The How Of Business - How To Start, Run & Grow A Small Business. podcast

The How of Business - How to start, run & grow a small business.

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152 subscribers

Entrepreneur Roundup

Ajouté il y a sept ans

Nội dung được cung cấp bởi Henry Lopez, Levante Business Group and Henry Lopez. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Henry Lopez, Levante Business Group and Henry Lopez hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.

This Is Woman's Work with Nicole Kalil

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QUALIFIED: How Competency Checking and Race Collide at Work with Shari Dunn | 284 33:58

cách đây 14 ngày trước33:58

Nghe Sau

Danh sách

Thích

Đã thích

33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

The How of Business - How to start, run & grow a small business.

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The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.

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#Marketing #Beyourownboss #Businessplan #Businessstartup #Howofbusiness #Smallbusiness #Startup #Henry Lopez, Levante Business Group #Entrepreneur #Business #Henry Lopez #Owners #Solopreneurs #Succession

The How of Business - How to start, run & grow a small business.

152 subscribers

updated cách đây khoảng 13 tiếng trước

Chia sẻ

Trang chủ series•Feed

570 tập

Tutti gli episodi

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560: 4 Franchise Benefits 18:15

cách đây 13 hours trước18:15

18:15

If you are considering a franchise business, then look for the 4 Franchise Benefits. Show Notes Page: https://www.thehowofbusiness.com/560-4-franchise-benefits/ Henry Lopez breaks down four key benefits a franchise should offer to ensure success. From proven systems to strong branding, this episode explores what to look for when evaluating a franchise opportunity. In this episode of The How of Business, Henry Lopez shares insights from his years of franchise ownership and consulting to highlight four essential benefits of franchising. Whether you're exploring a new franchise or evaluating an opportunity, this episode will help you make an informed decision. Download the “4 Franchise Benefits” guide from the show notes page for this episode. A franchise should offer you these four benefits: Proven Systems – A structured, repeatable business model to follow. Brand Strength – Leveraging brand awareness and reputation for growth. Leverage & Buying Power – Access to better deals and resources than independent owners. Franchisee Network – A community of supportive and experienced business owners. “A great franchise should offer you a roadmap to success.” — Henry Lopez Top Takeaways: A good franchise provides comprehensive systems and training to set you up for success. Brand recognition can be a major advantage but evaluate its strength in your market. The potential leverage of economies of scale is a critical franchise benefit to evaluate. The network of franchisees is an invaluable resource for learning and growth. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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559: 5 Reasons Your Business Won't Grow 19:25

cách đây 9 ngày trước19:25

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Five major challenges that prevent small businesses from scaling. Henry shares practical solutions that small business owners can implement to break through growth barriers and create a scalable, profitable small business. Show Notes Page: https://www.thehowofbusiness.com/559-5-reasons-business-wont-grow/ From financial constraints to owner dependency, this episode offers actionable strategies to help you achieve sustainable growth. In this episode of The How of Business , Henry Lopez explores five major challenges that prevent small businesses from scaling. He shares practical solutions that business owners can implement to break through growth barriers and create a scalable, profitable business. Episode Breakdown: 5 Reasons Your Small Business Won't Grow. Lack of a Clear Strategy – The importance of a structured business plan. Financial Constraints – Managing cash flow, pricing, and operational costs effectively. Lack of Systems – Why automating and streamlining processes is key. Owner Dependency – How to delegate and build a self-sustaining business. Marketing & Sales Challenges – Strategies to create consistent lead generation. Top 3 Takeaways: A clear strategy & defined goals are essential for long-term business success. Cash flow management & proper pricing ensure sustainable profitability. Effective delegation & process automation help businesses grow beyond the owner’s capacity. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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557: High-Performance Teams with Vicky Brown 48:07

cách đây 16 ngày trước48:07

48:07

Building and sustaining a high-performance team is critical for small business success. High-Performance Teams with Vicky Brown, founder of Idomeneo Enterprises, an HR consultancy that helps business owners develop strong, engaged teams. Show Notes Page: https://www.thehowofbusiness.com/557-vicky-brown-high-performance-teams/ In this episode, Henry Lopez talks with Vicky Brown, founder of Idomeneo Enterprises, an HR consultancy that helps business owners develop strong, engaged teams. Vicky shares strategies for attracting, developing, and retaining top talent, along with insights from her entrepreneurial journey. Vicky Brown is a business leader, HR consultant, and author with decades of experience in corporate and entrepreneurial HR management. She is the founder of Idomeneo Enterprises, which provides HR support and leadership development for small businesses. She also hosts the podcast More Human, More Resources and is the author of Sing with Your Opera Voice: My Journey from Solopreneur to Entrepreneur . High-Performance Teams: Vicky’s journey from corporate HR to entrepreneurship Defining a high-performance team and why they matter How to attract and retain top talent in small businesses The role of workplace culture in building a great team Common HR mistakes that small business owners make Why delegation and leadership development are crucial The impact of micromanagement on employee performance How to create an effective hiring process that attracts high performers Top 3 Takeaways: Hiring is a marketing exercise—business owners must position their company as an attractive place to work. Leaders must delegate and avoid micromanagement to empower high-performing teams. A thriving company culture attracts and retains top talent, making HR strategy essential for growth. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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558: Outsourcing Your Back Office with Dida Clifton 27:37

cách đây 16 ngày trước27:37

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Outsourcing your back-office operations with Dida Clifton, founder and CEO of The Office Squad. She shares how outsourcing key operational tasks can free up time for small business owners to focus on growth. Show Notes Page: https://www.thehowofbusiness.com/558-dida-clifton-outsourcing-back-office/ In this episode of The How of Business , Henry Lopez welcomes Dida Clifton, the founder and CEO of The Office Squad. They discuss how small businesses can improve efficiency by outsourcing back-office operations, Dida’s military-inspired approach to structure and processes, and the impact of delegating bookkeeping and administrative tasks. Dida Clifton is a business owner, entrepreneur, and efficiency expert with over 23 years of experience in supporting small business owners. As the founder of The Office Squad, she brings military discipline and operational structure to help businesses streamline their back-office operations. Dida is passionate about helping entrepreneurs regain control of their businesses by providing outsourced bookkeeping, administrative support, and operational solutions. Outsourcing Your Back Office: Dida’s journey from the Air Force to entrepreneurship Why structured operations are critical for small business success The biggest back-office challenges small businesses face The role of bookkeeping and why it’s more than just accounting How outsourcing back-office tasks can free up time for business owners How The Office Squad ensures financial security and prevents fraud Why hybrid work models can be more effective than fully remote teams The long-term benefits of outsourcing operations to prepare for growth or sale Top 3 Takeaways: Small business owners should focus on growth while delegating administrative and bookkeeping tasks to experts. Operational structure and bookkeeping are key to business success, not just tax compliance. Outsourcing back-office functions can reduce risk, improve efficiency, and make a business more attractive for future sale. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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556: Buy the Right Business with David Barnett 52:17

cách đây 22 ngày trước52:17

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David shares expert insights into buying and selling small businesses, highlighting why acquiring an existing business can be faster, easier, and less risky than starting from scratch. Show Notes Page: https://www.thehowofbusiness.com/556-david-barnett-buy-right-business/ Thinking about buying a business but unsure where to start? In this episode, David Barnett, business consultant, author, and expert in small business acquisitions, joins Henry Lopez to share practical strategies for buying and selling businesses successfully. David explains why acquiring an existing business is often faster, easier, and less risky than starting from scratch, how to find the right business to buy, and common mistakes to avoid when structuring a deal. David also breaks down key financial considerations, including seller financing, avoiding excessive debt, and ensuring cash flow sustainability. Plus, he shares insight into how to identify a motivated seller and why the so-called "silver tsunami" of baby boomer business sales may not be what many expect. "It's not about just getting the deal done - it’s about ensuring you don’t overpay and that the business will actually work for you after the purchase." – David Barnett Whether you're a first-time buyer or an experienced entrepreneur, this episode is packed with actionable insights to help you make smarter business decisions and avoid costly mistakes. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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555: From Kitchen to Shelf with LLance Kezner 47:53

cách đây 23 ngày trước47:53

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Former tech executive LLance Kezner shares how he turned his passion for home cooking into Millie’s Sipping Broth, a specialty food brand offering savory, health-conscious beverages in tea bag form. LLance discusses his journey from corporate leadership to entrepreneurship, the challenges of scaling a food business, and the milestone of landing his award-winning product on Walmart shelves nationwide. Show Notes Page: https://www.thehowofbusiness.com/555-llance-kezner-kitchen-to-shelf/ In this episode, LLance Kesner, a former tech executive turned food entrepreneur, shares his journey from the corporate world to launching Millie’s Sipping Broth, a specialty food brand that is now available in Walmart stores nationwide. LLance discusses how he and his wife, Lori, took a simple idea—creating a healthier, more convenient alternative to bouillon cubes—and turned it into an innovative product that combines the comfort of broth with the convenience of tea bags. LLance walks us through the early days of developing the product in their kitchen, validating demand at Seattle’s Pike Place Market, and navigating the complex world of food manufacturing and retail. He also shares the challenges of scaling, including finding the right co-packer, securing funding, and ultimately winning Walmart’s highly competitive “Golden Ticket” opportunity. Key Takeaways: Start fast, learn fast: LLance emphasizes the importance of getting a product to market quickly and refining based on real customer feedback. “Don't waste any time, don’t overthink it. Really focus on the simplest application of your product and get it in front of people who might buy it.” Solve a real problem: Millie’s Sipping Broth fills a gap in the beverage market—offering a savory, low-calorie alternative to coffee, tea, and hot cocoa. “We were selling broth in the middle of summer, in 100-degree heat, and people were buying it. That’s when we knew we had something special.” Scaling smartly: LLance explains why finding the right retail partners at the right time is crucial and how their online success, including being featured by Weight Watchers International, helped prepare them for mass distribution. Now available in over 2,500 Walmart locations, Millie’s Sipping Broth is a testament to the power of persistence, product-market fit, and strategic partnerships. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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554: When to Quit 21:29

cách đây 30 ngày trước21:29

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When to quit - How to Know When to Pivot or Persevere. When to quit a project, a marketing campaign, a product line, a business model or perhaps an entire small business. Show Notes Page: https://www.thehowofbusiness.com/554-when-to-quit/ When should you quit versus push through? In this episode of The How of Business, Henry Lopez explores the challenging decision of whether to persevere through difficulties or strategically quit and pivot to something better. Inspired by The Dip by Seth Godin, Henry breaks down the difference between temporary struggles (the dip) and dead-end situations (cul-de-sacs), helping you make smarter decisions in your business. “Extraordinary benefit accrues to the tiny minority of people who are able to push just a tiny bit longer than most.” – Seth Godin, The Dip This episode for small business owners addresses: How to recognize if you’re in a dip or a dead end. The dangers of sunk-cost thinking and why quitting isn’t failure. Why persistence leads to success—but only when applied in the right places. How quitting can free up resources for more promising opportunities. “Quit the wrong stuff, stick with the right stuff, have the guts to do one or the other.” – Seth Godin, The Dip If you’re struggling with whether to keep going or pivot, this episode will give you the clarity you need. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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553: Scaling Your Business with Randy Shaw 47:37

cách đây 5 weeks trước47:37

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Randy’s entrepreneurial journey, insights on scaling a small business, and the importance of making customers the hero by addressing their deeper needs and solving bottlenecks to achieve lasting success. Show Notes Page: https://www.thehowofbusiness.com/553-randy-shaw-scaling-your-business/ In this episode of The How of Business podcast, Henry Lopez interviews Randy Shaw, a seasoned entrepreneur and founder of BRYTESIGHT, a leading technology design consulting firm. Randy shares his inspiring entrepreneurial journey, from his psychology and pre-med studies at Yale to professional soccer and eventually becoming a business owner. He offers valuable insights into scaling a business, building a strong team, and the importance of focusing on customer success. Key topics include: Randy’s transition from corporate roles to launching BRYTESIGHT and scaling it to multiple U.S. locations and Europe. The importance of making your customer the hero of the story, inspired by Donald Miller's Building a StoryBrand. Randy advises, “Always make your customer the hero of the story. You're Yoda, guiding Luke Skywalker to become a Jedi and win the day.” Strategies for entering new markets and creating strong B2B relationships with architects, project managers, and contractors. Lessons on identifying bottlenecks and using them to drive operational improvements, influenced by The Goal and Critical Chain by Eliyahu Goldratt. Randy emphasizes, “There will always be a bottleneck. It's like the horizon—you never reach it. Instead, focus on moving it and optimizing as you go.” Advice for entrepreneurs: follow your passion, embrace the process, and balance detailed planning with action. Randy encourages entrepreneurs to focus on the internal drivers of their customers, not just external factors like cost. He explains, “Customers buy for internal reasons like risk, achievement, or making their lives easier. If you focus on solving those deeper needs, you’ll win their trust and loyalty.” This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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552: Veteran-Owned Wagyu Beef Business 44:35

cách đây 6 weeks trước44:35

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Growing a Veteran-owned Wagyu Beef Business, KC Cattle Company, with founder Patrick Montgomery. Patrick highlights his journey from military service to entrepreneurship and how he leveraged public relations with Megan Bennett to grow his premium brand while overcoming challenges and embracing adaptability. Show Notes Page: https://www.thehowofbusiness.com/552-wagyu-business-patrick-montgomery/ From Army Ranger to Wagyu Entrepreneur: Patrick Montgomery’s Journey Join host Henry Lopez as he welcomes Megan Bennett, a public relations expert from Light Years Ahead, and Patrick Montgomery, the founder and CEO of KC Cattle Company, to The How of Business podcast . In this episode, Patrick shares his remarkable story of transitioning from his military career as an Army Ranger to launching a successful premium Wagyu beef business. Patrick dives into the challenges he faced in starting and growing KC Cattle Company, the lessons he learned as an entrepreneur, and the skills he carried over from his military service to his business journey. He also discusses the importance of building a transparent, veteran-focused brand and how adaptability has been key to overcoming industry challenges. Megan Bennett provides insights into how public relations helped shape KC Cattle Company’s brand story and elevate its visibility. She explains why PR is a powerful tool for small business owners and how consistent PR efforts have helped Patrick gain meaningful media exposure, stand out in a competitive market, and grow his customer base. This episode is packed with inspiration and actionable advice for small business owners. Hear Patrick’s tips for veterans exploring entrepreneurship and Megan’s recommendations on investing in PR to build brand awareness and trust. Don’t miss this insightful discussion about building a business with purpose, resilience, and a commitment to quality. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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551: The 5 Stages of Entrepreneurship 23:18

cách đây 7 weeks trước23:18

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From Self-Employed or Solopreneur through Serial Entrepreneur—what does it look like and what does it take, to go from running a one-person operation to managing a portfolio of successful businesses and creating a lasting legacy. Show Notes Page: https://www.thehowofbusiness.com/551-5-stages-of-entrepreneurship/ In this episode of The How of Business , Henry Lopez guides you through the 5 Stages of Entrepreneurship, providing a high-level roadmap to help you identify where you are on your entrepreneurial journey and how to move forward. The stages include: Self-Employed or Solopreneur: Running a business independently, relying on personal effort and expertise. Business Owner: Transitioning from solo work to managing a small team and creating sustainable systems. Entrepreneurial Stage: Scaling beyond a single business or location by leveraging market opportunities and innovation. Serial Entrepreneur: Building a diversified portfolio of businesses, with multiple income streams and a focus on leadership. Legacy Builder: Creating lasting impact through mentorship, investments, thought leadership, and philanthropy. Each stage is explored with key traits, advantages, challenges, and actionable steps to help you grow and succeed. Whether you're just starting out or looking to create a lasting legacy, this episode is packed with practical advice, real-life examples, and inspiration to help you progress. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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550: Super Communicators with Charles Duhigg 44:35

cách đây 8 weeks trước44:35

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Super Communicators - how to unlock the secret language of connection with journalist and the author Charles Duhigg. Show Notes Page: https://www.thehowofbusiness.com/550-charles-duhigg-super-communicators/ In this episode, Henry Lopez interviews Charles Duhigg, Pulitzer Prize-winning journalist and bestselling author of The Power of Habit and Super Communicators: How to Unlock the Secret Language of Connection . Their conversation explores the science of communication and its transformative impact on relationships and leadership. The Three Types of Conversations Duhigg introduces the three core types of conversations: practical (focused on problem-solving) emotional (centered on empathy social (addressing identity and relationships). He emphasizes the importance of aligning conversational styles to foster meaningful connections, avoid miscommunication, and build trust. These strategies are particularly valuable for leaders and business owners aiming to improve team dynamics and strengthen workplace culture. Actionable Techniques for Better Communication Several actionable techniques are shared, including asking deep, meaningful questions to uncover values and emotions, matching conversational styles for better connection, and using “looping for understanding” to ensure clarity and alignment. Duhigg also discusses how to adapt communication for remote and digital interactions, offering tips to maintain strong connections in these contexts. The Key to Leadership Success A key takeaway from the episode is that effective communication is a skill that can be developed through intentional practice. Duhigg encourages leaders to prioritize listening, empathy, and clarity in conversations, especially when managing difficult situations or delivering constructive feedback. By doing so, they can foster trust, resolve conflicts, and inspire their teams. The Broader Impact of Meaningful Communication The discussion also highlights the broader benefits of communication, including its role in personal happiness and fulfillment. Drawing on insights from the Harvard Study of Adult Development, Duhigg explains that building meaningful relationships through regular, intentional conversations significantly contributes to long-term well-being and success. This episode of The How of Business, the top-rated podcast show for small business owners, provides invaluable insights and practical advice for anyone seeking to enhance their communication skills, build stronger relationships, and lead more effectively. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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549: Human Resources with Claudia St. John 49:08

cách đây 9 weeks trước49:08

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Small Business Human Resources management with Claudia St. John. Show Notes Page: https://www.thehowofbusiness.com/549-claudia-st-john-human-resources/ Are you struggling with hiring, retaining top talent, or building a positive workplace culture? On this episode Henry Lopez is joined by HR expert Claudia St. John, founder and CEO of The Workplace Advisors. Claudia shares insights and tips on Small Business Human Resource management, including: The secrets to attracting and retaining the right employees in a tight labor market. How flexibility and growth opportunities are reshaping employee expectations. The critical role of training managers in essential leadership skills like empathy, feedback, and conflict resolution. She also offers practical advice for small business owners on HR compliance, recruiting, and creating a thriving workplace culture. Whether you're managing a team or preparing to scale your business, this episode is packed with actionable insights! This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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548: 2024 Top 5 Episodes 13:36

cách đây 10 weeks trước13:36

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Highlights from 2024 Top 5 Episodes, based on unique listener downloads. Show Notes Page: https://www.thehowofbusiness.com/548-2024-top-5-episodes/ Discover the most popular episodes of 2024, based on listener downloads, to help you start, run, and grow your small business. Whether you're an aspiring entrepreneur or a seasoned small business owner, these episodes are packed with actionable advice and insights to drive your success. Top 5 Episodes: Episode 510 – 7 Start-Up Mistakes Avoid common pitfalls that hinder small business success, from poor planning and hiring mistakes to ineffective marketing strategies. Learn practical tips to overcome these obstacles and set your business up for long-term success. Episode 506 – Budgeting Fundamentals Master the art of budgeting with insights into financial control, planning, and performance measurement. This episode provides a step-by-step guide to managing expenses and achieving your financial goals. Episode R504 – Annual Strategic Planning Explore the 10 steps to crafting a powerful strategic plan to guide your business toward sustainable growth. Gain best practices for aligning your goals, measuring success, and preparing for market changes. Episode R1 – Ready to Be Your Own Boss? Assess whether you’re ready, willing, and able to start your entrepreneurial journey. This episode delves into the mindset, effort, and resources needed to take the leap into business ownership. Episode 509 – Finding Your Identity Learn how to cultivate a balanced identity beyond your role as a business owner. Gain insights into delegating tasks, setting boundaries, and pursuing personal growth to achieve resilience and scalability. Free Tools & Resources: Business Expense Budget Tool: Monitor your annual operating budget with ease. Marketing Budget Tool: Plan your advertising and marketing spend effectively. Cash Flow Worksheet: Stay on top of your business’s working capital. Annual Strategic Plan Outline: Build a robust strategic plan for growth. Starting Your Business Guide: Assess your readiness to become your own boss. Workshops & Courses: Annual Strategic Planning Workshop Join Henry Lopez in this live online workshop to develop a roadmap for achieving your business goals. Starting Your Business Course Learn what it takes to launch your small business. Unlock the insights and tools that made 2024’s top episodes a hit with small business owners and entrepreneurs worldwide. Listen now and elevate your small business journey! This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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547: Lessons from The Art of Shaving with Eric Malka 45:31

cách đây 12 weeks trước45:31

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Lessons from The Art of Shaving: starting, growing, and selling The Art of Shaving company. Show Notes Page: https://www.thehowofbusiness.com/547-eric-malka-the-art-of-shaving/ On this episode, Henry Lopez is joined by Eric Malka, co-founder of the luxury men’s grooming brand The Art of Shaving and author of On the Razor’s Edge. Eric shares his incredible entrepreneurial journey, from starting with just $15,000 to building a globally recognized brand that was ultimately acquired by Procter & Gamble. Eric dives into: The importance of starting small and thinking big. How constraints can spark innovation and lead to success. The critical role of branding and intellectual property in building value. Why prudence, patience, and timing are essential for sustainable growth. The role of luck and how to position yourself to seize opportunities. He also reflects on key lessons learned from both successes and failures, offering actionable advice for aspiring entrepreneurs and business owners. "Brands are more valuable than companies, and IP is the most valuable aspect of your brand." – Eric Malka Whether you're just starting your entrepreneurial journey or looking to scale your small business, this episode is packed with insights to inspire and guide you. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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R504: Strategic Planning for Small Business 28:04

cách đây 13 weeks trước28:04

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How to create a Strategic Plan for your small business. Use a Strategic Plan to set your goals, objectives and initiatives for your small business. Show Notes Page: https://www.thehowofbusiness.com/r504-strategic-planning/ In this episode of The How of Business, host Henry Lopez dives into annual strategic planning - a critical tool for small business owners to achieve growth and long-term success. Strategic planning helps you align your goals, allocate resources efficiently, and create a clear action plan for the year ahead. Here’s what you’ll learn in this episode: Why Strategic Planning Matters: Understand the benefits of having a focused and adaptable strategy for your business. The Key Difference Between Strategy & Planning: Learn how a clear strategy drives your planning process and positions your business to win in the market. 10 Steps to Build an Effective Strategic Plan: A comprehensive framework covering everything from reviewing the past year to setting goals, defining KPIs, budgeting, and adapting quarterly. Actionable Insights & Examples: Get practical tips to simplify your planning process, even if this is your first attempt at creating a strategic plan. Free Resource: Download the Annual Strategic Plan Outline to guide you through the process from the Show Notes page for this episode. Whether you’re an experienced business owner or just starting, this episode will help you focus on what matters most, measure your progress, and achieve success in 2025. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com…

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