Learn more about digital marketing, search engine optimization, social media, and domain names On the Digital Marketing with Bill Hartzer podcast, Bill shares SEO tips for marketing your business online, talks about social media issues, and domain names. He also hosts special guests who well-known digital marketing experts worldwide.
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Accidental SEO Manager: Interview With Author Ash Nallawalla
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In this episode of the Digital Marketing with Bill Hartzer, Bill Hartzer speaks with Ash Nallawalla, the author if the Accidental SEO Manager book. Accidental SEO Manager is the first book in a series written for search engine optimization (SEO) managers and the C-suite. It gives them a high-level view of the subject and offers tips on how to hire …
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Google Search Console Updates and Issues, In-Person Search Conferences, 4 Stages of Search, CMS, and Domain Name Research
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In this episode of the digital marketing with Bill Hartzer podcast, Bill Hartzer talks about Google search console updates and issues, in person search conferences, the four stages of search which include crawling rendering indexing and ranking and how you verify each stage. he also talks about his upcoming research and review of various sectors in…
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People Also Ask, FAQPage Schema, Augmented Reality in Search Results, Fixing Tech SEO Issues
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In this episode, Bill Hartzer talks about the People Also Ask feature in Google search, and how you should be using FAQPage Schema on your pages where there are FAQs. He also gets into Augmented Reality in search, and how e-commerce retailers can take advantage of having their AR images showing up in the search engine results. There's a new Google …
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Google Search Console Report, HTTPs, Schema Markup, Stolen Domains, DNS, and SpamHero
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In this episode, Bill Hartzer talks about the Google Search Console report by Patrick Stop of ahrefs about hidden search terms in Google Search Console which is concerning. Bill then talks about how even Google Analytics data is not factual and an actual representation of traffic to your site. Google My Business app is no longer available, and what…
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Google Algo Updates, Internal Search Pages, Finding Content Ideas, and Email Spam Tools
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In this episode, Bill Hartzer talks about the recent Google algorithm updates, and whether or not internal search engine pages should be allowed to get crawled and indexed by Google purposely. He also talks about how Google appears to be cracking down on marking up 3rd party reviews on your site with schema markup code or structured data. Bill talk…
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Google Algo Update, Facebook Internet Tracking Settlement, Canonical Tags, Quick Rankings
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about another Google algorithm update, and Alan Kent from Google sharing 8 e-commerce SEO tips in a video. Google will index a page that is under 15mb in size, and Bill Hartzer talks about pages with a lot of words and ranking them. He then goes on to talk about …
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Facebook Internet Tracking Settlement, Ranking Update, HTTP orphaned pages, Google Reevaluating Pages
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In this episode, Bill Hartzer talks about the Facebook Internet Tracking Settlement and how you can take advantage of breaking news in your industry. Also, he talks about HTTP orphaned pages, and how Google re-evaluates web pages.Bởi Bill Hartzer
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Google Search Console, Google Business Profile, Twitter Nofollow Links, and CDN SEO
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In this episode, Bill Hartzer talks about Google Search Console and new report data that they're providing, as well as Google Business Profile issues that have come up. Google's now showing a profile strength widget in the search results for business owners, and Twitter has remove the nofollow attribute on links in Tweets. We're seeing a drop in se…
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May 2022 Core Update, Image Alt Text, Handshake & Crypto Domains, and Ahrefs New Search Engine
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In this episode, Bill Hartzer talks about the completion of the May 2022 Google Core Update, Image Alt Tex and Image Alt Attributes, Handshake, Unstoppable Domains and Crypto domain names, and the new Ahrefs search engine called Yep.com.Bởi Bill Hartzer
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May 2022 Google Core Update Status, Author Schema, Apple Search Engine, SEO Tech Issues
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In this episode, Bill Hartzer talks about the May 2022 Google Core Search Engine Update and it's status. He goes on to talk about RankSense being acquired by SEOClarity, and the new Google Author Markup Help Guide for Article Structured Data. There's a rumor that Apple will launch a new search engine, and you'll hear his thoughts around that. John …
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Google May 2022 Broad Core Update, Alexa Rankings, Knowledge Panels, Trailing Slash Mismatch, and Stolen Domain Names
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the Google May 2022 Broad Core update, and Alexa Rankings. He also talks about John Mcalpin and getting his Knowledge Panel. He mentions FAQs and the importance of adding them to your website, and how to deal with a trailing slash mismatch in URLs, and reco…
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Digital Marketing News, Knowledge Graph Spam, Favicons and Google Ads
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In this episode, Bill Hartzer talks about the latest digital marketing news. He mentions bigger favicons in mobile search results, Google Ads' label in Google search results, and more info about the Knowledge Graph and Knowledge Panels.Bởi Bill Hartzer
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Digital Marketing News, Google IO, Search Console, Link Relevancy and Archive.org Issues
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In this week's podcast episode, Bill Hartzer talks about the latest digital marketing news for this week, such as Google I/O, and an update on Google's SEO Certification course. Google Search Console may stop collecting data, and how you can find a site owner via a code search engine. He also talks about link relevancy and an example of a site that…
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LinkedIn Links, Digital Marketing News, and SEO Questions Answered
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In this episode of the digital marketing podcast with Bill Hartzer, Bill Hartzer talks about LinkedIn links, digital marketing news for this week, and answers SEO questions.Bởi Bill Hartzer
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Digital Marketing News April 28, 2022, Removing PII from Google, Domain Name Issues
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the latest digital marketing news, including how to remove Personally Identifiable Information PII from Google. He also talks about some other Search-related news, as well as email filtering and the options for cleaning up your inbox. He discusses SaneBox a…
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Digital Marketing and SEO News, Domain Name Registrar Issues
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In this episode, Bill Hartzer talks about the latest digital marketing news and SEO news for this week, as well as domain name registrar issues.Bởi Bill Hartzer
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Digital Marketing News, Featured Snippets, and Local SEO Tactics
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In the latest episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about the weekly digital marketing news. He also talks about the technical ways to get a Featured Snippet in Google, and goes through a list of local seo marketing tactics.Bởi Bill Hartzer
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Digital Marketing and SEO News, Sources for SEO News and Personal Reputation Management
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In this episode, Bill Hartzer talks about the latest digital marketing and SEO news, such as Google algorithm updates, outsourcing content creation, and the removal tool. Find out if AI written content violates Google's guidelines and if it could lead to a manual penalty. Bill mentions several websites that are good to follow for keeping up with in…
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7 Ways to Protect Your Domain Name Right Now
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In this episode, Bill Hartzer talks about 7 things you can do right now to protect your domain name. Your domain name is your most valuable digital asset, so you must do everything you can to protect it from getting stolen.Bởi Bill Hartzer
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Digital Marketing News, Google Partners Directory, Twitter Communities and Domain Names
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In this episode, Bill Hartzer talks about the important digital marketing news for this week, including Google pausing certain ads related to the Russia Ukraine war. He also discusses the new Google Partners Directory, as well as Twitter Communities, Twitter Spaces, and Clubhouse. Trademarked domains and risky domain names are also discussed.…
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Weekly Digital Marketing News, Site Migrations Poll, and Domain Categories
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about top news items this week, as well as a recent site migration poll. He also talks about domain migrations and categories of domain names.Bởi Bill Hartzer
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Google Advanced Protection, Digital Marketing News this Week, and 301 Redirects
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In this episode, Bill Hartzer talks about Google Advanced Protection, shows the devices, and talks about the benefits. He then goes through a few top news items for this week, as well as 301 redirects, how they're useful but you shouldn't ever see them when you crawl a website.Bởi Bill Hartzer
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Redirecting Domains and Sites, Namecheap's Ukraine Decision, Stolen Domain Recovered
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about properly redirecting domain name to the right internal page, Namecheap's Ukraine decision to block Russian customers and accounts, and the tale of a stolen domain name that was recovered.Bởi Bill Hartzer
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Austin Armstrong: How to Get Started with TikTok Marketing for your Business
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n this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Austin Armstrong from Socialty Pro about TIkTok Marketing. Austin talks about how to get started with TikTok, and how you can use TikTok to market your business and get more customers. They also discuss the TikTok algorithm, the types of videos you should and…
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Bill Hartzer on Social Media Previews, Domain TLD Zone Files, and How Thieves Steal Domain Names
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On the latest episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer talks about social media and domain names. He details how to update the previews that social media sites use, such as Facebook and LinkedIn. He also talks about getting domain name zone files for TLDs and what data is included in a zone file for a Top Level Domai…
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Disavowing Links, Disavow File Process with Bill Hartzer
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Is Disavowing Links still valid now? In the latest episode of the Digital Marketing with Bill Hartzer podcast, I tell you my thoughts, and go through the disavowing links process.Bởi Bill Hartzer
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Choosing a Business Name and Domain Name Basics
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In this episode, Bill Hartzer talks about choosing a business name, and choosing a name based on domain name availability as well as potential trademark issues. He talks about why you should choose one name over another, and also goes into domain name security, as well as other considerations to minimize risk of losing your domain name.…
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Google Changing Title Tags in the Search Results
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Google has been changing the title tags of our web pages in the search engine results. Is this something that you need to be worried about? Should you change the title tag of your web page to what Google prefers? Or should you keep it the same as you currently have your title tag? Bill Hartzer answers this and other related questions, and talks abo…
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Domain Migration Checklist for Moving to Another Domain Name
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In this episode, Bill Hartzer talks about domain name migrations and moving your website from one domain name to another domain name. He goes over is domain migration checklist and gives detail about each task in the checklist.Bởi Bill Hartzer
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Link Building RSS Feed Reclamation Technique with Bill Hartzer
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In this video, Bill Hartzer shows his technique for reclaiming RSS feeds for link building purposes. Many RSS feed usernames on Feedburner, for example, are available to be claimed. Claiming an old username and attaching it to the RSS feed, there's a good likelihood of you being able to take advantage of links pointing to the feeds. Some RSS Feeds …
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Video SEO, Generating Key Moments in This Video, and Video Schema
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In this podcast episode, Bill Hartzer talks about some basics of video SEO, but also discusses how to get Key Moments In This Video in the search results. He also talks about generating Video Schema and a good site for generating schema markup code.Bởi Bill Hartzer
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Link Building and Link Building Strategy with Travis Bliffen
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On this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Travis Bliffen from Stellar SEO about link building and link building strategies.Bởi Bill Hartzer
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Domain Name Theft and Protecting Digital Assets
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In this episode, Bill Hartzer talks about protecting your digital assets online. Domain names are digital assets, have value, and would be a big disruption to your business if you lost them. Domain name theft is on the rise, here he also discusses domain name theft.Bởi Bill Hartzer
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Rebranding Your Business with the Brand Doctor Henry Kaminski, Jr.
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Henry Kaminski, Jr. about rebranding your business.Bởi Bill Hartzer
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Jabez Lebret on Digital PR, Journalistic Writing, and Getting Media Coverage
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On this episode of the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer spoke with Jabez Lebret about digital PR, writing as a journalist, and getting media coverage for your company or your brand. They also discussed submitting articles and content ideas to media and publications.Bởi Bill Hartzer
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Bill Hartzer On Google Local Guides: Getting Points, Working with Local Guides, and Google Street View
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On this episode, Bill Hartzer talks about the Google Local Guides program. He talks about getting points, getting perks, and working with Google Local Guides if you are a business. Mr. Hartzer also talks about his experience in being a Google Street View Certified Photographer.Bởi Bill Hartzer
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Andrew Muller on Testing Google Ad Copy Using Facebook Ads
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Andrew Muller of Andrew Muller Creative. They talk about testing Google Ad copy by using Facebook ads. Andrew explains why this innovative way of testing ad copy and creative, as well as landing page works well and is cost effective.…
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Bill Hartzer with Mike Rhodes from WebSavvy.Com.au about Google Ads
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In this episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer spoke with Mike Rhodes from WebSavvy.com.au about Google Ads.Bởi Bill Hartzer
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Bill Hartzer on Link Data, Tiered Links, and the Majestic Link Graph
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On this episode, Bill Hartzer talks about link data, tiered links like tier 2, tier 3, and tier 4 links. He also shows how you can see tiered links to a website, how to see link networks and private blog networks (PBNs), and deal with them. He shows the Majestic Link Graph tool, an tool that's instrumental in helping you analyze tiered links and a …
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Bill Hartzer on Email Deliverability, Setting Up DMARC, DKIM, and SPF
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about Email Deliverability. If you send or receive email from your domain name, it's important to make sure you have DMARC, DKIM, and SPF records set up in your DNS. This will help make sure that your emails are delivered when sent, and no one can spoof your doma…
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Bill Hartzer on Managing Internal Links and Identifying Internal Link Issues
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks about internal links on websites. There are several tools that allow you to identify internal links on your website. He talks about managing internal links and identify possible internal link issues that need to be addressed.…
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Beck Power on Building Authority on Social Media and Repurposing Content
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On this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Beck Power from Power Creative Media. They talk about building authority on social media, and which social media you should post on--and how often. Then, Beck talks about how to repurpose content that you've created, and why it's so important to repurpose th…
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Naira Perez on Paid Media, and an Intro to Social Paid Media, and Audiences
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On this episode of the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer speaks with Naira Perez from Springhill Digital about paid media. We talk about audiences, defining your audience and potential customers. Also discussed are budgets for social media ads when just starting out, and the difference between social paid media, search engin…
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Bill Hartzer on Domain Name, SEO, PPC, and Content Legal Issues
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In this episode, Bill Hartzer talks about SEO, domain name, ppc, content, copyright, and online reputation management legal issues. UDRP domain disputes, as well as common internet-related legal issues are also discussed.Bởi Bill Hartzer
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Khalid Saleh on Conversion Rate Optimization
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On the Digital Marketing with Bill Hartzer podcast, Bill Hartzer spoke with Khalid Saleh from Invesp about conversion rate optimization. They discussed searcher intent, writing headlines and copy that appeals to visitors, and whether testing colors on your website matters or not.Bởi Bill Hartzer
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Tommy Butler from Glasgow.com on Domain Name and Selling Domains
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On this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Tommy Butler from Glasgow.com. They discuss domain names, how the domain name market has changed, and buying and selling domain names.Bởi Bill Hartzer
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Stephan Spencer on Getting Media Coverage for Your Business
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In this episode, Bill Hartzer speaks with Stephan Spencer from StephanSpencer.com about getting media coverage for your business. They talk about various tips and strategies for getting on local and national tv, as well as pitching the media.Bởi Bill Hartzer
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Duane Forrester On Search Intent and Internal Site Search
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On this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Duane Forrester of Yext about search intent and internal site search.Bởi Bill Hartzer
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Peter Leshaw on In-House Digital Marketing and Dashboards for Reporting
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On this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Peter Leshaw, a Digital Marketing Strategist. They spoke about in-house digital marketing and the importance of establishing KPIs at the beginning of any digital marketing campaign. They then talk about creating dashboards for certain stakeholders, and the …
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Mark Traphagen on Schema, Schema Tools, and On Page SEO Tools
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In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Mark Traphagen from SEO Clarity. They discuss Schema Markup for Websites, as well as Schema Markup and On Page SEO tools. Tools mentioned include SEO Clarity's Schema.Dev Chrome Plugin, SEO Clarity Essentials, and SEO Clarity's Spark Chrome Plugin. Tools me…
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