AI and Copyright: What Marketers Need to Know

AI in Marketing: Unpacked

Are you using AI tools to create content for your marketing campaigns? Have you ever wondered about the legal implications of that content? Are you sure that your AI-generated creations are protected under current copyright law?

In the age of AI-driven creativity, leveraging artificial intelligence tools to produce engaging content is becoming commonplace for marketers and agencies. However, this innovative approach brings its own set of challenges and complexities, particularly around intellectual property and copyright law. How can marketers ensure they are compliant and protect their innovations?

Today, we’re joined by Mitch Jackson, Senior Partner at Jackson & Wilson, Inc., and an expert in legal issues related to AI. With more than three decades of legal experience, he’s the seasoned professional you want in your corner. But Mitch’s expertise doesn’t stop at traditional civil litigation; he’s also adept at navigating the complex intersections of law, business, and technology. From everyday civil disputes to cutting-edge issues in AI, Web3, and the metaverse, Mitch transforms conflict into collaboration. Mitch will shed light on the intricacies of AI and copyright, offering essential insights and strategies that marketers and agencies need to know to stay on the right side of the law.

AI in Marketing: Unpacked host Mike Allton asked Mitch Jackson about:

✨ Understanding AI and Copyright : Learn about the key differences between traditional content creation and AI-generated content from a legal perspective.

✨ Protecting AI Creations: Discover steps marketers can take to protect their AI-generated content and ensure compliance with intellectual property laws.

✨ Staying Ahead of Legal Changes: Gain insights into upcoming trends in IP law and practical advice for staying proactive and informed.

Learn more about Mitch Jackson

• Connect with Mitch Jackson on LinkedIn
• Connect with Mitch Jackson on X

Resources & Brands mentioned in this episode

• Jackson & Wilson Inc.
• MitchJackson.com
• Copyright Office Latest Updates on MitchJackson.com/CopyrightOffice
• Pete Salsich III
• The Screen Lawyer Podcast
• Perplexity
• Sora
• Magai
• Mid Journey
• The Artificial Intelligence Show
• AI in law: Revolutionizing Your Legal Practice with Innovative Strategies and Tools
• How AI Prompts Are Revolutionizing Copyright Law as the New Digital Paintbrush
• AI Marketing Primer: A Comprehensive Guide for Marketers
• Explore past episodes of the AI in Marketing: Unpacked podcast

SHOW TRANSCRIPT & NOTES: https://www.thesocialmediahat.com/blog/ai-and-copyright-what-marketers-need-to-know/

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Produced and Hosted by Mike Allton, Strategic Marketing Leader in AI and Data-Driven Solutions, international keynote speaker & author at The Social Media Hat. He has spent over a decade in digital marketing and brings an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you’re interested in helping marketers with AI in an upcoming episode, reach out to Mike.

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Music by Tokay.

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