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Resource for creative entrepreneurs seeking to grow their product or service-based businesses while prioritizing family and well-being. Hosted by Brenda Eckhardt, a successful photographer and brand strategist, this podcast offers the latest strategies and how-to's to increase online visibility, work smarter, avoid burnout, and find inspiration for both professional and personal growth.
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Viral Storytelling: Reesa Teesa and More About Tiktok
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Unlock the secrets to creating viral content as I bring you behind-the-scenes insights from TikTok storytelling phenomenons Reesa Teesa and Brooke with the car. Ever wondered why some stories captivate millions and escape the dreaded '200 views jail'? This episode is your guide to understanding the raw power of authentic storytelling and how it can…
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Consultations That Convert To Sales: Skyrocket Your Bookings
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The secrets of client conversion mastery with Brenda Eckhardt, a seasoned expert in photography and marketing with two decades of experience. Brenda unveils her foolproof strategies for elevating client consultations, blending fun and ease into every interaction. She reveals how to embed respect and trust into the core of client relationships from …
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Unlock the secrets to a marketing strategy that truly resonates with your audience. Our latest episode peels back the layers on why your business might not be reaching its full potential, focusing on the customer experience rather than just the products you sell. We're here to guide you through a transformation—from a business-centric to a customer…
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Five-Star Reviews: Transform Happy Customers Into Social Proof
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Ready to unlock the secret behind skyrocketing your business's online presence? This episode is your golden ticket to mastering the art of accumulating five-star reviews, which are way more than mere compliments—they're your ladder to top-tier search engine rankings and a magnet for new clients. I'll guide you through the five-star formula, a strat…
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Goal Setting That Aligns With Your Head and Heart
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Ever feel like your business is hibernating through the winter months? We're peeling back the layers of the off-season to reveal its hidden opportunities for growth and rejuvenation. Join us as we draw inspiration from Wisconsin's picturesque seasons, proving that even the coldest times can foster the warmest ideas for your business. I'll share per…
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ChatGPT Hacks for Busy Entrepreneurs: Streamline Your Online Marketing
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Unlock the secrets to transforming your brand's digital presence with a tool you might be underutilizing—AI, specifically chat GPT. This episode is your golden ticket to creating content that not only speaks in your brand's unique voice but also echoes the influential tones of marketing mavens like Donald Miller. I'm peeling back the curtain on a g…
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What's In and What's Out on Social Media in 2024
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Ever wonder what the future holds for our social media feeds? Strap in for a journey to 2024 where authenticity reigns supreme and shallow 'like-chasing' is a thing of the past. We're peeling back the curtain on the anticipated trends of the digital world, focusing on the rise of genuine connections and storytelling that hits close to home. Say goo…
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Social Media Survival Guide for Busy Business Owners
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Feeling the entrepreneurial squeeze as you juggle social media marketing with a million other tasks? Take heart and tune in, because I'm peeling back the curtain on how to thrive online without a full-time social media manager. With a treasure trove of personal experiences and hard-earned insights, I'm here to guidae you through selecting the right…
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Is Social Media Really Dying Out? 2024 Predictions
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What if the traditional methods of social media marketing are no longer effective? Picture this: you're crafting compelling visuals that narrate a story, creating platform-specific content, and utilizing short-form video to captivate your audience. I'm here to guide you through the shifting landscape of social media, discussing how old-school metho…
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How To Find The Perfect Social Media Manager For Your Business
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Ever wondered what to look for when hiring a social media manager for your business? You're not alone. In this insightful conversation, we have the pleasure of hosting Brenda Eckhardt, a seasoned photographer and social media marketing coach, who highlights the significance of having a social media manager already well-versed with various platforms…
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Email Campaigns For Lead Generation and Stronger Customer Relationships
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Are your lead numbers down? Are customers engaging less and growing distant? Let's change that and generate qualified leads. In today’s world where people are increasingly feeling disconnected and private, Brenda Eckhardt, shares some much-needed insights on intensifying your personal connection with your customers. Let's explore the power of a per…
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Business Boom: The Email Advantage Using Convertkit
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Wondering how to propel your business to greater heights? Imagine having an entire community in your inbox, interested in your products and services, ready to engage with your brand. Promise us you're ready to leave the summer mode behind and buckle up for some serious business action because we're taking you on a deep dive into the power of email …
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Kick-Start Your Business Online: Strategies To Grow Your Digital Presence
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Has your business been a little quiet online lately? Are you looking to reignite your digital presence and connect more effectively with your audience? Buckle up and join me on this journey to breathe life back into your online business. You'll learn how to amplify your business's digital footprint, particularly if you've been inactive lately. We'l…
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Some Things Break Your Heart But Fix Your Vision: Brand Clarity
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Let me take you on a journey back when digital photography was a storm brewing on the horizon of my career. As the industry clung to the past, I dared to hitch my wagon to the future, stirring up criticism but ultimately revolutionizing my business. This episode is my personal testament to the power of unshakeable confidence and the value of stayin…
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Balancing Ambition with Contentment: Strategies for the Smart Entrepreneur
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Are you feeling overwhelmed while navigating your entrepreneurial journey? Do you find it difficult to balance your growth with personal well-being? As an entrepreneur, understand the struggle of balancing ambition with contentment. Join me as we explore surefire strategies to maintain this balance, avoid self-sabotage and keep moving forward. Prep…
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Grow Your Small Business: Getting Unstuck and Overcoming Overwhelm
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In the debut episode, join host Brenda Eckhardt, a seasoned photographer turned brand strategist, on an inspiring journey to uncover the secrets of thriving in the entrepreneurial world. Brenda shares her remarkable story of overcoming challenges as a solopreneur, achieving work-life balance, and harnessing the power of online organic marketing to …
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