'Edelman had a bad year, but it's the bellwether' - PRWeek podcast, EMEA and US editorial leads on global trends

Beyond the Noise - the PRWeek podcast

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4M ago 28:55

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In a Beyond the Noise special, Danny Rogers, PRWeek's editor in chief, EMEA, and Steve Barrett, editorial director for PRWeek US, discuss the comms industry figures and trends from the current UK Top 150 Consultancies and Global Agency Business Reports.

Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.

Rogers and Barrett analyse what was a tough 12 months in PR consultancy; the comparative performance of agency giants such as Edelman, Weber Shandwick, Brunswick and Teneo; and the shift in power from employee to employer that we have seen post-pandemic.

PRWeek's experts also muse over the impact AI is having on consultancies and clients and their effects on PR fees, on the 'end of peak purpose' and whether sustainability messages vary on both sides of the Atlantic.

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