Everyday Inspiring Women, episode #42 with Serena Flowers

Amplify Your Team

Serena started out by creating a business called The General Store, which serves attendee’s at some of America’s biggest music festivals (Coachella, Lost Lands, Kaaboo, and Stagecoach- to name a few.) She found her niche and provides a superior service that makes her a respected female figure in the music festival industry. Having been an entrepreneur for over 20 years and taking her business from zero to one-hundred, Serena has experienced success and failure. Giving her knowledge and insight into what it takes to be a successful female entrepreneur, especially in a male-run industry. In addition to raising a successful business she is also raising a four-year-old little boy, endlessly creating herself, the lifestyle she desires, and she’s giving back. Giving back to women of all ages and teaching them the skills and tools to take ownership of their lives and level up in business through Serena Flowers Collective. In this episode, we talk about:

1. What it takes to start your own business
2. How ONE idea or moment can shift everything and put you on the right path
3. How to look for opportunities in your business
4. The importance of leadership

Book recommendation: The 48 Laws of Power by Robert Greene Atomic Habits by James Clear ___________________________________________________ I'm obsessed with storytelling and vulnerability because I believe that this is the truest way to find and stand in your power! Whether you are looking to discover the story of you or just more inspiration to stand in your power, let’s connect! Find me on FB: https://www.facebook.com/jessicaburrellcoaching Never miss an update or podcast episode: www.jessicaburrell.com