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1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
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Content provided by PersianPod101.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PersianPod101.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Learn Persian with Free Podcasts
Whether you are student or a seasoned speaker, our lessons offer something for everyone. We incorporate culture and current issues into each episode to give the most informative, both linguistically and culturally, podcasts possible.
For those of you with just the plane ride to prepare, check our survival phrase series at PersianPod101.com. One of these phrases just might turn your trip into the best one ever!
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Whether you are student or a seasoned speaker, our lessons offer something for everyone. We incorporate culture and current issues into each episode to give the most informative, both linguistically and culturally, podcasts possible.
For those of you with just the plane ride to prepare, check our survival phrase series at PersianPod101.com. One of these phrases just might turn your trip into the best one ever!
62 episodes
Mark all (un)played …
Manage series 2543708
Content provided by PersianPod101.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PersianPod101.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Learn Persian with Free Podcasts
Whether you are student or a seasoned speaker, our lessons offer something for everyone. We incorporate culture and current issues into each episode to give the most informative, both linguistically and culturally, podcasts possible.
For those of you with just the plane ride to prepare, check our survival phrase series at PersianPod101.com. One of these phrases just might turn your trip into the best one ever!
…
continue reading
Whether you are student or a seasoned speaker, our lessons offer something for everyone. We incorporate culture and current issues into each episode to give the most informative, both linguistically and culturally, podcasts possible.
For those of you with just the plane ride to prepare, check our survival phrase series at PersianPod101.com. One of these phrases just might turn your trip into the best one ever!
62 episodes
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1 Prototype Video Lessons for Intermediate Learners #3 - 25 Must-Know Intermediate Phrases 6:50
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learn 25 useful intermediate phrases in Persian
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1 Core Words and Phrases Season 2 S2 #84 - Core Words Lesson #24 — Quiz Review 4:03
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learn vocabulary related to entertainment
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1 Core Words and Phrases Season 2 S2 #83 - Core Words Lesson #23 — Quiz Review 4:03
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1 Learning Strategies #69 - The Importance of Guidance in Language Learning 6:27
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1 Top 400 Activities: Daily Routines in Persian #5 - At the Office 6:20
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learn the expressions to use at the office
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learn essential vocabulary for describing the workplace
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1 Persian Vocab Builder S1 #143 - 20 Common Words for Occupations 4:08
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learn 20 common words related to occupations
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1 Video News #95 - Free Persian Gifts of the Month - March 2025 1:18
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1 Learning Strategies #11 - 5 Tips to Reach Intermediate Level 3:32
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learn how to ask for the bill
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1 The 800 Core Words and Phrases #35 - Core Words: How to Say "Typhoon," "Elbow" and More! 11:41
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learn 20 high-frequency expressions, including words for disasters, body parts, and religions
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1 Persian Vocab Builder S1 #201 - Cosmetics: Common Terms 2:35
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learn essential vocabulary for talking about cosmetics
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1 Video News #94 - Free Persian Gifts of the Month - February 2025 1:17
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1 Learning Strategies #76 - How to Start Conversations: Talking Points for Persian Learners 2:57
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discover effective strategies and tips for learning Persian
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