Những podcast Business Marketing & Management hay nhất (2024)

1
Teri Ann Finneman et al., "Reviving Rural News: Transforming the Business Model of Community Journalism in the US and Beyond" (Routledge, 2024) 42:28

3d ago42:28

42:28

Based on extensive research into weekly rural publishers and rural readers, Reviving Rural News: Transforming the Business Model of Community Journalism in the US and Beyond (Routledge, 2024) outlines a mode of practice by which small publications can stay financially sound and combat the rise of "news deserts." This book argues that publishers mus…

1
193: Stop Missing Out On This Income Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 15:35

2d ago15:35

15:35

Every business owner wants to make sales. Generating sales and incurring revenue so that you have the funds you need to pay for your expenses and have enough net income so that you can enjoy the fruits of your labor is the dream of most business owners, but when you lose your focus on sales or are unsure how you should be getting additional sales, …

1
192: What Causes Your Frustration Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 5:59

4d ago5:59

5:59

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the seventh episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regul…

1
Peter Cappelli, "The Future of the Office: Work from Home, Remote Work, and the Hard Choices We All Face" (Wharton School Press, 2021) 56:25

10d ago56:25

56:25

The COVID-19 pandemic forced an unprecedented experiment that reshaped white-collar work and turned remote work into a kind of new normal. Now comes the hard part. Many employees want to continue that normal and keep working remotely, and most at least want the ability to work occasionally from home. But for employers, the benefits of employees wor…

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191: Financial Basics For Business Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 15:52

9d ago15:52

15:52

Keeping up with your bookkeeping will not only help you with your compliance tasks, such as filing your tax return at the end of the year, but having this financial data will also help you make smart business decisions. In today’s podcast episode, you’ll learn about the most common financial mistakes and how you can prevent them in your business. U…

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190: How Do You Handle Discomfort Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 5:43

11d ago5:43

5:43

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the sixth episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular…

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189: Understanding Your Competition Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 21:53

16d ago21:53

21:53

Learning about your competition will help you gain sales by making sure your product goes above and beyond what your competition has to offer. Competition isn’t bad; in fact, understanding precisely who your competition is will help you determine if your business is on the right path to success. In today’s podcast episode, we will cover who your co…

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188: Is It Time To Let Something Go Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 7:26

18d ago7:26

7:26

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the fifth episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular…

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Naomi Oreskes and Erik M. Conway, "The Big Myth: How American Business Taught Us to Loathe Government and Love the Free Market" (Bloomsbury. 2023) 1:03:28

23d ago1:03:28

1:03:28

In their bestselling book Merchants of Doubt, Naomi Oreskes and Erik M. Conway revealed the origins of climate change denial. Now, in The Big Myth: How American Business Taught Us to Loathe Government and Love the Free Market (Bloomsbury. 2023), they unfold the truth about another disastrous dogma: the “magic of the marketplace.” In the early 20th …

1
Cultural Insights, Historical Perspectives and Business Strategy with Charles Halvorson 1:03:57

23d ago1:03:57

1:03:57

On this episode of "Practical History," I talk with Charles Halvorson, a history PhD, author, and business strategist. With experience that spans work at the boutique cultural consultancy Gemic and the global strategy firm Accenture (where he is currently helping accelerate the energy transition with utilities and other energy ecosystem partners), …

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187: Make Money Doing What You Love Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 22:06

25d ago22:06

22:06

Using your passion for boosting profits in your business is key to your happiness and success, but you need to know how to propel your passion into your business. Focusing on what excites you and putting that energy to work for you to create a profitable business takes work, but when you have passion behind your every move, you are able to push thr…

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186: What To Do If You Lack Self Discipline Whether You Are Starting A Business Or Side Hustle, Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Self-Employed 6:39

27d ago6:39

6:39

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the fourth episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regula…

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185: Actionable Steps To Increase Revenue Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Self-Employed 23:16

1M ago23:16

23:16

You can have the most in-depth business plan and create the best strategy for your business, but if you don’t take action, you’ll never reach the dreams you have for your business. You want to make sure you are taking the right actions in your business and staying consistent with your actions so that you create the momentum you need to propel your …

1
Rachel S. Gross, "Shopping All the Way to the Woods: How the Outdoor Industry Sold Nature to America" (Yale UP, 2024) 36:39

1M ago36:39

36:39

Rachel S. Gross's Shopping All the Ways to the Woods (Yale University Press, 2024) tells the fascinating history of the profitable paradox of the American outdoor experience: visiting nature first requires shopping No escape to nature is complete without a trip to an outdoor recreational store or a browse through online offerings. This is the irony…

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184: When Is What You Are Doing Enough Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 6:39

1M ago6:39

6:39

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the third episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular…

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Heather Akou, "On the Job: A History of American Work Uniforms" (Bloomsbury, 2024) 1:01:17

1M ago1:01:17

1:01:17

Through a variety of archival documents, artefacts, illustrations, and references to primary and secondary literature, On the Job: A History of American Work Uniforms (Bloomsbury, 2024) by Dr. Heather Akou explores the changing styles, business practices, and lived experiences of the people who make, sell, and wear service-industry uniforms in the …

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183: Breaking Down Your Business Plan Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 20:32

1M ago20:32

20:32

Having a clear business plan and strategy in place so that you know the direction you want your business to go is one step in the process of reaching your goals as a business owner. When you take these strategies and develop milestones for each of them, you will be crystal clear on your next steps to success. Creating your business milestones will …

1
182: Put A Stop To Procrastination Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 6:57

1M ago6:57

6:57

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the second episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regula…

1
181: Accounting For Business And Personal Funds Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Or Owner 21:44

2M ago21:44

21:44

One of the biggest mistakes business owners make when they are starting their business is to mix their business and personal funds together. It may seem like this is the easiest and most straightforward way to manage their business finances, but in reality, it creates additional work and complexity for the business owner, which is a costly mistake.…

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180: What Do You Do With Dread Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed 5:14

2M ago5:14

5:14

Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the first of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Masteri…

1
Searching for Future STEM Leaders to Address the World's Greatest Challenges 1:14:00

2M ago1:14:00

1:14:00

On Episode 7 of "Practical History" I chat with Nick Cohen of the philanthropic organization Schmidt Futures. Nick's graduate training in history has helped him run the company's programs designed to identify and support the world's top talent in science and tech, and to harness their superpowers for the public good. Nick shares how he has translat…

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179: Mindset Shifts For Success Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner Or Self-Employed 21:14

2M ago21:14

21:14

Much of the success or failure of your business will depend on your business mindset. The process in which you think about things in your business forms your beliefs. When you believe that you will succeed, you will create actionable steps to bring those beliefs to reality. Everything that you think about has an impact on your business, so you want…

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Francesca Sobande, "Big Brands Are Watching You: Marketing Social Justice and Digital Culture" (U California Press, 2024) 35:19

2M ago35:19

35:19

Can brands really support positive social change? In Big Brands are Watching You: Marketing Social Justice and Digital Culture (U California Press, 2024), Francesca Sobande, a Senior Lecturer in Digital Media Studies at Cardiff University explores this question by considering the morality of contemporary brands in contemporary, digitial, culture. T…

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178: Productive Virtual Teams Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed 23:48

2M ago23:48

23:48

Your employees or independent contractor expenses are likely one of your highest expenses in your business and as a smart business owner, you want to make sure you are monitoring these expenses to ensure maximum efficiency. Over the last few years, your business may have had the need to shift to a more remote or virtual workforce. Many business own…

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177: Automating QuickBooks To Save Time Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 25:05

2M ago25:05

25:05

As a business owner, you are always looking for ways to save time in your business, but you want to make sure you are not cutting corners in one place and causing additional problems down the road. This holds true when you are doing your bookkeeping as well. I always tell my clients when they are setting up their bookkeeping systems to make sure th…

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176: When You Do The Work That Makes A Difference Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant Business Owner 22:05

2M ago22:05

22:05

When you think about how far you’ve come in your business, do you feel proud of yourself? Most business owners will answer this question by thinking not really or talking about where they need to go in their business as they dismiss the question so that they don’t feel like they are being annoying or overconfident with themselves. It is easy to com…

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Richard A. Detweiler, "The Evidence Liberal Arts Needs: Lives of Consequence, Inquiry, and Accomplishment" (MIT Press, 2021) 1:07:43

3M ago1:07:43

1:07:43

We speak with Richard Detweiler about his new book The Evidence Liberal Arts Needs: Lives of Consequence, Inquiry and Accomplishment (MIT Press, 2021). This multi-year project, which entailed interviews with a national sample of over 1,000 college graduates aged 25-64, provides convincing evidence of the benefits the liberal arts in enabling indivi…

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175: Good Credit Has Benefits Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed 21:20

3M ago21:20

21:20

Obtaining credit for a business is critical so that they can borrow additional funds if needed. Establishing and building business credit is essential for any business owner, whether they are looking to expand and grow their company with financing or even if they don’t intend on utilizing any financing. By establishing a good credit history with le…

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The Historian as a Detective (Historical Consulting, Part 1) 46:56

3M ago46:56

46:56

Being a historical consultant is like being a detective. In Ep. 6 of "Practical History" I talk to Jackie Gonzalez about how her work as a historical consultant helps solve present-day problems for governments, businesses, and attorneys through deep, project-driven archival research. Presently, Jackie works independently. At the time of this conver…

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174: Tips For Tax Preparation Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed 19:36

3M ago19:36

19:36

As a business owner, it is important to stay ahead of the curve when it comes to tax preparation. You want to make sure that you are ready for any unexpected decrease in expenses or increases in income so that you don't have any surprises when it comes time to pay your taxes. The rules and regulations change every year, and if you are not prepared,…

1
Paul Franke, "Feeling Lucky: The Production of Gambling Experiences in Monte Carlo and Las Vegas" (Palgrave Macmillan, 2023) 52:00

3M ago52:00

52:00

Monte Carlo and Las Vegas have become synonymous with casino gambling. Both destinations featured it as part of a broad variety of leisure and consumption opportunities that normalized games of chance and created emotional atmospheres that supported the hedonistic aspects of gambling. Urban spaces and architecture were carefully designed to enable …

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173: Persevere With Your Resolutions And Goals Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant Or Business Owner 23:07

3M ago23:07

23:07

Whether you set goals at the beginning of the year or you have resolutions you have promised yourself you’d do in the new year, now is the time to make sure you are on track so that you can follow through with your goals and resolutions for the remainder of the year. I’m sure that you’ve heard that most people will quit their resolution after just …

1
172: Developing A Team To Support Your Business Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner 21:26

3M ago21:26

21:26

When you own your own business, you are always learning something new. Making sure that you have a team to support you where you lack skills or lack the time to devote to certain tasks will not only help you sleep at night, but you will also have the confidence knowing that your business is operating at an efficient level. In today’s podcast episod…

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James W. Cortada, "Inside IBM: Lessons of a Corporate Culture in Action" (Columbia Business School, 2023) 1:08:36

3M ago1:08:36

1:08:36

IBM was the world's leading provider of information technologies for much of the twentieth century. What made it so successful for such a long time, and what lessons can this iconic corporation teach present-day enterprises? James W. Cortada--a business historian who worked at IBM for many years--pinpoints the crucial role of IBM's corporate cultur…

1
John Quiggin, "Economics in Two Lessons: Why Markets Work So Well, and Why They Can Fail So Badly" (Princeton UP, 2019) 46:51

4M ago46:51

46:51

Trying to follow the key macroeconomic debates that are swirling around DC, CNBC, the WSJ and the NYT? If you are but don't want to go back to graduate school or re-open your college macroeconomics textbook, John Quiggin has a solution. His Economics in Two Lessons: Why Markets Work So Well, and Why They Can Fail So Badly (Princeton University Pres…

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171: Maximize Your Success With Routines Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Self-Employed 22:23

4M ago22:23

22:23

When you want to be successful, you need to make sure you are taking advantage of every minute of your day. Some people make their success seem so simple. Most successful entrepreneurs follow a routine that they know they can stick to on a consistent basis to get the results they ultimately want to achieve in life and in their business. In today’s …

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Applying Historical Perspectives to Finance (with Daniel Peris) 1:07:12

4M ago1:07:12

1:07:12

Before becoming a financial analyst and then a portfolio manager in New York, Daniel Peris worked as a tenure-track professor of Soviet history. I sat down with Dan and talked about his painful but ultimately successful 1990s transition from academia to finance. We chatted about how historical methods and perspectives shaped Dan's unique approach t…

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170: End Of The Year Bookkeeping Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Owner, Or Self-Employed 23:19

4M ago23:19

23:19

If you have a business or do bookkeeping for business owners, you know now is the time you need to wrap up your year-end financial statements. If you’ve heard the phrase closing the books, this is exactly what it means. You simply make sure you have all your money coming in and money going out of your business recorded and reconciled so that your f…

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Richard Vague, "A Brief History of Doom: Two Hundred Years of Financial Crises" (U Pennsylvania Press, 2019) 36:27

4M ago36:27

36:27

Richard Vague really really cares about private-sector debt. And he thinks you should too. In A Brief History of Doom: Two Hundred Years of Financial Crises (University of Pennsylvania Press, 2019), Vague sees the rise and fall of private sector debt as the key factor explaining the cycle of economic crises experienced by developed and major develo…

1
Benjamin Lorr, "The Secret Life of Groceries: The Dark Miracle of the American Supermarket" (Penguin, 2020) 54:20

4M ago54:20

54:20

This episode of the New Books in Economic and Business History is an interview with New York writer Benjamin Lorr. Benjamin Lorr is the author of Hell-Bent: Obsession, Pain, and the Search for Something Like Transcendence in Competitive Yoga, a book that explores the Bikram Yoga community and movement. His second book, The Secret Life of Groceries:…

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James O'Toole, "The Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried to Do Well by Doing Good" (HarperBusiness, 2019) 52:31

4M ago52:31

52:31

Is the University of Chicago-blessed, "greed is good" near-term profits approach to business wearing out its welcome? James O'Toole's The Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried to Do Well by Doing Good(HarperBusiness, 2019) is a welcome addition to the current debate about what is the right balance between the near…

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Jennifer Kaufmann-Buhler, "Open Plan: A Design History of the American Office" (Bloomsbury, 2021) 50:05

4M ago50:05

50:05

Albeit inspired by a progressive vision of a working environment without walls or hierarchies, the open plan office has come to be associated with some of the most dehumanizing and alienating aspects of the modern office. Jennifer Kaufman-Buhler's fascinating new book Open Plan: A Design History of the American Office (Bloomsbury, 2021) examines th…

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169: Stop Feeling Uneasy About Your Finances Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, VA, Business Owner, Or Self-Employed 25:16

4M ago25:16

25:16

Understanding your numbers and keeping up to date on your finances is key to the success of your business. When you actively keep a pulse on your business finances, you will certainly make better business decisions. If you are thinking that you are just not a numbers person, you’re not good when it comes to numbers or math, or you are afraid to mak…

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Matt Garcia, "Eli and the Octopus: The CEO Who Tried to Reform One of the World’s Most Notorious Corporations" (Harvard UP, 2023) 54:43

4M ago54:43

54:43

The poignant rise and fall of an idealistic immigrant who, as CEO of a major conglomerate, tried to change the way America did business before he himself was swallowed up by corporate corruption. At 8 a.m. on February 3, 1975, Eli Black leapt to his death from the 44th floor of Manhattan’s Pan Am building. The immigrant-turned-CEO of United Brands—…

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168: Create A Simple Budget Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed 22:08

4M ago22:08

22:08

I’ve been getting quite a few messages from business owners saying that they are struggling to create a budget for their business. Some are just getting their business up and running, and others have been in business for a few years. Either way, having a budget for your business will allow you to dictate how you want your money coming in and out of…

1
How to Build a Career: A Discussion with Ben Wildavsky 51:13

5M ago51:13

51:13

On this episode of the Academic Life, we dive into the book The Career Arts: Making the Most of College, Credentials, and Connections (Princeton UP, 2023) by Ben Wildavsky, which makes a persuasive case for building career success through broad education, targeted skills, and social capital. People today expect to hold many jobs over the course of …

1
167: Year End Payroll Compliance Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Self-Employed 20:33

5M ago20:33

20:33

With the end of the year coming to a close, you want to make sure that you have everything done correctly in your business, right? One of the many important year-end tasks is to make sure that you are correctly paying and classifying wages. There are many different entity types that businesses can be set up as, and depending on how you’re your busi…

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40 - I uploaded our P&L to ChatGPT - Is this the end for Accountants? 30:12

5M ago30:12

30:12

ChatGPT has been the biggest game changer for Small Business looking for productivity improvements. There has been a lot of talk about what AI can and can't do and what you should and shouldn't do with AI. Last week I uploaded our P&L and Balance Sheet because I wanted to get some advice on how our company is going. I think this will be something t…

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The Future of Predictions: A Discussion with Christopher E. Mason 32:18

5M ago32:18

32:18

Predictive algorithms are changing the world – that is the claim of Christopher E. Mason who has co-authored (with Igor Tulchinsky) the book The Age of Prediction: Algorithms, AI, and the Shifting Shadows of Risk (MIT Press, 2023). Listen to him in conversation with Owen Bennett Jones. Owen Bennett-Jones is a freelance journalist and writer. A form…

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