Obsess Over Distribution - Richard White | BCL #313

Behind Company Lines

Richard White's Distribution-first mindset to company building serves as the backbone of his entrepreneurial journey, a philosophy that Julian Torres explores in a captivating episode with the visionary Founder and CEO of Fathom. From his early days of selling drawings in school to his current venture with Fathom, White's evolution is marked by a relentless pursuit of innovation. In their conversation, White emphasizes the importance of hypothesis testing and feedback aggregation, drawing parallels between gaming and business, while also revealing his inclinations, such as a love for remote work and a deep passion for sci-fi and gaming.

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Chương

1. Intro (00:00:00)

2. Startup as a Game (00:00:44)

3. Feedback and Conviction (00:03:33)

4. Happy Path Engineering (00:09:08)

5. Feedback Tab Strategy (00:12:59)

6. Decoding Viral Growth (00:16:03)

7. AI Note Taker for Free (00:18:47)

8. "Our users weren’t our buyers" (00:22:46)

9. "Support is an Honest Feedback" (00:27:14)

10. Speed vs. Tactics (00:30:51)

11. Crowdfunding Insights (00:33:28)

12. "Social Media Weaponized Word-of-Mouth" (00:36:24)

13. "What's the biggest risk for your company today, as a founder?" (00:38:40)

14. Embracing Remote Work (00:39:22)

15. Fathom's Surprising Industry Reach (00:44:18)

16. Building with Conviction (00:47:20)

17. Richard's Book Picks (00:49:57)

18. Hypothesis Testing Mastery (00:52:31)