How housebuilders could make better use of estate agents

Antler New Homes Podcast

In the latest episode, Simon speaks with Paul Vincent, New Homes Director of Fox & Sons South Division about the role of estate agents in today’s market.

Over the last 20 years Paul has climbed the ranks at Fox & Sons, gaining a vast amount of estate agency and property experience.

In this episode, Simon and Paul discuss the misconception that properties will sell themselves once listed online, highlighting the importance of personal interactions and expertise in guiding potential buyers.

They delve into changes in the industry over the past 20 years, including the shift towards digital platforms, the portals, adopting emerging technologies like AI and the necessity for effective communication and customer service.

Throughout the conversation, Paul emphasises the enduring significance of personal relationships, expertise, and adaptability in the new homes sector.

Some of the topics covered:

• Why housebuilders should consider using estate agents alongside their marketing
• What makes a good estate agent, and how should housebuilders choose who to list with
• The difference between estate agency groups like Fox & Sons and self employed agents
• How housebuilders could be making better use of estate agents
• What emerging technologies should estate agents and housebuilders adopt?

And much more!
Another great episode, not to be missed!