming Your D2C Brand with Authentic Engagement
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In this episode of "7 Figures and Beyond," host Greg Shuey introduces the podcast as a vital resource for D2C brand owners and marketers looking to scale their e-commerce businesses. The episode kicks off with an important announcement by Greg regarding the latest Google Core algorithm update, which heavily impacts websites producing AI content. He…
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How To Generate Cash To Fund Your Ecommerce Marketing By Taking Advantage of Shipping Refunds
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In this episode, host Greg Shuey introduces a conversation centered around a unique yet critical aspect of business operations for e-commerce brands: capturing unclaimed shipping refunds from FedEx and UPS. He highlights the importance of this topic by noting that many businesses might be missing out on substantial savings each month. This episode …
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Fueling Business Growth with Digital Innovation feat. David Barlev
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Learn how to incorporate emerging technologies to scale business Building digital products and scaling businesses in the modern landscape presents many challenges and hardships, where rapid advancements can quickly render products obsolete. Staying ahead requires continuous innovation and adaptability. Scalability introduces complexities, as the in…
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Scaling Your Ecommerce Brand By Fishing In Ponds & Meeting Your Customers Where They Spend Time Online
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In this episode, Greg Shuey and Laurel Teuscher delve into strategies for identifying and engaging with potential e-commerce customers online. Laurel, the VP of services at Stride and an e-commerce expert, emphasizes the importance of understanding where your ideal customers spend their time on the internet. She advocates for using tools like post-…
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The Wealth Paradox: Redefines Success and Happiness feat. Garrett Gunderson
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Learn how to balance passion, purpose, and financial stability The pursuit of a meaningful and balanced life can sometimes clash with the pressure to succeed in business. It’s a delicate and intricate challenge to strike a balance between personal well-being and professional achievements. Navigating through demanding schedules, facing financial unc…
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Adapting To Market Shifts To Accelerate Your D2C Growth
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In this episode, host Greg Shuey interviews Dan Barnes, one of the founders of PhoneSoap, a company that creates UV light sanitizers for phones and was featured on "Shark Tank." Dan shares his entrepreneurial journey, starting from his early days of working odd jobs to co-founding PhoneSoap and navigating the ups and downs of entrepreneurship. He d…
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Maximizing Audience and Revenue to Elevate Business feat. Justin Flom
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Learn how to drive viewers’ attention through content Staying on top and effectively reaching your audience requires a strategic blend of creativity, consistency, and adaptability, especially in the swipe world. You must understand the viewer’s perspective and cater to their interests. It’s crucial to focus on watch time as a primary metric for suc…
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Scale Your D2C Brand By Taking Your Customer Data Collection To The Next Level
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In this episode, host Greg Shuey talks with Steven Bell from KnoCommerce, a company specializing in customer data collection through post-purchase surveys. The conversation begins with Steven sharing his journey into the eCommerce world, which saw him leveraging his background in fitness accessories to secure a position at KnoCommerce by reaching o…
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Building A Successful AI Start Up with Fireflies.ai feat. Krish Ramineni
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Learn how to scale your business with the power of AI As a founder and CEO, leveraging AI’s power can greatly help scale your business. AI enables automation and efficiency, freeing up time and resources for strategic initiatives. With its scalability and growth potential, AI empowers businesses to handle increasing volumes and adapt to changing ne…
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Double The Effectiveness Of Your Ecommerce Marketing With Qualitative Customer Data
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In this episode, host Greg Shuey explores the powerful role of qualitative data in enhancing marketing strategies. He emphasizes that qualitative data—gathered through methods like surveys, interviews, and product reviews—provides deep insights into who your ideal customers are, their needs, and their behaviors. This episode aims to guide listeners…
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Improve Your Ecommerce Conversion Rates With High Performing Product Pages
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In this episode, host Greg Shuey excitedly introduces changes to email deliverability requirements from Google and Yahoo, encouraging listeners to set up DMARC policies for their domains. Transitioning into the main topic, Greg welcomes guest Chris Dayley, founder of Smart CRO, a conversion rate optimization agency specializing in e-commerce. Chris…
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The Hidden Powerful Link Between Health and Business Success feat. Ben Greenfield
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Learn how to tailor health strategies for optimal outcomes It doesn’t really matter how much money you make as a business owner or as a CEO. If you don’t care for your health, you can’t enjoy any of it. Ever since my father passed away, I made it a point to prioritize health. When you’re healthy, you can do well in your job, reach your personal goa…
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Increase Your Ecommerce Marketing Success With Customer Research & Data Mining
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In this episode, host Greg Shuey introduces the podcast's first guest, Laurel Teuscher, who is the VP of services at Stryde. This episode pivots from the solo casts of the previous episodes to a discussion centered around consumer research and data mining. Greg highlights the importance of focusing on customers, a theme he discussed in his 2024 pre…
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Continuous Learning as a Necessity for Entrepreneurs feat. John Hall
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Learn why continuous learning is essential for staying competitive. Continuous learning and expertise are crucial for business success. Adapting, evolving, and acquiring new knowledge allows us to stay ahead of the curve and make informed decisions. By continuously expanding our expertise, we enhance our problem-solving skills, innovate, and find c…
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Unleashing Leadership Excellence feat. Christian "Boo" Boucousis
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Learn how to master the art of exceptional leadership Leading a business demands a nuanced approach. Leaders must embrace selflessness and a service-oriented mindset. Humility and situational awareness, as vital components of effective leadership, imply that navigating challenges requires adaptability and a keen understanding of the organization’s …
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In the second episode of the "7 Figures & Beyond" podcast, host Greg shares the challenges he faced distributing his first episode across major podcast directories, particularly Apple podcasts, and humorously notes the statistic that 90% of podcasters quit after their third episode. He assures listeners of his commitment to the podcast, setting the…
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Creating and Leading Your Own Business Category feat. Edrizio De La Cruz
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Learn how to thrive in a dynamic business environment Creating your own category in business is all about carving out a unique niche or market segment that hasn't been fully explored yet. It's about being the trailblazer and setting yourself apart as a leader and innovator. But here's the catch - this approach requires playing the long game. You ha…
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The State of Ecommerce - January 2024
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In the inaugural episode of the podcast "7-figures and beyond," host Greg introduces the podcast as a resource aimed at helping brand owners and marketers elevate their businesses into the multi-million dollar revenue range. He outlines the podcast's focus on delivering actionable insights through careful guest selection and topic coverage. Greg, w…
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Harnessing Accountability to Scale Business feat. Jeremiah Broz
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Learn to dominate in the roofing & solar industry The journey of facing failure, enduring the shattered pieces of disappointment, and reconstructing oneself ultimately paves the way for triumphant success. As entrepreneurs, we should embrace failure, respond resiliently, and leverage strategic approaches. Our goal is to provide a unique value propo…
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Staying on the Path of Fame and Success feat. Elizabeth Marshall
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Learn the art of building a personal brand The quest to sustain long-term success and maintain momentum in the public eye requires careful consideration and perseverance. Individuals must adopt a thoughtful approach encompassing authenticity, resilience, and adaptability to engage effectively with audiences. Leaders and founders should align person…
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Mastering the Coaching Habit to Elevate Your Business feat. Michael Bungay Stanier
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Learn how to navigate strategic leadership for business growth The thoughtful approach to leadership transition ultimately plays a pivotal role in scaling the business successfully. It’s absolutely crucial, my friends, to develop a point of view and intellectual property and emphasize the importance of asking questions and understanding the best fo…
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Turning Obstacles into Opportunities by Embracing Failures feat. Justin Cooke
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Learn how Empire Flippers is helping entrepreneurs Successful entrepreneurs have a transformative mindset that is characterized by embracing failures and turning obstacles into opportunities. They see failures as obstacles to progress and innovation rather than unstoppable failures. This transformation process gives people the knowledge and experie…
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Mastering the Art of Asking Questions to Unlock Full Potential feat. Joe Mechlinski
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Learn how to unleash your potential to achieve success Success is not just a destination; it’s a journey that requires overcoming obstacles and using them as stepping stones to grow stronger. It’s about facing challenges head-on and taking decisive action to achieve our goals. But it’s also about challenging the stories we tell ourselves and tappin…
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Aligning with Passion and Purpose for Positive Impact feat. Faryn Clark
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Learn how passion drives meaningful product creation Discovering and creating unique products is more than just a business venture; it is a gateway to connecting artisans and their craft to a bigger market. The passion and purpose behind these endeavours drive the creation of meaningful products that make a difference. When entrepreneurs like Faryn…
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The Keys to Effective Marketing and Advertising feat. Nicholas Kusmich
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Learn the secrets of effective marketing and advertising strategies Digital advertising has significantly transformed marketing and advertising strategies and how businesses reach their target audience. It's crucial to stand out and establish yourself as the go-to expert in your industry, given the massive competition in the marketplace. Entreprene…
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Balancing Health, Entrepreneurship, and Success Feat. Kyle Brown
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Learn to Achieve Success Through Health and Enthusiasm Maintaining good health is crucial for fostering clear thinking and productivity in the realm of business. Relying solely on willpower can often result in burnout, whereas approaches fueled by enthusiasm tend to be more enduring. Letting go of aspects that do not harmonize with your present obj…
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The Impact of AI on Transforming Healthcare feat. Dr. Laurence Tham
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Learn to stay relevant with AI in the healthcare service The rapid advancement of AI is transforming the healthcare industry, including chiropractic care. AI technologies like telemedicine and AI diagnostics offer alternative therapies and diagnostic tools for chiropractors. Chiropractors need to adapt to these advancements to remain relevant and p…
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The Power of Play in Boosting Business Culture feat. Kristi Herold
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Learn the benefits of incorporating play into the work environment Organizations should integrate play, build relationships, and embrace change to enhance business performance and create a positive work environment. Playfulness in the workplace boosts engagement, creativity, and teamwork. Building strong relationships fosters effective communicatio…
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Optimizing Mind and Body for Peak Performance Feat. Andrew Herr
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Learn how mind-body optimization helps business leadership Optimizing the mind and body for peak performance is not just a luxury but a necessity. The demands of leading a company and making critical decisions require a clear and focused mind, as well as the physical stamina to navigate through the challenges. When we wake up in the morning, the cl…
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The Power of Effective Tactical Advice for Scaling Your Business feat. Brad Pedersen
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Learn the power of effective tactical advice for scaling your business The success of scaling a business relies heavily on effective tactical advice. This advice serves as a roadmap, guiding entrepreneurs through the complexities of entrepreneurship and providing practical strategies for growth. It encompasses investing in personal development, bui…
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