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Fitness Career Mastery Podcast

Barry & Shay Kostabi: Fitness Professional Training Experts | International

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Welcome to THE podcast for group fitness instructors and business owners. Making a good living in the fitness industry shouldn’t be so difficult and frustrating when you’re just trying to get the right people to realize the greatness of what you offer, inspire them to come to your classes, and keep them coming back for more. Don’t let yourself burn out before you figure it out. It’s time to leave these stressful feelings behind. Press play now to learn what it takes to easily attract your dr ...
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Career Fit

أخبار الآن بودكاست akhbaralaan podcast

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"Career Fit" is your ultimate guide to navigating a diverse and thriving job market in the UAE and the broader Middle East region.
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My Career Fit

Pipeline Search Solutions

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My Career FIT is the newest go-to destination for you to research companies and careers. Hear directly from CEOs, Hiring Managers and Recruiters tell you about who they are what they're about. Available wherever you subscribe to podcasts. Interested employers should email FindaFitnow@gmail.com
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Whether you're new to conducting formal and informal evaluations or looking to refine your current process, this episode is packed with insights. We discuss performance reviews' important role in enhancing your business and team dynamics. Learn from common mistakes and adopt best practices for effective feedback. From improving instructor performan…
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Career Fit Podcast's Christine Seif sits down with Maha Gamal, HP's Country HR Lead for ME & Saudi Arabia and Lavina Punjab, HP's MEA Sustainability Lead. In this episode you will get to know more about HP's methodologies in the spaces of HR, recruitment, sustainability and much more. We also deep dive into the company's values, mission, vision, go…
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How do I get my dream job? A question asked by many, answered by a few and seldom correctly. In this episode of Career Fit, tune in to Christine Seif and Rose Hindy, Executive & Leadership Coach at Stanton Chase where they discuss the 3 most important steps any person should make to edge closer and closer to landing their dream job. So, brew your c…
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In this episode, we turn the traditional fitness marketing playbook on its head. If you're like most fitness professionals we speak to, you may not know exactly who your ideal client is or how to market to them in a way that communicates your value, or you have an idea of how you want to portray yourself to your people, but don't know for certain i…
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"Serving Society with Superior Quality " is Bridgestone's guiding principle, a testament to their unwavering commitment to superior quality, both in their corporate ethos and recruitment practices. In this instalment of Career Fit, Christine Seif engages with Catherine Isaac, Bridgestone's Head of Human Resources for the Middle East & Africa, for a…
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Unlock the secrets to transforming your fitness classes into must-attend events with this enlightening podcast episode. We dive into innovative strategies that go beyond traditional fitness classes, focusing on creating a unique and immersive experience for participants. Discover how to captivate and retain a broader audience by incorporating creat…
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"Health for all, Hunger for none" is the mantra and mission that Bayer stands for, and from it, stems Bayer's focus on innovation in the healthcare and agriculture space, making it one of the best and largest pharmaceutical and biomedical companies in the world, and YOU could be part of it! Christine Seif meets with Jihan El-Saghir, HR Partner - Sa…
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In this eye-opening episode, we delve into a crucial yet often overlooked aspect of group fitness success: the power of standardized programming in fitness studios. Join us as we explore why allowing instructors to freestyle their classes is a misstep for boutique studio owners, and how implementing structured, templated programming can revolutioni…
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This episode of Career Fit with Christine delves into the recruitment practices and hiring philosophy of Talabat, focusing on their belief that skills can be learned and that potential is more important than existing experience. Does Talabat's vibe resonate with you? Click 'apply' and make it real: https://akhb.ar/careerfit…
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Get ready to dive deep into the art and science of creating fitness experiences that keep clients coming back for more! In this episode, Shay, our seasoned experience designer, peels back the curtain on the number one challenge studio owners face - inconsistency in their classes. Discover the secret sauce of "Minimum Viable Certainty" (MVC) as Shay…
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Uncover the Game-Changing Secret to Skyrocket Your Fitness Career... Join Barry and Shay as they unveil exclusive insights from one of Barry's recent strategy sessions, exposing the ONE elusive factor holding back fitness professionals from achieving unparalleled success. Discover the 'why' behind this obstacle, unravel its mysteries, and gain acti…
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This episode is the audiobook version of an ebook we wrote called 'Why You're Not Selling Out Your Classes (& What To Do About It!)' where we summarize what we feel is everything you need to know about what it takes to easily and confidently attract more of your dream clients. As you listen, you'll notice that at the end of each section are some jo…
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In his book Hero on a Mission, Donald Miller describes 4 main character "archetypes". The victim, villain, hero, and guide. In your fitness career, you play three of those four parts at some point, as you move through your different "Eras" This episode was inspired by Miller's book, and today you'll learn how recognizing what era you (or others in …
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Unlock the secrets to marketing success in your fitness business. Join us as we delve into the crucial difference between marketing strategy and tactics. Barry breaks down the essence of each, helping you understand why they're both essential. Discover how your marketing strategy is your blueprint for success, setting you apart from the competition…
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The FCM Podcast is BACK and better than before! For 200 episodes spanning half a decade, we brought on experts from every corner of the industry to share what they know about what they do best. We interviewed everyone from marketing experts, legal, finance, studio design, vocal coaches, and professional class reviewers, you name it. But now that we…
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The FCM Podcast is BACK and better than before! For 200 episodes spanning half a decade, we brought on experts from every corner of the industry to share what they know about what they do best. We interviewed everyone from marketing experts, legal, finance, studio design, vocal coaches, and professional class reviewers, you name it. But now that we…
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This episode is going to cause you to question a lot about our industry, and how you’re offering the experience of exercise in your business. Because when it comes to inclusion, there is so much that we don’t think of that is causing a massive population of people to feel unwelcome and defeated by what you’re offering, rather than the way you hope …
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Our guest in this episode is a business operations consultant and attorney for fitness, wellness, and creative professionals. She’s passionate about providing her clients with her playbook and systems to teach them how to build the business they want and deserve, without the constant anxiety, overwhelm, exhaustion, or frustration. Through the conve…
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If you’re a regular listener of the show, you know we talk a lot about leveraging your uniqueness to scale your business- whether that be your unique origin story, your core values, your beliefs, or your unique skills. The reason is because #1, there is no one else like you in the world, and you can immediately set yourself apart from competitors t…
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We've partnered with ACE for a few recent episodes to bring you the best info on how to future-proof your business. In this truly heart-driven conversation our guest speaks about why turning a mirror on yourself and consistently self-assessing is the key to career longevity. This involves taking a hard look at your interests, your skills, the types…
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The big question we unpack in this episode is... what does your community really want from you? And we’re not talking surface-level stuff like abs... What do they really want out of the time they’ve sold to you? Today’s episode features a marketing consultant for health & wellness entreprenuers, focused on helping wellness brands grow and learn how…
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Do you have an area of expertise in fitness? Have you ever considered writing continuing education content, or producing your own training program? Maybe you've mastered one skill that you want to share. If you're wondering what the steps are to producing something that could be accredited by an organization like ACE, then press play on this episod…
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Being a good trainer is really about relationship building, but to built strong, meaningful, heartfelt, and impactful relationships (as we all should strive to!) it means we have to play a number of roles really well at the same time. We have to be a coach, an educator, a motivator, but also a DJ, an MC, and more! Aside from the difficulty of being…
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This episode is a continuation of the conversation Shay had with Staci Alden in our previous episode. If you haven't listened to it, they really break down what it means to be a group fitness manager, and demystify this very important role at any fitness facility. This week Staci talks about going beyond the numbers and the six things to look for w…
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In this episode, we are diving into the role of the group fitness manager, which in almost 300 episodes is a topic that we haven’t really touched on before... and yet it was one of the most vital - albeit mysterious - roles of any club or studio. We know that if you are a studio owner, you may be performing this role yourself. OR if you’re looking …
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We believe that nearly every person in the world knows that exercise, moving their body is good for them, but most people still don’t do it. We also don’t believe that it’s due to a lack of motivation. We believe it’s because they don’t feel seen. The decision to purchase fitness classes is so different from the decision to purchase anything else. …
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This episode features a fitness business owner and long-time FCM podcast listener who reached out to us through our website, expressing gratitude for pod and asked if he could be a guest on our show. It’s not often that we get a request like this, and we had a couple of spots open on our recording schedule, so of course, we said “Why Not.” Shay too…
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Knowing how to price your services as a fitness professional is one of the most challenging things to do. Shay and I get it! We’ve been there! One of the reasons it's so hard is because each of us in this industry, and especially you, because you’re listening to this show- take what you do seriously and are so passionate about helping as many peopl…
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We believe that the future of fitness is experience. You’ve heard us AND our guests say it in many different ways on the show- that what’s most important is the emotional connection that you’re making with your clients. We’re both personally fascinated by finding new and interesting ways to make a fitness experience more immersive, enjoyable, and m…
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We believe that the future of fitness is experience. You’ve heard us AND our guests say it in many different ways on the show- that what’s most important is the emotional connection that you’re making with your clients. We’re both personally fascinated by finding new and interesting ways to make a fitness experience more immersive, enjoyable, and m…
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Building a strong team is essential to running a profitable fitness business, but it’s also one of the hardest things to do, and that’s because often, we’re going about it in the completely wrong way. Luckily, the fix is not only easy, but also incredibly empowering, and once you get it locked down, you’ll find that every single action and decision…
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A trainer is not just a trainer. We’re so much more than someone who gets certified to move others through a series of exercises safely. Deep down, we know that we also have the potential to step into a role where we can have such a more significant impact. Because the truth is that fitness, especially a group fitness class, is one of the few thing…
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Our guest today shares some insane statistics. Women business owners make up 44% of small businesses in the US. But only bring in 4% of small business revenue. Only 12% of those women break 100k. Only 2% break 1 million. The way she sums up these statistics is this: women are facing entrepreneurial poverty of time, energy and money. They don’t have…
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Brace yourself for part two of this epic conversation with not one but TWO very important guests that we are so excited to introduce to you. We feel so lucky and are incredibly honored to host the content and product managers at AFAA / NASM, Rich Fahmy and Steve Myers. These institutions are THE place where we as fitness professionals go to gain im…
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Brace yourself for an epic two part conversation with not one but TWO very important guests that we are so excited to introduce to you. We feel so lucky and are incredibly honored to host the content and product managers at AFAA / NASM, Rich Fahmy and Steve Myers. These institutions are THE place where we as fitness professionals go to gain importa…
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The more we learn about the fitness industry, the more we realize how incredibly complex it is. The messages that the average consumer receives from the media, beauty culture, diet industry, fitness industry and even holistic wellness trends can be confusing and contradictory. Especially for women. Shrink yourself, but take up more space. Lift heav…
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We're so glad you're going to play this episode. This is a really powerful conversation that Barry had with a friend and colleague who runs the Fitness Business Asia Podcast, and what you’re going to hear in this chat are some really actionable takeaways on how to develop the culture of your business, which should be the #1 thing that you invest in…
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Gotta get the mind right before you get your business (or your body) tight. Did you know that over 95% percent of all people who start a workout routine fail? Or that over 84% of Americans feel anxious, stressed, or depressed on a weekly basis? I think this is true especially if you are an entrepreneur. Why are there more fitness, mental health, & …
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Running your own business is one of the most fulfilling and empowering things you can do, but can also be the hardest thing you’ve ever done. And at times, it can feel like you’re stuck on a very brutal hamster wheel that causes you to spend hours late into the night doing tasks for your business that you wish you could outsource or delegate, but c…
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In this episode, Barry shares his experience taking a recent yoga class, and how his experience points to the future of the fitness industry. 86% of people say they'll pay more for a better experience. 77% of people say they're working out for reasons other than their body. The answer is clear. People don’t care about the workout. They care about t…
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In this episode Shay shares THREE THINGS that happened this week and downloads some insights she had to you. She's gonna let you in behind the scenes and share some takeaways from conversations she's had with clients and colleagues, something that really got to her on the internet, along with some thoughts and tips for you to think about that we ho…
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It was supposed to be fun! You entered the fitness industry because you didn't want to play by the rules of being in an office to work. You get to sweat, move, get fit, feel good doing it, AND wear significantly more comfortable clothing! PLUS the most important thing of all... you get to make other people feel better about themselves. Make them fe…
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If you haven’t read the article in the New York Times by Holly Burns, we’re gonna break it down for you in this episode. It’s called “Breaking Up with Peloton” and highlights why some superfans are done working out at home. We’re going to walk you through the 5 big takeaways from the article, share our thoughts, tell some stories and give you a few…
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“Bathing suit season is coming.” “Get your body bikini-ready!” “sweat is fat crying,” “pain is weakness leaving your body,” We’ve all heard someone in the industry say these things at one time or another. They’re part of a narrative that is still pushed hard- that fitness is about transforming your body, and the subtext of this kind of messaging th…
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We think we can safely say we’ve all been in those workout classes where time just flies by. We look up at the clock after the cool down and think, "wow that could not have possibly been 60 minutes, I was so immersed in that experience it was seemingly over before it began." The elation we feel overrides any feelings of challenge or discomfort and …
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It seems like everyone, everywhere is talking about technology. Hybrid business models. The Metaverse. And how... if you don't integrate these new tools, you're going to be left in the dust! If you are feeling totally overwhelmed by all of the options that are available to you as a business owner, if you're scratching your head thinking, "wow I've …
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We've got a big problem. Fitness has become so popular, the industry as a whole has decided that the way to create differentiation around the workouts we offer is to create more hype. This manifests as coming up with the best new product, the hottest new kind of workout, new wearable technology, a fancier studio design, etc. What’s happening as a r…
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Pressing play today might have been the best decision you make, because we believe this is one of the most powerful and inspirational conversations we’ve had on the podcast. In this episode the fitness industry gets a major reality check- specifically how the messaging that the purpose of fitness is to achieve a specific body ideal- does not serve …
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You have ALL the time you need, you just need to design in. Yes, we are time bound beings. And time is finite. There are only so many hours in a day, so many hours in a week to work with. And we are all subject to the same parameters - even Beyonce. Changing your relationship with time and how to ‘use it wisely’ is a game changer for your business …
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