Clare Spelta | Bon Maxie

Behind the Business Blinds

Clare Spelta is designer and CEO of organisation and accessories business, Bon Maxie, based in Brisbane. A believer in reducing unnecessary stress, she aims to solve daily annoyances with good-looking solutions cleverly designed to make getting more organised, effortless. When she's not designing unique jewellery organisers, feature-packed handbags and wallets or organisation hacks, Clare, with husband and CFO, Joe, cares for their son, Max, who has complex additional needs. Grown from a small, handmade business in 2015 to a thriving boutique brand with a loyal following of 'Bonnies', Clare has a vision to eliminate our daily messes and stresses, well into the future. In this episode we chat about how Clare grew the business, while also balancing Mum life to her beautiful son. We chat all about the hard things like launch fails, delegating, sampling and more. And Clare shares where she gets her inspiration from for new product creations. I had the pleasure of getting to know Clare as a member of The Founders Team and she's such a genuine, down to earth & kind human who is amazing at what she does.