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薬事事業13年、セールスライター9年/生き残り続けられる事業主になるための術を発信。 【自己紹介】薬剤師、合同会社B&H Promoter's CEO、薬機法ライティングのパイオニア、マーケティング・セールスライティング、薬機法コンサルティング:東証プライム上場企業から中小・海外企業までサポート、講師:宣伝会議・日本化粧品検定ほか多数実績あり。 【セールスライティングで収入UPしたい方へ】B&Hライターとして最短で月収50万円を目指すステップ https://shorturl.at/ejkz8 【薬機法の”実務”がわかるメールマガジン】https://bit.ly/3OVsvOQ 【動画でも薬機法・シゴト獲得法学べます】YouTube: https://www.youtube.com/channel/UC59KF2a-FrUZFoW2VbeJPgw 【日々お役立ち情報発信中(X/Twitter)】https://twitter.com/892copy
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As the old saying goes, you learn from your mistakes, but that doesn't make those mistakes any easier to deal with! From bogged down loos, stages with no stage managers, the importance of building a team and what weather you can survive and what weather you can't... Gav and James relive some horrors from down the years. And what do we want to see i…
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In the second of our monthly Q&A bonus pods, we try to get through as many burning questions as possible. Our biggest triumphs and screw ups? How has Brexit impacted attracting bands? What happens to our festivals if one of us is hit by a bus? Have we ever been held to ransom by a greedy band? And why didn't Opeth play their full set length at ATG …
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The ArcTanGent stage times are out and everyone has been colour coding their digital day plans and having a social media rant about the decisions they've been forced to make. But what does the man responsible for the clashes, which can make or break your weekend, have to say for himself? How did Clown Core and Author & Punisher find themselves pitt…
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Green Lung, Creeper, Brutus, Malevolence, Zeal & Ardor, Bob Vylan, Dinosaur Pile Up, Bleed From Within, Boston Manor... all names we hope to see headline our festivals in the future. But what does it take to get there and why does the path to the top of the bill seem so clear at 2000trees, yet so complicated at ATG and Damnation? Gav and James also…
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21 UK festivals have been cancelled or postponed so far this year with up to 100 at risk without Government support, according to the The Association of Independent Festivals. It's grim reading, so how are ArcTanGent, Damnation and 2000trees coping in this brutal landscape and what can be done to help the situation? Gav and James have a plan and it…
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After a month or so of agent bashing, it was only a matter of time before someone stepped up to put us back in our place. And that someone is the brilliant Mr Tom Taaffe, the man behind the bookings of the likes of Every Time I Die, Pallbearer, Spanish Love Songs, Deafheaven, While She Sleeps, Beartooth and Elder at our festivals. What's his take o…
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The mailbox is full and the questions keep coming in, so here's an episode dedicated to all your curiosities. Do festival promoters talk to each other about band fees? Have we ever got into a bidding war over a band we wanted? What other festival would we like to book? What are the marketing challenges in 2024? We answer them all, and plenty more, …
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Ten years of increased offers, multiple snubs, endless fan demands and with almost all hope lost... Mogwai finally agreed to play the final night of the 10th anniversary of ATG. It had to be part of the masterplan, right? Or a chance phone call, "going big" with an offer over text and the dilemma of having no headline slots left. Turns out landing …
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Booking bands is the Wild West of music promotion, where cash, gamesmanship, ego and relationships clash in the process of sealing a deal. But it isn't as simple a just working out a fee. There's hotels, flights, catering, drum kits, video walls, billing and exclusivity to haggle over... and don't forget that nudity clause! Then, even if that's all…
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2,000 Trees, Damnation and ArcTanGent have carved themselves out solid reputations on the UK festival scene but not without almost two decades of graft, good fortune and the odd costly mistake, or twenty, along the way. Thankfully we fell into those traps so you don't have to. We go again, next Thursday morning. Be there.…
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The right headliner can make or break your year, whether the rest of the line-up is excellent or not. But it's not as easy as just throwing heaps of cash at your favourite band to land the booking you need. With more events to choose from, competitive festival exclusive deals, fees going through the roof and bands booking further and further in adv…
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In a short space of time, Slayer transformed themselves from dependable festival fodder, who filled academies on tour to an arena outfit who have returned to share top billing alongside the likes of Slipknot and Motley Crue with one simple trick: the fake farewell. Should fans be delighted with the return, or question why they were duped in the fir…
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Who goes one line up on the poster? Whose logo needs to be bigger? Who goes left or right when two bands are virtually identical in stature? And who decides? The art of billing the line-up poster is a messy and confusing one, which often leads to heated rows, fall outs and promoters being left with tough calls to make. But do fans even notice or ca…
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Dillinger are back and everyone is buzzing, so why aren't they playing any of the UK festivals? Is Calculating Infinity worth the gamble? Is there anything to learn from the At The Drive In, Refused or Botch reunions? Will we see Dimitri and co. play London in 2024 instead? Damnation and ArcTanGent organisers, Gav and James, share their thoughts on…
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最後まで聴いてくださりありがとうございます! 生き残り続けられる事業主になりたい方は、下記も要チェック! ーーーセールスライティングで収入UPしたい方へーーー 【無料オンライン講座】B&Hライターとして最短で月収50万円を目指すステップ https://liff.line.me/1655581375-neKRzNq1/landing?follow=%40892copy&lp=lZCxKY&liff_id=1655581375-neKRzNq1 ーーー薬機法をさらに深く学びたい方へーーー 薬機法の”実務”がわかるメールマガジンhttps://yakkihouwriting.com/clp/bh-yakkiho-mailmagazine/?utm_source=Podcast&utm_mediu…
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☑美容健康セールスライターとは? ☑どのようなメリットがあるのか?  ・単価が高い(文字単価じゃない) モニターLP企画で15万円/件の話  ・人間関係が良くなる  ・美容健康分野は不況に強い  ・他のジャンルでもセールスライティングの技術でシゴトを獲れる
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🏆⬇︎【無料】LINE登録で業務に役立つ特典プレゼント⬇︎🏆 https://landing.lineml.jp/r/1655581375-P3kWbYmN?lp=tEsiDM ✅今まで有料講座のみで伝えていた、他では買えない独自の『薬機法ライティング術』 ✅Googleのアップデートに左右されるのはもう嫌だ!7年以上結果を出しているSXOライティングマニュアル ✅自分で単語を自由に追加可能!無料なのに時短ができる!薬機法簡易チェックツール(Excel版) ✅これだけで資格試験より薬機法がわかる!YouTubeのスライド詰め合わせ 214枚 ✅大好評!薬機法クイズ500問詰め合わせ  毎日繰り返すことで知識定着&事例を覚えて打ち合わせでの説得力UP! ■――――――――――――■   3,3…
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美容健康商材でもクラウドファンディングは人気ですが、その際に薬機法が関わってくる可能性が高いです。クラウドファンディングにおいてはリターンの設計によって、薬機法が関わるケースと関わらないケースがあります。スピード違反を知らなかったで済まされないように、「他社でやっているから・・・」はまかりとおりません。流行りだからこそ正しく知っておきたい内容です。
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