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Welcome to the Zingers podcast, where Zac explores how to become a better leader to yourself and the people who are counting on you. Zingers are the little moments that make you say "aha." I hope this podcast gives you the most "aha" moments per episode of any podcast you listen to. We're trying to get a little better every day. Join us.
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My Thoughts On "People Are The New Brands" | Ep 12
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15:44
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Ed Elson wrote an awesome article for No Mercy/No Mallice... these are my thoughts.
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It's easy to get attention once... to earn a simple opt-in. But how do you KEEP people paying attention for a long time?
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Three places. Once you see them, you can't unsee them.
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Your Past Stories Have The Answers To Your Future | Ep 9
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3:15
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Search your stories, find your purpose.
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Matthew Dicks's incredible storytelling exercise.
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Wanna live forever? Learn to tell stories.
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Forgot to bring your workout shoes to the gym? Go anyway.
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Lessons from JAY Z & Linkin Park.
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A powerful new framing of an old idea.
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Reclusive Marketers Make "Amazing" Discovery | Ep 3
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2:57
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The "mind-blowing" discovery a few reclusive email marketers made last year...
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98% of his followers gone overnight | Ep 2
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3:06
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This is what can happen to your business if you're too dependent on social media...
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What if no one is opening your emails? | Ep 1
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5:00
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How to get your open rates from 17% to 60%.
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