Join the journey of helping women entrepreneurs build, grow, and scale legacy businesses with balance and faith!
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Roadmap to $1 Million teaches Next Level CEOs how to streamline their marketing so they can build a profitable 7-figure online business, without burning out. Host Stacy Zeal leverages her 11 years of marketing expertise to reveal the marketing and advertising strategies you need to get maximize your marketing and take your online business to the next level. Stacy is a Fractional Chief Marketing Officer and Facebook Ads Expert that has generated over $150 Million in e-Commerce sales leading p ...
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93. The Growth Dilemma: Marketing vs. Operations with Shamandrian Shankle
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The biggest mistake entrepreneurs make is trying to do everything themselves. True success lies in learning to delegate and allowing your team to thrive with their unique strengths. Trust the process! When was the last time you assessed whether your marketing efforts are aligned with your operational capabilities? Could the key to your growth be in…
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92. From Startup to Scale: How to Grow An eCommerce Brand with Dr. Mario McCoy
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If brands don’t prioritize genuine relationships and community values, they’re bound to fade into obscurity. The luxury market thrives on connection; don’t underestimate it. How do you think authenticity and connection with consumers impact brand loyalty in today's market? Let’s explore the evolving shopping landscape together! In this episode of R…
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91. How to Combine The Power Of Paid and Organic Marketing
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What's your take on the relevance of organic reach in today's digital landscape? Is it enough to sustain growth, or do you think businesses must invest more in paid strategies? Relying solely on organic marketing is a gamble you can’t afford! If you're serious about growth, paid ads are no longer optional—they're essential! In this episode of Roadm…
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90. Creating a Dream Team: Key Tips on Hiring and Delegating with Natasha Golinsky
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Ever wondered how to find the right people for your team? A strong team culture isn’t just nice to have; it’s a must for retaining top talent! If your workplace doesn’t foster a sense of support and belonging, don’t be surprised if loyalty goes out the window. In this episode of Roadmap to 1 Million, I have the pleasure of sitting down with the dyn…
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89. 3 Ways You're Leaving Money on the Table in Business
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If you're only focusing on one marketing channel, how much growth do you think you're missing out on? Relying solely on organic social media for leads is a disadvantage in today’s market. Diverse lead generation strategies are not just essential; they are non-negotiable for long-term success! On this episode of Roadmap to $1Million, I’m diving into…
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EP 23: Authenticity, Faith and Entrepreneurship FT Dy Lathan
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Meet Dy Lathan Dy Lathan is the CEO/Head Social Media Manager at Dy Lathan Marketing & Social Media Management Agency, LLC, where she helps Entrepreneurs create a COHESIVE, CREATIVE, & CONSISTENT online presence that sells. After spending over 8 years working with those in the social media space, Dy knows truly what brings forth more engagement, sa…
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88. How to Elevate Your Brand with Maggie Bergin
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Authenticity is foundational in branding and it's a game-changer for businesses seeking long-term success! What do you think creates a distinctive brand identity that resonates with customers? On this episode of Roadmap to $1 Million, I get to hang out with the incredible Maggie, the mastermind behind Be Understood Branding, to dive deep into the w…
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87. The Big Picture: Why Holistic Marketing Matters
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Looking to attract the right audience with compelling messaging? Creating a comprehensive marketing strategy is key to driving business growth in today's dynamic landscape. It's time to evolve beyond isolated tactics and embrace a holistic approach to marketing. In this episode of Roadmap to $1 Million, I'm diving into why it's super important to b…
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86. 3 Marketing Mistakes Keeping You Stuck at 6-Figures
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As an entrepreneur, I’m always driven to innovate and explore new ideas. But sometimes, our relentless pursuit of the "new" can hinder growth rather than fuel it. In today’s episode, I’ll explore three critical mistakes that small businesses often make, and how we can break free from them to achieve significant growth. On this episode of Roadmap to…
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85. Is Your Business Ready to Scale? Answer These 3 Key Questions
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How do you identify when it's the right time for your business to grow and scale up to reach the next level of success? Scaling up may require a complete shift in mindset and approach, challenging businesses to break traditional barriers and embrace innovation to truly elevate their performance and success. In this episode of Roadmap to $1 Million,…
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84. How to Grow Your Business Without Burning Out with Angela Marie
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Prioritizing self-care and investing in well-being is crucial for impactful leadership and personal fulfillment. It's time to break free from traditional work models and embrace a holistic approach to success. Your well-being matters! In this episode of Roadmap to $1 Million, join me and Angela Marie Williams, LCSW, the Brain Soul Coach, as we disc…
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83: Why You Aren't Hitting Your Sales Goals
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Entrepreneurs, assemble! Numbers never lie, and neither should your marketing strategy. Are you ready to scale your business? It's time to craft your million-dollar marketing masterpiece. On this episode of Roadmap to $1 Million, we're about to get real about something that's tripping up a lot of our businesses—the struggle to hit those sales goals…
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82. The Blueprint to Scaling: What You Need to Grow Your Business
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Imagine boarding a plane without a flight plan. The pilots wouldn't know the route, the altitude to maintain, or the destination's weather conditions. This is what marketing without a strategic plan looks like. It's a risky venture that can lead to wasted resources and missed opportunities. As your host and seasoned marketing strategist, I'm here t…
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EP 22: The Business Behind Healing FT Leah M. Forney
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Meet Leah! Leah M. Forney is a native of Queens, New York who is currently residing in Maryland. She learned early on the importance of having a relationship with Jesus Christ from her maternal grandmother who raised her in the church. She is a Sexual Assault Thriver and Advocate. She is a well sought after professional speaker. She has lend her vo…
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EP 21: Intentionality In Business and Marriage FT Tavia Jackson
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Meet Tavia Jackson! A catalyst for transformation and empowerment. Tavia is no stranger to life's twists and turns, having navigated the complexities of singlehood, family dynamics, marriage, career, and spirituality. Drawing from her diverse background as a devout Christian, former Marine, and seasoned corporate professional, she specializes in gu…
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81. How to Collect and Showcase Testimonials to Grow Your with Vidlo
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Ready to explore the significance of video testimonials in marketing? Join me and Chynna Morgan, founder of Vidlo, as we delve into the emotional connection and authenticity these testimonials bring to brands. In this episode of Roadmap to $1 Million, I'm hanging out with Chynna Morgan, the brains behind Vidlo. We're diving into the magic of video …
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As entrepreneurs, we often get swept up in the excitement of chasing the latest trend. It's like we're on a never-ending quest for the next big idea. But let's have an honest moment – innovation isn't always about creating something brand new. In this episode of Roadmap to $1 Million, we're going to explore the importance of sticking to what works …
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79. Money Talks: How to Craft a Winning Marketing Budget
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Are you a business owner looking to maximize your marketing impact while managing your budget efficiently? Investing too much or too little in untested marketing strategies can lead to missed opportunities and wasted resources. It's time to rethink our approach to marketing budgeting and achieve meaningful results. In this episode of Roadmap to $1 …
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EP 20: Inside The Mind of A Master Sales Mogul FT Natalie Bullen
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Meet Natalie! Natalie Bullen is a Revenue & Wealth Acceleration Coach and owner of Unapologetic Wealth. As a powerhouse coach and consultant, she positions her clients for wealth by accelerating their revenue with high ticket sales! Join The High Ticket Hitlist https://unapologeticwealth.thrivecart.com/high-ticket-hitlist/ Learn More About Natalie …
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78. How to Improve Your Program to Help Clients Get Better Results with Carrie Graham
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The key to successful training programs is understanding the needs and motivations of clients and providing support based on those insights. Don't underestimate the impact of engaging, digestible content and practical application in driving better results for your business! In this episode of Roadmap to $1 Million, I'm super excited to have Carrie …
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77. Stuck trying to scale? Your marketing is lacking THIS.
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If you are an online service provider or agency that has hit a revenue ceiling, this episode is for you! Setting up structured processes and clear responsibilities in your marketing team can lead to unprecedented growth and success. Are you ready to make bold changes to achieve remarkable results in your business? In this episode of Roadmap to $1 M…
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EP 19: From Trauma To Triumph FT Santoria Sawyer
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Meet Santoria! Santoria Marie Sawyer, a published author, speaker, and entrepreneur, hails originally from Toledo, Ohio. Having relocated to Columbus to pursue her education at The Ohio State University (OSU), she graduated in 2014 and has since found her home in the city. Her passion for entrepreneurship was ignited during her time at OSU, where s…
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76. Top 5 Tools for Selling Digital Products
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Researching the best tools for selling digital products? When it comes to selling your course, ebook, digital workshop, etc., creating the product is only the beginning. You also need the tools and tech to sell and deliver them on autopilot. FYI - This episode contains affiliate links. On this episode of Roadmap to $1 Million, I'm thrilled to share…
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75. How Your Website Can Make or Break Your Ads with Sequenna Luckett
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Your website is like your digital home where leads will check you out before buying so it’s important to ensure your site is set up for success. If you’re running ads, your landing page can make or break your performance. I had the pleasure of sitting down with Sequenna Luckett, CEO & Founder of Luckett & Co. a branding and web design agency. In th…
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74. 3 Signs It's Time to Invest in Ads
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Wondering whether it’s time for you to start running Facebook Ads? This episode of Roadmap to $1 Million is all about the right time for online service businesses to start investing in ads. We're going to chat about why you can't just rely on organic marketing anymore and how stepping into the world of Facebook and Instagram ads can really give you…
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Does any of this sound familiar? Your revenue has plateaued and refuses to climb. You are overwhelmed and marketing is the last thing on your mind. Your business lacks a robust marketing strategy. If so, these are definite hints that you might need expert assistance. On this episode of Roadmap to $1 Million, we're tackling a crucial topic: determin…
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EP 18: Creating Freedom With Low Ticket Memberships FT Alma Bradford
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Meet Alma! Alma Bradford started her marketing business over 10 years ago. She previously worked as a management consultant and IT agile coach for multiple Fortune 500 companies. She’s a certified PMP project manager, CSM Scrum practitioner, and certified Agile coach who worked with C-suite executives to train their teams on business agility. Learn…
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72. Facebook Ad Budget Breakdown: Weighing the Cost of Hiring An Agency
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Debating hiring an ad agency, finding a freelancer, or training your in-house team? There’s a lot to consider when making this decision with cost being one of the biggest. Learn how much it’ll realistically cost you to hire an agency vs. running your Facebook ads in-house. In this episode of Roadmap to $1 Million, we will explore the ins and outs o…
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71. 5 Impactful Tools I Use to Grow My Online Business
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One Google search for “best tools for small businesses” and you’ll get a sea of search results. In this episode of the Roadmap to $1 Million podcast, I’m revealing the 5 most impactful tools I use to grow my online business. These are tools I actually use and recommend to my clients all the time. This episode and blog post contain affiliate links t…
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EP 17: Money, Marketing and Monetization FT Michelle Thames
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Meet Michelle Thames! Michelle Thames is a trailblazing marketing expert, acclaimed podcaster, and trusted monetization strategist. Passionate about empowering women entrepreneurs, she's a dominant voice in digital marketing, known for innovative strategies that transform businesses from obscurity to mainstream prominence. As the creator of the top…
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70. 4 Key Ingredients to Your Million Dollar Marketing Strategy (Part 2)
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Want your marketing strategy to convert leads on autopilot? It’s not just about growth, it’s also about optimizing your sales process and time. As CEOs and business leaders, understanding the art of delegation in marketing is crucial. Mastering this skill is vital for maintaining focus on the overarching goals and ensuring the continuous growth of …
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EP 16: The Journey To Entrepreneurship Through Motherhood FT Wilda Jean
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Meet Wilda Jean! Wilda is a mother of two and a social worker by trade. Her passion for serving mothers was birthed after two traumatic c-sections as she recognized that children aren't the only ones who need tribes, MOTHERS do too. Wilda's recovery inspired her to create the Wealthy Mom Collective community where moms can find support and resource…
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69. 4 Key Ingredients to Your Million Dollar Marketing Strategy (Part 1)
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Want to kick 2024 off with a bang? You need a Million Dollar Marketing Strategy to guide your efforts. There are 4 key ingredients that you must include in your marketing to take your business to the next level and in this episode, I break down 2 of the 4 ingredients. On this episode of Roadmap to $1 Million, we're delving deep into the art of craf…
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68. How Structure Helped African Media Agency Create Long-Term Growth
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Experiencing fast growth in your online biz? Well, if you have, you might relate to the need for some serious structure in your marketing game, whether you're hustling in the office or jet-setting across the globe! As your go-to Fractional Chief Marketing Officer, I'm all about setting up killer processes and systems to keep that growth for the lon…
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67. How to Write Better Copy for Your Business with Sarah Jane Burt
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Ready for a copy refresh that'll skyrocket your business growth? You know, whether you're the wordsmith behind your brand or have a fantastic team supporting you, writing better copy is key! In this latest episode of Roadmap to $1 Million, I'm joined by the incredible copywriting expert, Sarah Jane Burt. We're diving headfirst into the fascinating …
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Happy New Year! Are you prepared for 2024? Let’s bring it in with some practical advice, stories from my own marketing adventures, and a sprinkle of that get-up-and-go vibe to help you jump into the new year with a bang. In the first episode of Roadmap to $1 Million in 2024, I'm super excited to chat about how to crush it in 2024 with some killer F…
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65. How to Maintain Consistent Marketing in 2024
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Struggling to consistently market your business? I recently did an audience survey and the #1 challenge business owners have is consistently marketing their business, especially when marketing isn’t their favorite task. Neglecting your marketing while focusing solely on client work can harm your business in the long term. In this episode of Roadmap…
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64. Launching a New Offer? You Need THIS for Consistent Sales Growth
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Planning to launch a new offer or dust off an old one? If you want consistent sales growth, you need a marketing strategy that attracts, nurtures, and converts leads. One size does not fit all when it comes to marketing your business, and it's crucial to understand this before launching a new offer. Without a well-defined plan, you risk missing out…
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63. How to Master Storytelling and Guest Podcasting to Grow Your Business with Deven Rodriguez
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Want to grow your audience by appearing on podcasts? Guest podcasting is an invaluable marketing tool all CEOs should have in their wheelhouse. However, it’s easier said than done. If you’ve ever pitched yourself to podcasts with little success, or if you’ve been too busy or anxious to attempt, this episode is for you. In this episode of Roadmap to…
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Hey Sis, I hope that this motivational moment and prayer encourages you and helps you to push forward in the process of navigating all the things that God has placed on your plate in this season. Know that you can handle it! Shamandrian Support the Show. Join The She Handles Business Membership Community! Follow our show on social media @SheHandles…
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62. Beyond Buzzfeed: How to Attract Quality Leads Using a Quiz with Tai Goodwin
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These days our email addresses are currency, so if you want to grow your email list you need to create a valuable engaging resource a.k.a a lead magnet to entice subscribers to join your email list. If growing your email list is a top priority for you, this episode is for you! In this episode of the Roadmap to $1 Million podcast, I had the pleasure…
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61. How to Increase Your High-Ticket Sales in 2024 with Celia Faye Meisel
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Need more leads and sales for your high-ticket offers? This episode is jam-packed with tips and strategies that will help you generate more leads and sales in 2024. In this episode of Roadmap to $1 Million, I had the pleasure of interviewing Celia Faye Meisel, a sales growth consultant, where we discussed strategies for increasing leads and sales. …
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60. How to Automate Your Marketing and Save More Time Than You Think with Kronda Adair
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Get ready to revolutionize your marketing game! Let’s dive deep into the world of automation and uncover the key strategies to supercharge your funnels and convert leads like never before. In this episode of Roadmap to $1 Million, I had the pleasure of interviewing Kronda Adair, an automation expert who spilled the beans on the secret to skyrocketi…
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59. How to Boost Your Visibility for the Long-Term Using SEO with Sarah Moon
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Want to drive endless traffic to your website so you can generate more leads and visibility? Then you really need to pay attention to SEO (search engine optimization). 90% of all online interactions start with a search so it’s imperative that your website comes up when your ideal clients are searching for information on the problem you solve. Under…
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58. Why Small Business Owners Need to Leverage YouTube to Expand with Jamar Diggs
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YouTube is one of the biggest sites in the world and offers a unique opportunity for coaches and service providers to drive leads and sales with less effort for the long term. In this episode of Roadmap to $1 Million, I interview Jamar Diggs, CEO of Diggs Media and a YouTube expert. We discuss the power of YouTube as a marketing tool and Jamar's jo…
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EP 14: Monetizing Ministry In The Marketplace FT REV. Rita M. Henderson
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Meet Rev. Rita Reverend Rita M. Henderson is an award-winning four-time Amazon best-selling international author, speaker, and self-publishing book coach who helps Five-Fold Ministers plant the seeds of confidence, harvest their self-faith, and clarify their life’s vision to expand their ministry increase their reach, and transform lives. Also know…
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57. Building Momentum: How to Increase Your Impact with Public Relations
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The relationship between PR and digital marketing is symbiotic. It highlights the importance of a well-rounded strategy and the potential for businesses to achieve remarkable growth when these two disciplines are effectively combined. In today’s episode of Roadmap to 1 Million, I had the pleasure of interviewing Holly Conti, the head of digital mar…
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56. 3 Big Marketing Lessons From Big Brands for You to Grow Your Sales
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What can you learn from big brands like Zappos, Amazon, and Meta to take your business to the next level? In this episode, you’ll learn valuable marketing lessons that you can apply to increase your sales. These lessons are all about taking a data-driven approach, focusing on long-term growth, and building scalable systems. Trust me, these strategi…
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55. 3 Reasons Why Your Sales Aren't Growing Despite Having a Good Marketing Team
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Have a team and still struggling to hit your next revenue goal? Is your team bogged down by client work causing your marketing to slip? If you want to get better results from your existing team this episode is for you. One common mistake small businesses make is focusing too much on marketing tactics rather than having a solid strategy. Aligning yo…
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EP 13: The Journey To Six Figures and Beyond FT Shaniece Wise
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Meet Shaniece! Shaniece is a Certified Business Expansion Coach, Prominent National Speaker, and best-selling author who has built a thriving community of successful entrepreneurs! She is the CEO and Founder of Wise, Armstrong, and Associates, a business coaching consulting firm specializing in helping business owners extend beyond six figures! Get…
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