Chuyển sang chế độ ngoại tuyến với ứng dụng Player FM !
Brady Josephson at NextAfter - The power of experiments to amplify donor action
Manage episode 264295620 series 1127916
I’m excited to bring back on today’s episode Brady Josephson, managing director of the NextAfter institute. He spends his days conducting experiments, tests and looking deep into the data of donor response to see how we can do a better job communicating with and spurring action from our supporters. We cover what he's seeing as organizations reach out during the COVID-19 pandemic. Thinking critically about all aspects of your appeals is crucial – and testing and experimenting is a big part of challenging the norm and doing a better job with how we convert donors to action is really important right now. We unpack the fundamentals of how any organization can do that right away.
104 tập
Manage episode 264295620 series 1127916
I’m excited to bring back on today’s episode Brady Josephson, managing director of the NextAfter institute. He spends his days conducting experiments, tests and looking deep into the data of donor response to see how we can do a better job communicating with and spurring action from our supporters. We cover what he's seeing as organizations reach out during the COVID-19 pandemic. Thinking critically about all aspects of your appeals is crucial – and testing and experimenting is a big part of challenging the norm and doing a better job with how we convert donors to action is really important right now. We unpack the fundamentals of how any organization can do that right away.
104 tập
Усі епізоди
×Chào mừng bạn đến với Player FM!
Player FM đang quét trang web để tìm các podcast chất lượng cao cho bạn thưởng thức ngay bây giờ. Đây là ứng dụng podcast tốt nhất và hoạt động trên Android, iPhone và web. Đăng ký để đồng bộ các theo dõi trên tất cả thiết bị.