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Brant Cooper is the founder and CEO of Moves the Needle, and New York Times bestselling author of The Lean Entrepreneur, as well as the author of the more recently released Disruption Proof.
This is the first episode featuring a returning guest; we spoke with Brant back in the spring of 2021, already teasing Disruption Proof. This time we have a discussion focused on horizon planning, how it has changed and how to redefine it to be as suitable as possible for the digital transformation era.
We tie the two conversations together by revisiting the balance between exploitation and operation, and how horizon planning factors into this – which is also a key message in Disruption Proof.
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