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Master The Inbox is THE podcast for course creators, coaches and consultants who want to know how to use email marketing to nurture and convert their audience in a non-spammy, non-bullshit BUT data driven approach. You will learn about hands-on strategies and insider secrets to authentically engage your audience, craft powerful marketing emails, and turn your subscribers into loyal customers with a customer-centric approach.
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Podcast by The Inbox
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Gary Redmond founded his Subscription Box business BusterBox.com in 2016 with no prior business experience (and no money). After failing for many years, he eventually grew it to over $11 Million in total sales, learning exactly what it's like trying to grow a business on limited resources. This led Gary to try and master the super-powerful and free (but often underappreciated) marketing channel which is email marketing. Everything you hear on the show is proven, and Gary shares these battle- ...
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There’s more to marketing than email marketing. A podcast that features honest conversations with ecommerce trailblazers about what’s working in their marketing today—“beyond the inbox.”
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Dusty Organ founder Kane Wilkinson sits down with indie artists for conversations about their latest projects in easy-to enjoy interview segments. Check out www.dustyorgan.com for more new music!
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Each episode of The President’s Inbox explores a foreign policy challenge facing the United States.
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Welcome to The Virtual Inbox, a Football Manager podcast dedicated to making a podcast that you will enjoy and feel part of the experience. We want to make the podcast feel like you were part of the episode. If you feel you have ideas for how we can improve, what you want us to talk about or maybe you just want to let us know the episode was fantastic! You can find us on social media: Twitter - @Virtual_Inbox Facebook - The Virtual Inbox
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Learn how to tackle a life with multiple jobs and projects. Hear Molly Ford Beck, a member of the side hustle generation, interview guests who are climbing the ladder of corporate success and managing an entrepreneurial venture on top of their day jobs. If you have a side hustle, want to start a side hustle, or just want to hear some good advice, this is the podcast for you.
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A New U.S. Grand Strategy: The Case for Liberal Internationalism, With G. John Ikenberry
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John Ikenberry, the Albert G. Milbank Professor of politics and international affairs at Princeton University, sits down with James M. Lindsay to discuss whether liberal internationalism and U.S. global leadership are fit for purpose in the twenty-first century. This episode is the second in a special TPI series on U.S. grand strategy. Mentioned on…
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Why A Marketing Agency Can't Save Your Subscription Box Business
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Ever feel like you're tossing your marketing dollars into a black hole? That's the gut-wrenching sensation I tackle head-on as I, Gary Redmond, share my unfiltered take on the pitfalls of outsourcing your subscription box business's marketing to an agency. This episode isn't just a rundown of dos and don'ts—it's a candid conversation about the cruc…
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When Should You Automate Your Sales Emails?
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The digital age has transformed how we connect with our audience, making email marketing a pivotal tool for creators, coaches, and consultants. Yet, as we juggle countless tasks, the allure of setting our sales emails on autopilot is undeniable. But when is the right moment to switch to automation? In the heart of this episode, we dive into the ess…
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A Second China Shock, With Brad Setser
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Brad Setser, the Whitney Shepardson senior fellow at CFR, sits down with James M. Lindsay to discuss the causes and consequences of China's export surge. Mentioned on the Episode David H. Autor, David Dorn, and Gordon H. Hanson, "The China Syndrome: Local Labor Market Effects of Import Competition in the United States," American Economic Review Vol…
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How to Avoid Running Around in Circles
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Escape the entrepreneurial merry-go-round with me, Gary Redmond, as I open up about my strange odyssey with BusterBox.com, revealing why zeroing in on what truly works is the key to success in business. Get ready to be inspired as we explore the transformational strategies that can take your subscription business from stagnant to stellar. From the …
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How to Communicate a Price Increase Without Alienating Subscribers
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We've all been there, feeling the pinch as costs go up, and realizing our prices need to reflect that. But the big question is, how do we communicate this to our loyal subscribers without upsetting them? In this episode, I'm sharing my go-to strategies for justifying a price increase in a way that keeps everyone on board. We explore strategy, commu…
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Challenges Facing the U.S. Military, With John Barrientos and Kristen Thompson
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John Barrientos, a captain in the U.S. Navy and a visiting military fellow at CFR, and Kristen Thompson, a colonel in the U.S. Air Force and a visiting military fellow at CFR, sit down with James M. Lindsay to provide an inside view on how the U.S. military is adapting to the challenges it faces. For an episode transcript and show notes, visit The …
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A Fresh Perspective on Engagement and Retention in Subscription E-Com w/ Tobi Chapman
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Embark on an eye-opening journey with our guest Tobi Chapman, the innovative mind behind Everboost, as we unravel the secrets of email marketing that turbocharge subscription businesses. Everboost's bespoke strategies help clients with customer retention and backend marketing, particularly in the health and wellness sector. With a focus on the chal…
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Your Audience’s False Beliefs Are Killing Your Sales
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We often fall into the trap of thinking we know our audience based on surface-level stats. But what if I told you there's more? In this episode, I show you how to identify and dismantle your audience's false beliefs that are hindering their decision-making process. I walk you through how to craft sales emails that tackle these false beliefs head-on…
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Iran’s Attack on Israel, With Steven Cook and Ray Takeyh
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Steven Cook, the Eni Enrico Mattei Senior Fellow for Middle East and Africa Studies at CFR, and Ray Takeyh, the Hasib J. Sabbagh senior fellow for Middle East studies at CFR, sit down with James M. Lindsay to discuss Iran’s unprecedented attack on Israel and the prospects for a broader Middle East war. Mentioned on the Episode Steven A. Cook, "Iran…
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Don’t Rely Only on the Subject Line Copy to Get People to Open Your Email
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There's a little trick that could make your emails stand out and get clicked on more. So, I’ve been coaching course creators worldwide for a while now, and I've noticed that many people don't pay much attention to the preview text in their emails. But here's the thing - it's a tiny detail that could make a big difference. Adding a brief but compell…
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Russia, Ukraine, and Global Instability, With Michael Kimmage
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Michael Kimmage, a history professor at the Catholic University of America and a senior associate with the Europe, Russia, and Eurasia program at the Center for Strategic and International Studies, sits down with James M. Lindsay to discuss the origins of Russia’s war in Ukraine and its repercussion for the global order. Mentioned on the Episode Mi…
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From Problem to Product Aware with Sales Emails
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Your inbox is more powerful than you think when it comes to turning leads into customers, and I'm here to show you how to make the most of it. In today's episode, I'm going to introduce you to my favorite marketing strategy, which I've used successfully in countless promotions to deliver value, connect with my audience, and achieve impressive resul…
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Steven A. Cook, the Eni Enrico Mattei Senior Fellow for Middle East and Africa Studies at CFR, sits down with James M. Lindsay to discuss the state of the conflict in the Gaza Strip, the prospects for an end to the fighting, and the tensions in U.S.-Israeli relations. Mentioned on the Episode Steven Cook, “Five Months of War: Where Israel, Hamas, a…
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Why your emails are not selling - Top tips for converting Emails into Sales
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Struggling to convert those email leads into sales? You're not alone, and that's why I, Gary Redmond of BusterBox.com, am here to shed light on this common pitfall for subscription business owners. In our latest episode, get ready to unlock the mysteries of email marketing as I share the secret sauce to boosting your sales. From the importance of l…
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3 Secrets to Writing Sales Emails Your Audience Will Care About
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Let's shake things up and figure out how to make your sales emails matter to your audience. In this episode, I'm going to share the three secrets to writing sales emails that your audience will actually care about. No pushy tactics or irrelevant content here, just real strategies to connect with your subscribers and sell without being spammy. We ex…
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Confronting the Nuclear Threat, With W.J. Hennigan
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W.J. Hennigan, a correspondent for the Opinion section of the New York Times, sits down with James M. Lindsay to discuss the risk of nuclear war in an era of growing geopolitical competition. Mentioned on the Episode "At the Brink," New York Times J. Hennigan, "How America Made Nuclear War the President's Decision," New York Times J. Hennigan, "Nuc…
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Keep it Lean | The only 3 things you need to be doing to get more sales
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Cut through the noise and transform your subscription business with the wisdom I, Gary Redmond, have distilled from years on the front lines. This episode is a no-nonsense guide to amplifying your business without the fluff. You'll uncover why your website, emails, and ads are the trinity of growth, while social media might just be leading you astr…
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Is having a big email list really the key to successful email marketing? In this episode, I take a deeper look at why a large email list may not always be as advantageous as it seems, and how you can capitalize on the potential of a smaller, more engaged audience. I also discuss the pitfalls of focusing solely on building a big list, and why reenga…
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A New U.S. Grand Strategy: The Case for U.S. Retrenchment Overseas, With Stephen Wertheim
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Stephen Wertheim, a senior fellow in the American Statecraft Program at the Carnegie Endowment for International Peace, sits down with James M. Lindsay to discuss whether and where the United States should be less involved in the world. This episode is the first in a special The President’s Inbox series on U.S. grand strategy. Mentioned on the Epis…
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Pivoting to Profit: Scaling a Subscription Box Empire with Antoinette Abrahamsen
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Embark on an entrepreneurial adventure with Antoinette Abrahamsen, who transformed her insightful knack for crafting the perfect engagement gifts into a thriving bridal subscription box enterprise, The Ring Boxes. Our conversation with Antoinette is nothing short of a masterclass in adaptability and innovation, as she unveils the steps she took to …
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Tips for Keeping Your Sales Emails out of the Spam Folder
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Emails can be a powerful tool for sales, but there's common fear that they'll end up in the spam folder, triggering unsubscribes and impacting visibility. In this episode, let's talk about how to keep your sales emails out of the dreaded spam folder, without being spammy or aggressive. We delve into understanding what triggers spam filters, effecti…
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The Crisis at the U.S. Southern Border, With Dara Lind
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Dara Lind, a senior fellow at the American Immigration Council, sits down with James M. Lindsay to discuss the record surge in migrants and asylum seekers crossing the U.S. southern border. Mentioned on the Episode Dara Lind, "What We Know About the Senate Negotiations That Could Wreck Asylum in the U.S.," Immigration Impact The Weeds, Vox For an e…
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