25 | STOP Charging Your Worth (What to Do Instead & How to Price Your Offers)

Called to CEO: Supernatural, Practical & Biblical Strategies for the Christian Business Owner

Have you ever heard the phrase, "Charge your worth?"
I hear this phrase constantly in the online space and if I'm being honest, it has just never sat well with me. When I first became an entrepreneur, I didn't know why it rubbed me the wrong way because a bunch of successful people were saying it... but... now I do.
And in this episode, I'm sharing exactly why that is.
In addition to that, I’m sharing exactly why I don’t believe you should charge your worth, what you can be doing instead & how to price your offers.
I have a feeling this episode is going to create some mindset shifts for many people, so get ready.
But first, let me paint a picture for you.
I was in my first year of coaching and I was actually on a call with a potential mentor. I will never forget this because she told me that I needed to, “Charge my worth.”
Now I'm going to be really honest. This phrase really rubbed me the wrong way, but I had no idea why at the time. And honestly, I made the decision not to work with that particular mentor specifically because it just really got to me.
Friend, my worth is not tied to a dollar sign and neither is yours. I realize that while I'm sure she was terrific at her job, I believe that this phrase revealed to me her values and how she viewed her own identity.
So what do we do instead?
Tune in to find out.
Together, we will uncover where you are placing your worth, and work through how to price your offer (without charging your worth)!

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