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What sets this podcast apart? We believe in the power of meaningful marketing—a holistic approach that prioritises authenticity, connection, and purpose, whilst still turning a profit. Chantal Gerardy is an International Award Winning Marketing Strategist who empowers purpose-led businesses to revolutionise their online marketing approach and create a brand that resonates deeply with their online audience. If you're tired of cookie-cutter marketing advice, and seek strategies that truly make ...
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The Meanfingful Marketing Strategies That Saved Sam's Vet Practice
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In this episode of the Meaningful Marketing Podcast, Chantal Gerardy welcomes Sam, a former veterinarian turned business mentor, who shares his transformative journey from burnout to business freedom. Discover how Sam's universal "slap in the face" moment led to a complete reinvention of his career and the creation of a thriving program for veterin…
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EP33: Using your Own Podcast for Meaningful Marketing with Adam Bell
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In this episode of the Meaningful Marketing Podcast, join your host Chantal Gerardy as she explores the world of podcast production and marketing with Adam Bell from PodPro Australia. Discover the secrets to creating engaging content that not only captures but also converts listeners. Learn practical tips to repurpose your podcast, boost your onlin…
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EP32: Empowered Personal Branding with Emily-Jane Sarroff
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In this lively episode of The Meaningful Marketing Podcast, host Chantal Gerardy sits down with Emily-Jane Saroff, AKA Empowered with Em, to discuss her inspiring transition from architecture student to successful business mentor and brand strategist. Emily shares her captivating story of following her passion, the essence of personal branding, and…
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EP31: How to Create an Online TV Show with Aldwyn Altuney
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Join Chantal Gerardy in this enlightening episode of the Meaningful Marketing Podcast as she sits down with the dynamic Aldwyn Altuney. With over 40 years of media experience, Aldwyn shares the secrets behind her journey from table tennis fame to becoming a media powerhouse. Discover how you can create your own online TV show, inspire meaningful ac…
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EP30: Harnessing Your Marketing Superpower with Agatha Brewer
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This episode of the Meaningful Marketing Podcast takes you on an inspiring journey with Agatha Brewer, a seasoned business and marketing coach for new entrepreneurs and solopreneurs. Agatha shares her transformative story from the corporate world to becoming a life coach, how she navigated through personal challenges, and the pivotal realisations t…
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EP29: Finding the Right Freelancers for Your Business with Krystal Stephens
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In this episode of the "Meaningful Marketing Podcast," we check out into the world of strategic outsourcing for health, wellness, and fitness business owners. Join host Chantal as she sits down with Krystal Stephens, founder of The Worksource, to discuss the challenges and triumphs of finding the right freelancers to help grow your business. Learn …
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EP28: The True Power of ChatGPT in Marketing with Adam Bell
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Welcome to another exciting episode of the Meaningful Marketing Podcast! Today, we explore how AI and ChatGPT can help you to turn your marketing strategy into something truly extraordinary. Joined by Adam Bell from MaitrixAI, we explore practical tips and advanced techniques to harness the full potential of AI, all delivered from the scenic backdr…
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Join Chantal Gerardy as she sits down in the picturesque setting of the Philippines with her Executive Assistant, Iane, for a special episode of the Meaningful Marketing Podcast. Dive into an open and honest conversation about the inner workings of a successful VA relationship. From the journey of finding the right VA, setting clear job description…
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EP26: The Sponsorship Formula: Marketing That Wins Sponsors
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In this new episode of the Meaningful Marketing Podcast, host Chantal Gerardy dives into the world of sponsorship marketing. Discover how partnering with the right sponsors can provide the financial support, visibility, and resources your business needs. Learn practical strategies to attract and secure sponsors, tailor your approach to different sp…
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EP25: The Top 10 Social Media Platforms for Australian Businesses
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy breaks down the top 10 social media platforms used by Australians in 2024. Discover the unique audiences, engagement styles, and content strategies for each platform to make informed decisions about where to invest your time and money for the best results. Whether you're in B…
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EP24: Empower Your VA to Master Your Marketing
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy explores how to transform your virtual assistant into a confident marketing manager who can drive consistent leads and sales. Learn practical methods to upskill and empower your VA to streamline your marketing processes and free up your time for your other business activities…
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EP23: The Power of Sales Psychology and Money Mindset with guest Kevin Bees
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Join Chantal Gerardy, and special guest Kevin Bees on the latest episode of the Meaningful Marketing Podcast as they delve into the transformative power of having the right money mindset. Discover how shifting your beliefs about money and self-worth can dramatically impact your business success. Kevin shares his journey from accounting and finance …
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EP22: Facebook Group Admin Management: From Engagement to Lead Generation with guest Martha Mok
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Join Chantal Gerardy in this exciting episode of the Meaningful Marketing Podcast as she uncovers the world of Facebook Groups with special guest, Martha Mok, the inspiring leader behind "Yeah the Girls 40 Plus" community. Fresh off a motivational cruise, Chantal and Martha share their experiences and insights on how to leverage Facebook Groups as …
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EP21: Master VA Hiring and Management: Avoid Common Pitfalls with Guest Kody Thompson
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In this episode of the Meaningful Marketing Podcast, we have a close look into the world of virtual assistants with Kody Thompson from WorkPod. Kody shares his journey from a freelance graphic designer to managing a thriving outsourcing company with over 900 staff. Learn the key mindsets needed to effectively hire and manage VAs, avoid common pitfa…
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EP20: Mindset, Money, and Marketing: A Chat with Jackson Millan
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Navigating Financial Freedom and Business Success with Jackson Millan In this episode of the Meaningful Marketing Podcast, Chantal Gerardy has a chat with wealth mentor Jackson Millan. They discuss practical methods to manage, monetise, and market your business effectively while staying motivated. Jackson shares his personal journey and the mindset…
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EP19: Direct Response Marketing with guest John Dwyer
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Join Chantal Gerardy as she welcomes her first guest, John Dwyer, to the Meaningful Marketing Podcast. In this episode, John shares his journey from a promotions assistant to a renowned direct response marketing expert. Learn practical strategies to take your business to the next level, including the power of incentives, expert positioning, and the…
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EP18: The Power of Facebook Groups for Lead Generation
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Are you under utilising Facebook Groups for your business? In this episode of the Meaningful Marketing Podcast, Chantal Gerardy shares three powerful strategies to turn Facebook Groups into a lead generation powerhouse. Learn how to find and join the right groups, search for help requests, and create your own engaged community. Chantal provides act…
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EP17: Transform Your Money Mindset for Business Success
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In this enlightening episode of the Meaningful Marketing Podcast, Chantal Gerardy explores the often-overlooked woo-woo side of money—your relationship with it. Discover how your mindset around money can significantly impact your business success and marketing results. Chantal shares personal stories and practical strategies for developing a positi…
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EP 16: Mastering Your Numbers for Business Growth
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In this episode of the Meaningful Marketing Podcast, Chantal Gerardy dives into the critical importance of knowing your numbers. Discover how tracking your income, expenses, and financial metrics can significantly improve your marketing and overall business profitability. Chantal shares personal stories, practical tips, and expert advice on how to …
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EP15: Overcoming Negative Beliefs for Marketing Success
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In this episode of the Meaningful Marketing Podcast, Chantal Gerardy explores how negative energy and beliefs can sabotage your online marketing. Discover practical methods to shift your mindset, boost your confidence, and attract positive results. Chantal shares insightful tips on managing your attitude towards marketing, understanding its impact,…
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EP 14: 6 Powerful Tricks to Get Your Emails Opened and Actioned
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Welcome to another episode of the Meaningful Marketing Podcast with your host, Chantal Gerardy from Online Business Marketing. In today's episode, Chantal is diving into the world of email marketing and sharing six effective tricks to ensure your emails get opened and drive action. From crafting compelling subject lines to using engaging content fo…
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EP 13: Winning Business Awards: Boost Your Credibility and Sales
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy from Online Business Marketing reveals the secrets to entering, winning, and leveraging business awards to enhance your online credibility and increase sales. Discover the best strategies for finding the right awards, preparing your application, and making the most of your wi…
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EP 12: Mastering Webinar Funnels: Drive Leads and Boost Sales
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy discusses the power of webinar funnels to generate high-quality leads, build your email list, and boost your sales. Learn the essential steps to create a profitable webinar funnel, from crafting compelling content and engaging your audience to effective follow-up strategies. …
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EP 11: Crafting Your Signature Talk: Get Opportunities and Elevate Your Brand
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy delves into the power of a well-crafted signature talk. Discover how a signature talk can boost your credibility, showcase your expertise, and open up a wealth of new opportunities. Learn practical strategies to develop your own impactful presentation, from identifying your c…
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EP10: The Absolute Best Ways to Sell Online
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy discusses the best strategies to maximise your online sales. From setting up Google My Business to leveraging social media, email marketing, content marketing, and customer reviews, Chantal covers a wide range of actionable tips and methods to enhance your online marketing. L…
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Do you struggle with self-doubt and self-sabotage? In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy delves into the pervasive issue of imposter syndrome among business owners and marketing managers. Discover how this psychological pattern can impact your creativity, productivity, and overall well-being. Chantal shares perso…
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In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy reveals the most crucial platform that every business should utilize: Google My Business. Learn why 93% of consumers use Google Maps to find businesses, and how a well-managed Google My Business profile can dramatically increase your visibility and customer engagement. Chanta…
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EP07: The Ultimate Guide to Proactive Online Marketing Lead Generation
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Struggling to convert your social media followers into paying customers? In this episode of the Meaningful Marketing Podcast, we dive into proactive lead generation strategies that will help your content drive real sales. Discover how to create irresistible lead magnets, build engaging email sequences, and utilise various online platforms to captur…
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EP06: Five Productivity Strategies to Unlock your Marketing Potential
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Join Chantal Gerardy in this powerful episode where she unlocks five key strategies to skyrocket your marketing productivity. Chantal explores how a balanced lifestyle, clear goals, streamlined systems, continual learning, and a decluttered workspace can dramatically increase your marketing effectiveness and profitability. Drawing from a vivid anal…
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EP05: Time Blocking: Your Secret Weapon for Meaningful Marketing
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Welcome back to the Meaningful Marketing Podcast with Chantal Gerardy! In today's episode, we're tackling a game-changing strategy: time blocking. Are you feeling swamped with managing social media, boosting your Google rankings, handling email marketing, and creating content? Marketing can be chaotic, but it doesn't have to be. Join Chantal as she…
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EP04: From 'Cringy' to Captivating: Mastering Meaningful Social Media Sales
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Is your social media sales content falling flat? In this episode, host and online marketing expert: Chantal Gerardy, shares how to turn your posts from cringy to captivating. Chantal dives into the art of balancing social interaction with sales tactics, ensuring your posts are engaging and effective. Learn how to share success stories, statistics, …
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EP03: Unlocking the Secrets of Marketing Algorithms
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In this captivating third episode of "The Meaningful Marketing Podcast," Chantal Gerardy reveals how to master the digital world's gatekeeper—the algorithm—to massively increase your reach without spending a dime on ads. Whether you're new to digital marketing or looking to refine your existing strategies, this episode is your roadmap to leveraging…
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EP02: 8 Steps to Mastering the Fundamentals of Your Online Marketing
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Dive into the second episode of "The Meaningful Marketing Podcast" with your host, Chantal Gerardy, as she unveils the eight fundamental steps every entrepreneur must master before launching their online presence. This episode is a goldmine for those just starting out or feeling stuck in their digital marketing journey. Chantal breaks down her pers…
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EP01: Your Roadmap to Meaningful Online Marketing
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Welcome to the inaugural episode of "The Meaningful Marketing Podcast" where clarity meets strategy in the complex world of digital marketing. Join Chantal Gerardy, your guide from Online Business Marketing, as she unveils the essence of effective and impactful marketing strategies that resonate on a personal level. In this episode, Chantal shares …
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