Hosted by Illana Burk who has 20 years experience guiding hundreds of entrepreneurial clients in creating profitable, ethically-driven, sustainable businesses based on their life’s work. Good Business is here to teach you how to do great work, make great money, and make a positive impact without feeling like you need a shower afterwards.
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Inspired by the quote “Joy does not simply happen to us. We have to choose joy and keep choosing it every day (Henri Nouwen),” this lively show looks at the inspiration, intention, and action that you can take to have for a positive mental outlook, even in hard times and improbable situations.
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The Yale Divinity School Labyrinth, Ecological Renewal and Spiritual Journeys with Christopher Freimuth
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In this episode of 'Jump Start Your Joy,' join Paula in a rich conversation with Christopher Freimuth, a Yale Divinity School student and owner of CF Gardens in New York City. The episode unpacks Chris's journey from his rural upbringing in Connecticut to becoming a professional gardener in New York City, with a focus on the spiritual and ecologica…
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In this episode, host Illana Burk discusses implementing strategic pivots within your business. Catering to solopreneurs and small business owners, Illana explores how to recognize the need for significant changes, crystallize your unique value proposition, and align your vision with current market trends. The episode features case studies like Ins…
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How to decide where to put your energy | GB72
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In this episode, we’re talking about decision-making. Specifically, how do you decide where to put your energy around self-promotion when resources feel limited and it feels like you need to be everywhere all at once? For more details, visit illanaburk.com. Good Business is hosted by Illana Burk, CEO of Illana Burk Consulting llc and strategic coac…
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Welcome back to the Good Business Podcast! In this episode, host Illana Burk delves into the concept of credibility—what it is, why it's essential, and how to establish and maintain it, especially in an era rife with misinformation, deepfakes, and AI. The discussion highlights a personal anecdote from TikTok that sparked introspection on her own cr…
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In this episode, Illana Burk challenges the relentless chase for 'more' typically associated with business success. She discusses the pervasive culture of endless growth driven by capitalism and its impact on small business owners and entrepreneurs. Instead, Illana advocates for redefining success by embracing the idea of 'enough,' which involves u…
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Why your offerings should reflect what's best for you | GB69
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In this episode of Good Business, business and leadership expert Illana Burk challenges the traditional notion of niching and discusses why your offerings should reflect what's best for you before they reflect what's best for your clients. While finding a niche may seem daunting, crafting offers aligned with your strengths, weaknesses, and preferre…
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How Illana Burk Revolutionizes Ethical Business with Joy and Integrity
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In this episode, Paula is joined by the remarkable Illana Burk, a coach and consultant with a passion for helping small businesses, entrepreneurs, and solopreneurs thrive. Illana shares her journey from being a dancer to becoming a successful business mentor, diving into her philosophy on building values-based businesses. The conversation is filled…
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Liminal Space: Finding Comfort and Joy in the Space In Between
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Liminal space is defined as the transitional space that can be physical, metaphorical, spiritual, or emotional. Pulling from examples in Disneyland, Proper People, & Station Eleven I'm looking at how we navigate through liminal space when we encounter it. Read the full show notes: https://jumpstartyourjoy.com/2022/02/liminal-space/ In this episode,…
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Working backwards to work forwards | GB68
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Are you struggling with traditional productivity methods? In this episode of Good Business, we explore 'Backcasting,' a strategic planning approach that could revolutionize the way you set and achieve goals. Discover how this technique allows you to envision your ideal future and work backwards to create a clear path to success. Why does backcastin…
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Navigating Politics And Self-Care With Expert Tami Hackbarth
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Read the full show notes: https://jumpstartyourjoy.com/2024/07/navigating-politics-and-self-care-with-expert-tami-hackbarth/ In this episode, I'm joined by Tami Hackbarth, a seasoned author, activist, and advocate for 100% Guilt-Free Self-Care. Together, they explore the crucial intersection of self-care and activism, especially vital in today’s po…
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Transforming Life and Leadership Through Kindness with Lara Heacock
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Read the full show notes: https://jumpstartyourjoy.com/2024/07/transforming-life-and-leadership-through-kindness-with-lara-heacock In this episode of Jump Start Your Joy, host Paula Jenkins welcomes Lara Heacock, executive coach, and Editor-in-Chief of Kind Over Matter. We discuss the practices of kindness and joy, and how these have become essenti…
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Read the full show notes: https://jumpstartyourjoy.com/2022/08/return-to-nature-emma-loewe/ Emma Loewe is the co-author of The Spirit Almanac, and she is the senior sustainability editor for mindbodygreen, and she has released the amazing book, Return to Nature: The New Science of How Nature Landscapes Restore Us. In it, she shares the different ki…
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Rage, rage against the dying of the light | GB67
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Welcome back to the Good Business Podcast. Today, we're talking about visibility. It's a big theme for me at the moment, as this week marks the start of "Go for the Know," my very new, very exciting, totally free program for learning and taking action to gain visibility and finally do all the pitching and outreach that you've had on your list forev…
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Celebrating 37 Years of Joy: An Interview with Retiring Educator Molly Barnes
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Read the full show notes: https://jumpstartyourjoy.com/2024/07/celebrating-37-years-of-joy-an-interview-with-retiring-educator-molly-barnes/ In this heartfelt episode, Paula interviews Molly Barnes, the beloved principal and superintendent of Sunol Glenn Elementary. Molly shares her passionate journey in education, reflecting on the joy and challen…
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Activism and Resilience with Christy Tending: Writing Through Grief and Joy
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Read the full show notes: https://jumpstartyourjoy.com/2024/07/activism-and-resilience-with-christy-tending-writing-through-grief-and-joy/ I'm welcoming back my friend and author Christy Tending. Christy is joining me to discuss her new book, "The High Priestess of the Apocalypse," which is a lyrical exploration of disobedience, grief, healing, and…
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Finding Joy through Structure and Elegance with Jennifer L. Scott, Author of The Madame Chic books
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Read the full show notes: https://jumpstartyourjoy.com/2024/06/finding-joy-through-structure-and-elegance-with-jennifer-l-scott/ In this episode of Jump Start Your Joy, Paula interviews Jennifer L. Scott, the New York Times bestselling author of the Madame Chic Series and content creator behind The Daily Connoisseur, who shares how adding structure…
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Embracing the Gifts of Nellie Oleson: Alison Arngrim on her time on Little House on the Prairie
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Get the full show notes: Follow/subscribe to JSYJ (free) on your favorite app: https://plnk.to/JumpStartYourJoy Alison Arngrim, the actress best known for her role as Nellie Oleson on 'Little House on the Prairie' joins Paula in this look back episode. This episode, originally recorded a few years ago, is revisited as Paula and her son prepare to v…
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Bad Idea Number Four: Everyone can own a business | GB66
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This episode of the Good Business Podcast debunks the myth that everyone should own a business. It explains how entrepreneurship requires a high tolerance for risk and can deeply affect personal relationships. The host, Illana Burk, emphasizes that success in business isn't just about skills, but about being comfortable with constant uncertainty. T…
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Exploring Trauma and Joy with author Jen Soriano
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Get the full show notes: https://jumpstartyourjoy.com/2024/06/exploring-trauma-and-joy-with-author-jen-soriano Follow/subscribe to JSYJ (free) on your favorite app: https://plnk.to/JumpStartYourJoy In this episode of Jumpstart Your Joy, Paula interviews Jen Soriano, a Filipinx writer and movement builder, about her experiences with trauma and heali…
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Embracing What You Stand FOR in This New Era of JSYJ
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Get the full show notes: https://jumpstartyourjoy.com/2024/06/what-do-you-stand-for/ In the first episode of Season 8 of 'Jumpstart Your Joy,' I'm returning after an 18-month break to discuss the profound changes and reflections experienced during the hiatus. The episode dives into themes of intentional living, navigating grief, the importance of s…
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Why we need to put our best stuff out for free | GB65
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In this episode, Illana Burk explains why it is the right thing to do to give out your work, your very best work, generously, and everywhere you can, why special and generous content wins, the pitfalls of marketing funnels, and how generosity contributes to sustainable business success and collective growth. For more details, visit illanaburk.com. …
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I'm guessing you're here because you want to give feedback without being a jerk, right? Welcome back, listeners! In this episode, we address the delicate art of giving feedback. Building on our previous discussion on asking for and receiving feedback, we explore how to give feedback in a way that is empathetic, constructive, and respectful. We star…
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How to ask for and take feedback | GB63
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Navigating feedback can be daunting. In this episode, we dive into the skills of asking for and receiving feedback with intention and grace. Learn the art of crafting your asks to elicit constructive insights and how to gracefully accept the advice given, filter through biases, and grow from the experience. Whether it's refining your creative proce…
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How to deal with business pauses | GB62
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Dive into the realities of managing business amidst personal upheavals in this episode. Drawing from the Good Business Incubator community's experiences, we face balancing entrepreneurial demands and life's unpredictable events. Discover strategies for handling both planned and unplanned breaks, from creating financial buffers to building supportiv…
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The problem with having excellent plans | GB61
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Ever plan an amazing business move but hit a roadblock? This episode tackles the "pothole" of poor planning for solopreneurs. Learn how to "right-size" your strategy based on your resources and set yourself up for sustainable success. Listen now! For more details, visit illanaburk.com. Good Business is hosted by Illana Burk, CEO of Illana Burk Cons…
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When to stick and when to bail | GB60
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In this 60th episode, we're diving into a crucial topic for entrepreneurs: knowing when to quit. This episode goes beyond the "stay positive" rhetoric. Host Illana is a pro-quitter and believes quitting strategically is essential for success. Learn a valuable framework to help you decide when to walk away or double down on your endeavors. We'll exp…
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You might not need a VA after all | GB59
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In this episode, we discuss the crucial first steps in hiring and why starting in the wrong place can lead to problems. We explore the difference between what you want and what you actually need, and how to avoid wasting time and energy in the hiring process. Tune in to learn how to make smarter hiring decisions for your business. For more details,…
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The most important 15 minutes of any client relationship | GB58
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In this episode of The Good Business Podcast, Illana Burk discusses the significance of the first 15 minutes of a client meeting or call in setting the tone, establishing boundaries, and building trust. Learn how to effectively utilize those initial minutes to set expectations and create a clear partnership with the client. For more details, visit …
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Want better clients? Make more mistakes. | GB57
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Today’s topic is all about mistakes. Why? Because we all make them and good business means managing the bad AND the good. People tell everyone they know when someone handles a mistake with elegance and class. But if you finish a project limping over a mistake, they ALSO tell everyone you know. Today's episode teaches you how to make mistakes well, …
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How to understand strengths and weaknesses | GB56
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In this episode, Illana talks about what you can change and what you can't, what things are within your power and what are not, and how to deal with that. So that's our topic and we’re starting by talking about what is a SWOT analysis. Then we'll talk a little bit about what you can do about it, what it means, and then we will wrap up with a little…
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How do you get through the toughest time in your business without quitting or going crazy? In this episode of The Good Business Podcast, host Illana Burk is back. She introduces the topic of the "Gauntlet," describing it as a stage in business where everything seems to go wrong... over and over again. This phase often occurs during periods of growt…
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5 Ways to Find More Comfort and Joy (Season 7 Wrap Up)
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This week's episode is the finale of season seven where I've been talking all about intentional comfort and how to bring more comfort and ease into your everyday life. If you have not yet listened to the episode where I did the countdown of the top 10 most downloaded episodes, you can tune in here. 1. Choose comfort, and build it into our lives. I …
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Become A Wonder Seeker by Adding More Wonder, Magic, and Joy to Your Life with Andrea Scher
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Andrea Scher has thrilled and inspired others for nearly twenty years through her award-winning blog Superhero Journal, her international workshops, her Creative Superheroes podcast, and her joyful e-courses. In this episode, we discuss Andrea’s new book, Wonder Seeker: 52 Ways to Wake up Your Creativity and Find Your Joy Today, and how and she des…
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Three Ways to Reconnect with Intentional Comfort as Inspired by the Art of Gathering
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Intentional Comfort is the theme of this season, and in this episode I'm taking inspiration from Priya Parker's Art of Gathering, and using her 3 rules of gathering to consider new ways to reconnect with what nourishes, fortifies, and supports you. While her Ted Talk is about how to interact in groups and gatherings in new ways, I find that her rul…
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Empaths and Highly Sensitive People with guest Signe Myers Hovem
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Signe Myers Hovem is a spiritual counselor, an energy worker, and the author of The Space in Between: An Empaths Field Guide. In this interview on Jump Start Your Joy podcast, we are talking about empaths and highly sensitive people (HSPs). If you are a highly sensitive person, or if you have a sense that you may be an empath, then I think you're g…
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