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Today my guest is Aaron Doherty. Aaron is a B2B Digital Marketing Expert and guru on designing programs that enable communication between sales and marketing. Today, we talk about how to best empower teams to be able to utilize the vast amount of data that marketing generates and how to use that to further progress revenue growth on the front lines…

Sales leadership and the need to roll up your sleeves and dig in to align the organization for maximum productivity.--- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

Before buying more software for B2B teams, make sure you're leveraging what you already have. --- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

Guest Dan Sixsmith and Mari Anne Vanella discuss the current state of B2B Sales.--- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

The last mile of engagement is the most important. How can you avoid a misstep when live discussions start. --- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

Are you fine tuning your early discussions with prospects to avoid wrong conclusions?--- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

What needs to be in place to manage long sales cycles? --- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

Cold Calling Still A "Thing?" A discussion about cold calls and how reps can be effective. People do take calls, they just don't take "bad" calls. Tips and resources to check out!--- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

Make your own podcast: https://anchor.fm/vanellagroup--- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support

Telesales 2.0 intro--- Support this podcast: https://podcasters.spotify.com/pod/show/vanellagroup/support