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Nội dung được cung cấp bởi The Miami Sports Meltdown and Miami Sports Meltdown. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được The Miami Sports Meltdown and Miami Sports Meltdown hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Pandemonium At The Hard Rock/Give Baseball Players Drugs Again
Manage episode 429152557 series 1526580
Nội dung được cung cấp bởi The Miami Sports Meltdown and Miami Sports Meltdown. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được The Miami Sports Meltdown and Miami Sports Meltdown hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
A TOUGH WEEKEND FOR EVENT SECURITY We chat about the Copa America and Euro Cup finals and Miami being a national embarrassment, we did it again baby! No one is watching baseball, we gotta get em back on the juice. Opa-locka-Hialeah Flea Market theme song, that is all. Angel Reese is not going to fly you out to smash You get Steve's Top 5 TV Shows of all time AND a New York Minute, you lucky devils. We wrap up with Publix talk, naturally
…
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118 tập
Manage episode 429152557 series 1526580
Nội dung được cung cấp bởi The Miami Sports Meltdown and Miami Sports Meltdown. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được The Miami Sports Meltdown and Miami Sports Meltdown hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
A TOUGH WEEKEND FOR EVENT SECURITY We chat about the Copa America and Euro Cup finals and Miami being a national embarrassment, we did it again baby! No one is watching baseball, we gotta get em back on the juice. Opa-locka-Hialeah Flea Market theme song, that is all. Angel Reese is not going to fly you out to smash You get Steve's Top 5 TV Shows of all time AND a New York Minute, you lucky devils. We wrap up with Publix talk, naturally
…
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118 tập
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The Miami Sports Meltdown
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1 NFL Divisional Round And Danny Gets A Cool Sticker 34:23
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EL BRAZO FUERTE IS BETTER THAN YOUR FAVORITE BAKERY Is there an NBA team visiting Miami with an early Sunday tipoff? Bet against them Chiefs vs Texans John Jolt doesn't let Danny have a cool sticker Papo thinks Josh Allen married Omarosa Lions vs Commanders (Sorry Detroit) John caves and lets Danny have the cool sticker Eagles vs Rams The scam that is Miami Gardens Do dome teams have any actual home field advantage? Bills vs Ravens There's like 30 min of action in a 3 hour football game and so much more!…
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The Miami Sports Meltdown
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1 Last Week's Episode We Forgot To Upload 43:24
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RasPunk in the house Steve met Messi! The Soundboard is indeed back The 164 songs banned after 9/11 The Dolphins...we'll see. and so much more!
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The Miami Sports Meltdown
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Get the Miami Dolphins outta here Let NFL players get drunk before games, trust me Let Jameis come to Miami, why not Ghosts of Dolphins Coaching Past A New York Minute for the ages Entirely way too much Mets talk A very special announcement Fantasy Football duds Green Bay Packers talk for some reason Mount Rushmore of Christmas Action Movies Wayyyyy too much Beatles talk Steve loves his 80’s music and so much more!!…
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The Miami Sports Meltdown
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ART BASEL TRAFFIC HOLDS NO QUARTER The Miami Dolphins bring civic pride to dangerous new lows Is Mike McDaniel too cute for football? A Fake New York Minute Football and Rugby, not the same sport. Danny gets excited for a bet that ends up not cashing Fantasy Football Dan gives us that real talk An Art Basel Google Doc, the most Miami millennial thing And once again the show tries to make degenerate gambling even more appealing…
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The Miami Sports Meltdown
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MUUUUUSSTTAAAARRDDDDD John is putting that Liquid Death money to good use The Dolphins are giving us hope again, always a bad thing A scorching hot back up QB take Please don't let Thanksgiving suck Kendrick does it again The Heat starting to Heat up...?...I'm sorry I write these captions very late at night and I'm just trying to get through it Vegan Thanksgiving Tips, why not Keyboard Cat If you play anything other than football on Thanksgiving, fuck you Footy talk with Stevie Fantasy Football Notes Steve doesn't care if he embarrasses you at your wedding and so much more!…
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The Miami Sports Meltdown
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HALLOWEEN PARTY AT JOLT RADIO! Batman may or may not have ran through Steve's backyard All The Miami Pro Teams are terrible, enjoy The Miami Marlins are a a ponzi scheme Steve has a rough couple of sports weeks DANNY COMPLETLEY FUCKS UP THE INTRO TO THE SHITTY KNICKS SEGMENT Dolphins lose to a Call Of Duty kid The Achilles snap people were kind of down for Can't be doing Fortnite dances playing defense against a Hail Mary A terrible Chicago accent from Steve National Tight End Day getting us paid Not sure if Danny should've said that word, but does Aphex Twin really scare them? Ohtani, Gambling Legends Baby Momma Basketball Battle! Jimmy Butler got us talkin' coffee Pretty legit Audible commercial and so much more!…
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The Miami Sports Meltdown
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THE WORST HOMERUN CALL OF ALL TIME Did Jim Harbaugh poop himself? The Dolphins literally play on a Native American burial site, how are you surprised that they're cursed? Also, probably not a good idea to let a serial rapist be your quarterback Steve admits he hates the Jets "Danny Making Money Baby" Onside kicks should be easier, discuss NBA Fantasy Basketball Draft distracts the hell out of us and so much more!…
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The Miami Sports Meltdown
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1 The Greatest Sunday/A Hard Rain's A Gonna Fall 48:13
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HURRICANE PARTY IN ALLAPATTAH Miami Dolphins games should be screened in Guantanamo Is it safe to live anywhere?? The LONGEST football Sunday ever A New York Minute from the depths of Steve's soul Music from Las Nubes and so much more!
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The Miami Sports Meltdown
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SOMEONE TEACH TUA TO SLIDE OR SOMETHING The Miami Dolphins are terrible again A recounting of past Super Bowl halftime shows in the only two cities that know how to throw a party, Miami and New Orleans Is Danny actually cursed?? Halloween Party at Jolt Radio! Fantasy Football Knowledge so you can show your tio he doesn't know a damn thing Steve tries once again to rationalize his crippling gambling addiction The greatest Merengue song you've never heard and so much more!…
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The Miami Sports Meltdown
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TYREEK HILL CUFFED FOR SPEEDING IRONY IS DEAD We tell you why you should gamble the rent money away Chappell Roan fucks Where the NOLA Artists at?? Danny's at the millennial stage where he's learning about fungi "You cant do that, Carlos from Homestead." Time travel bonanza and so much more!
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The Miami Sports Meltdown
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SAVE FLORIDA'S PARKS FROM RICH PEOPLE Who let Kirk Cousin's have the aux? Shout out to dogs We translate Rata De Dos Patas for all the transplants and Steve Danny tries to shame that Australian break-dancer but Steve isn't having it Tom Brady, Olympic athlete? Steve rants about bad cart etiquette at Publix Boston sports fans are once again terrible and so much more!…
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The Miami Sports Meltdown
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WYNWOOD IS DEAD USA BASKETBALL IS NOT If The Heat don't win a championship with Bam was it all a waste? 06 Heat Championship memories Who The Fuck Eats Wheaties?? Fantasy Football Dan hitting us with who NOT to draft this year Our New Segment: De La Verdad De La Verdad! The Brightside Go Full Upstate New York on us The Poboy Shop/Bodega/Dolphins Museum in New Orleans Andre Johnson Getting us Emotional About Miami Brought to you by Strong Work Services, Call/Text 305-202-2062 Plumbing, Furniture Assembly, TV and Art Work Mounting, Light Fixture Replacement, Trash Removal, Moving Services Give David and his team a shout…
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The Miami Sports Meltdown
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1 Turkish Sharp Shooting And Obscure Transformers Names 46:20
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WORLD CLASS OLYMPIC ATHLETE FUELED BY DIVORCE PROCEEDINGS A woman boxer turns out to be a woman Followed by the hardest pivot imaginable to Transformers Names You've Never Heard Of A very strong George Lucas impression by Steve Top 10 Running Backs you're drafting in Fantasy Football YOU CANT PLAY BARENAKED LADIES AT THE THAI PLACE We say goodbye to TNT's Inside The NBA and welcome back TNT's original purpose, re-runs of The Mummy starring Brendan Fraser Steven's Premiere League preview and predictions Cocktail Of The Week, Blind Ranking Video Games and more!! Brought to you by Strong Work Services, Call/Text 305-202-2062 Plumbing, Furniture Assembly, TV and Art Work Mounting, Light Fixture Replacement, Trash Removal, Moving Services Give David and his team a shout…
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The Miami Sports Meltdown
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STEVE BRINGS HIS 4 YEAR OLD INTO THE STUDIO And she is by far the most talented person to ever be on this show How many chugga-chuggas do you do before the train sound? Why is Chad Kroger all over the Spiderman 1 Soundtrack? Divorce Rock and its affects Why are the Olympics so boring, Danny's Top 5 Favorite TV shows and everyone's favorite game of "Don't Cuss In Front Of The Baby"…
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The Miami Sports Meltdown
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1 Pandemonium At The Hard Rock/Give Baseball Players Drugs Again 52:27
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A TOUGH WEEKEND FOR EVENT SECURITY We chat about the Copa America and Euro Cup finals and Miami being a national embarrassment, we did it again baby! No one is watching baseball, we gotta get em back on the juice. Opa-locka-Hialeah Flea Market theme song, that is all. Angel Reese is not going to fly you out to smash You get Steve's Top 5 TV Shows of all time AND a New York Minute, you lucky devils. We wrap up with Publix talk, naturally…
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