Good Is The New Cool
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Nội dung được cung cấp bởi Afdhel Aziz & Bobby Jones, Afdhel Aziz, and Bobby Jones. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Afdhel Aziz & Bobby Jones, Afdhel Aziz, and Bobby Jones hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Purpose is the buzzword of the moment, with socially conscious consumers, activist employees, and impact investors fueling the cultural revolution around business as a force for good. But what is Purpose? How do companies and brands discover and articulate it? How can older companies reverse-engineer it into their DNA in an authentic and meaningful way? In their new podcast series, Good Is The New Cool: The Field Recordings, Bobby Jones and Afdhel Aziz meet the men and women on the purpose revolution’s front lines, taking you inside visionary companies like Patagonia, TOMS, and Participant Films, as well as global giants like Procter and Gamble, Mattel, and Activision, all in the hopes of inspiring you to harness the power of purpose for yourself. Check out the companion book Good is The New Cool: The Principles of Purpose at www.theprinciplesofpurpose.com Join the Good is The New Community at www.goodisthenewcool.com The podcast was produced by Natalia Rodriguez Ford and Eli Block.
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